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Mapp Digital

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113 reviews
  • 2 profiles
  • 3 categories
Average star rating
3.7
Serving customers since
2016
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Mapp Marketing Cloud

69 reviews

Mapp are experts in helping marketers easily build personalized customer experiences through our very own SaaS platform: Mapp Marketing Cloud. Our powerful platform combines AI-powered digital analytics and marketing automation to collect customer data, extract insights, and trigger highly personalized campaigns across email, SMS, apps, and websites. Our platform helps B2C and D2C companies: - Unify customer data from various sources like websites, eCommerce, loyalty platforms, CRMs, and mobile apps, build customer profiles, and enrich these with compliant first-party data collection. - Convert data into actionable insights around each customer’s socio-demographic, behavior, and preferences to create engaging online and offline experiences. - Personalize content using these customer insights and automate cross-channel marketing across your website, emails, SMS, mobile/web push notifications, and in-app messages. - Continuously monitor and optimize your campaigns with the help of AI to help drive high engagement, capitalize on new opportunities, activate churning customers, and build customer loyalty. More than 700 companies choose Mapp for their marketing needs, including well-known brands such as Ella’s Kitchen, Farrow & Ball, Furla, Admiral Group, GLD Group, Pan Macmillan, Pladis, and many more. We've been on the market for over 20 years and constantly innovate our products and services to ensure our clients have the best support, with our global offices in London, San Diego, Berlin, Munich, Milan, and Paris.

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Mapp Empower

44 reviews

Mapp Empower"s email-marketing platform is now part of Mapp Digital. Visit Mapp Digital’s page to view its all-in-one, comprehensive suite of software including a DMP, cross-channel marketing automation tools, and CDP.

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Mapp Digital Reviews

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Profile Name
Star Rating
43
37
24
4
5
Verified User in Marketing and Advertising
CM
Verified User in Marketing and Advertising
08/08/2023
Validated Reviewer
Review source: G2 invite
Incentivized Review

Comprehensive coverage of marketing automation process

One of the things I have liked best about Teradata Integrated Marketing Management is the back-end knowledgebase behind the software. Activities are connected to Workflows, and Workflows are connected to Tasks, and everything that is performed in the application can be reported on both from the interface and the back-end. The campaign functionality is also very reliable.
Mohammad F.
MF
Mohammad F.
Data scientist | NLP | AzureML | Python | Predictive analytics | Machine learning | Deep Learning
04/19/2023
Validated Reviewer
Review source: Organic

Overview of Mapp Cloud

Mapp Cloud is a cloud-based marketing platform that provides a range of marketing automation tools to help businesses optimize their marketing strategies. Some of the most helpful features of Mapp Cloud include: Cross-channel marketing: Mapp Cloud allows businesses to create and manage marketing campaigns across multiple channels, including email, social media, mobile, and web. Customer insights: Mapp Cloud provides detailed analytics and insights into customer behavior and preferences, helping businesses to create more targeted and personalized marketing campaigns. Data integration: Mapp Cloud integrates with a wide range of data sources, allowing businesses to easily collect and manage customer data from multiple channels and sources. Automation: Mapp Cloud automates many of the repetitive tasks involved in marketing, allowing businesses to save time and focus on more strategic initiatives. Personalization: Mapp Cloud provides tools for creating personalized experiences for customers, including personalized emails, landing pages, and recommendations. Overall, the upsides of using Mapp Cloud include increased efficiency, better targeting and personalization, and improved marketing effectiveness, leading to increased revenue and customer engagement.
parag g.
PG
parag g.
11/04/2022
Validated Reviewer
Review source: G2 invite
Incentivized Review

Best Tool

Reduce set-up time with self-provisioning of accounts. Easily Integrate with other tools.

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HQ Location:
London, GB

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@Mapp_Digital

What is Mapp Digital?

Mapp Digital is a service provider of insight-led customer experiences, combining customer intelligence and cross-channel marketing automation. Their platform helps businesses better understand and engage their customers by leveraging data and analytics to create personalized, targeted marketing strategies across various channels. Mapp Digital's solutions aim to maximize customer engagement and drive growth through effective data-driven marketing strategies. Their website, https://mapp.com, offers further resources and information about their offerings, including customer success stories and various services tailored to different industry needs.

Details

Year Founded
2016
Website
mapp.com