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SE Ranking

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2,669 reviews
  • 2 profiles
  • 8 categories
Average star rating
4.7
Serving customers since
2012

Profile Name

Star Rating

2218
411
31
5
4

SE Ranking Reviews

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Profile Name
Star Rating
2218
411
31
5
4
Mario C.
MC
Mario C.
Senior Performance Marketing Manager
07/16/2026
Validated Reviewer
Verified Current User
Review source: Organic

Strong AI search insights that have become part of our strategic reporting

Our team has been using SE Ranking on a monthly subscription for over two years as part of our broader search and performance marketing workflow. As AI-powered search has become increasingly relevant, we wanted a reliable way to understand not only whether brands were appearing in AI-generated responses, but also why they were appearing. The two features we've relied on most are AI Citation Analysis and AI Response Monitoring. AI Citation Analysis has been particularly valuable during competitor research and content audits. We regularly review which publishers, websites, and sources AI engines reference for industry-specific prompts. That information has helped us identify content gaps, evaluate the authority of different sources, and make more informed recommendations around digital PR and content strategy. We've also incorporated AI Response Monitoring into our monthly reporting process. Instead of manually checking the same prompts across different AI platforms, we monitor how responses change over time, compare the wording AI engines generate, and evaluate whether content updates are reflected in future responses. Having this historical view has been useful when discussing long-term visibility trends with both internal teams and clients. The platform is intuitive, and having these AI-focused insights alongside traditional SEO reporting makes it much easier to evaluate search performance from multiple perspectives.
GD
Geoff D d.
Paid Marketing
07/16/2026
Validated Reviewer
Verified Current User
Review source: Organic

AI-powered search

As part of our paid marketing and digital strategy work, we've been paying closer attention to how AI-powered search is influencing customer research and brand discovery. We introduced SE Ranking to better understand how our clients' brands were appearing in AI-generated answers and to complement the search visibility metrics we already report on. The feature we've used most is AI Answer Visibility Tracking. During campaign planning and monthly performance reviews, we monitored how frequently client brands appeared across relevant AI-generated responses for both branded and non-branded queries. This gave us another layer of insight beyond keyword rankings and helped us understand whether content was gaining visibility within AI answer engines. Rather than treating AI visibility as a standalone metric, we incorporated it into our broader reporting alongside SEO and paid search performance. That made it easier to identify opportunities where stronger content or improved topical coverage could increase a client's visibility in AI-generated recommendations. The platform is easy to navigate, and the reporting is clear enough to share with both internal teams and clients without requiring extensive explanation.
JB
Jess B.
Marketing Manager
07/15/2026
Validated Reviewer
Verified Current User
Review source: Organic

A helpful way to understand brand visibility in AI-driven search

As a social-first agency, we're always looking at how people discover brands across emerging digital channels. As AI-powered search has become a bigger part of that journey, we wanted a way to understand how our clients' brands were being represented beyond traditional search rankings. We used SE Ranking primarily for its AI Visibility, Competitor AEO Research, and Brand Mention Tracking capabilities. During campaign planning, we monitored branded and non-branded prompts, compared our clients' AI visibility against competing brands, and reviewed which sources AI platforms were referencing when generating answers. One feature we found particularly valuable was the ability to identify which prompts triggered brand mentions. That helped us better understand the types of content AI models were surfacing and gave us useful direction when planning editorial content, social campaigns, and supporting website content. Instead of relying on assumptions about AI search, we had measurable data to support our recommendations. The interface is intuitive, and it was easy for both strategy and marketing teams to review insights together without needing extensive technical SEO expertise.

About

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HQ Location:
Palo Alto, CA

Social

@SERanking

What is SE Ranking?

SE Ranking is the search performance platform for marketing teams and agencies that need to understand their full digital ecosystem — not just their rankings. As AI search, brand visibility, and social performance become increasingly interconnected, measuring each in isolation no longer tells the full story. The SE Ranking suite — comprising SE Ranking, SE Visible, and Planable — brings together the layered data your team needs to draw real correlations across search, AI visibility, and social performance, and to communicate what those correlations mean to the stakeholders demanding answers. SE Ranking provides the SEO and AI search foundation: keyword tracking, technical site audits, backlink analysis, competitive intelligence, local SEO, and content tools, connected to GA4 and Google Search Console so your data is always grounded in what is actually happening to your traffic. SE Visible extends that foundation as an add-on layer — letting you look at your search and brand data from an additional perspective, with AI search visibility across Google AI Overviews, ChatGPT, Perplexity, and Gemini layered on top. Rather than a separate platform, it is a way to go deeper on the same data set, with competitor benchmarking and trend monitoring built in. Planable adds the content + social layer. A social media management & collaboration platform for planning, scheduling, approving, and publishing social content across channels, it offers built-in analytics that connect what teams publish back to how it performs across search, AI, and social signals. For teams building more sophisticated data workflows, the SE Ranking API and MCP (Model Context Protocol) server make keyword, backlink, competitor, and LLM visibility data available programmatically — inside your BI tools, your custom pipelines, and directly within AI assistants like ChatGPT, Claude, and Gemini. SE Ranking is built for the SEOs, digital marketing leads, and agency teams working at the intersection of search, AI, and brand visibility — the people responsible for making sense of a complex environment and communicating its value upward.

Details

Year Founded
2012
Website
seranking.com