I like the great customer service. The team is always available to answer questions and jump in to trouble shoot when I'm stuck. I feel like they are real partners in this business, not just a vendor. I also like the ability to reach multiple platforms within the social network and build custom audiences that can easily go to multiple platforms. We have had a very easy integration from using the StatSocial platform to build the audiences and sending them to Meta and TTD. I like the update to increase audience scale before sending to platforms as well. While I have not used the function, I like that they also have created an export to GPT to help analyze data.

I really appreciate that StatSocial offers various demographics, interests, and other filters for targeting audiences. The output is very fast, which is great. The clusters are also helpful for my analysis. Additionally, I find it easy to filter down to very specific audiences and build reports quickly. The initial setup was very easy too.

I love the insights and everything we are able to gather from StatSocial. The insights help us identify and understand more about our personas and gain great insights into people for brands and certain influencers. I really appreciate the Expansion feature, which allows us to expand to the amount we want, making audience scaling effective, especially when running things in a DSP. The ability to play around with different segments and send our segments to The Trade Desk is also very beneficial. Additionally, the team we work with at StatSocial is great and very supportive, making the initial setup pretty easy.