I find Profound incredibly useful for AEO measurement and planning. It helps in tracking the impact of changes from an AEO perspective, which enables us to hone our strategy. The discovery of new AEO keywords is also a significant benefit. I like how easy it is to gauge performance and track with Profound; the simplicity allows us to move faster. Another feature I enjoy is the ability to review the sentiment around how our brand is being mentioned. The initial setup was super simple, and they helped out loads, making the process much smoother.

We've been using Profound for a few months and the truth is that it has helped us quite a bit to understand how our brand appears in ChatGPT and other AIs. Before, it was all a bit of a "black box," and now we have much more visibility. The interface is quite well made and it's not hard to find what you're looking for. What we value the most are the insights on prompts and competitors, because it gives you pretty clear ideas on where to improve. The performance is also good, we've never had any notable problems. The onboarding was quick and the support team responds quite well when any questions arise. It's not a cheap tool, that must be said, but if you're betting on AI Search, I think it's worth it. There are still things that can be improved, especially some integrations, but overall the experience is being very positive.

I guess the top tier support stands out for me. Consensus consistently highlights the exceptional customer support and technical assistance I received during onboarding and daily operations. I also like the actuated and user-friendly interface, especially considering the massive volume of data processing. Reviewers frequently compliment its sophisticated and user-friendly design.