The upsides are clear: true expertise across disciplines and channels, as well as in the industries they serve; real results; comprehensive services paired with strong strategic counsel; and a partnership-oriented, collaborative affiliate model.

I appreciate PAN for their media relations, executive thought leadership, social media, owned research, AEO/GEO reporting, and insights. They have detail-oriented team members who are dedicated to our business and understanding of our industry and business problems. PAN is flexible and willing to jump on a call and chat through an idea at any moment. They have great strengths in financial services media, which can be tough to break into. Additionally, I use their PANoptic reporting for our quarterly measurement reports.

I like how PAN has helped our company become better known both in the HR industry and nationally. Their services in pitching stories and securing coverage in national and industry news sources have been invaluable. They also assist in developing content from our key recruiting and talent acquisition experts that receive byline coverage. Additionally, PAN has developed a smart and effective PR program with research and press releases related to our services and success stories. The consistency and expertise of the people they hire is impressive, with two key team members being with us since the start. They have provided us with the confidence to position ourselves as experts and gave us the connections to national and industry media sources. I am very happy with the services PAN delivers, and I appreciate the extensive list of press coverage they have achieved for us. They are amazing.