The most helpful thing about Gemini is that it is directly integrated with Google search. Oftentimes, I'm searching for something and I'm used to just scrolling to view the results. Gemini provides a curated result and often has insightful follow up questions to help me get more out of the query.
Gemini owned by Google when I research about some topic Gemini analysis across web, multiple website and filter the data then give the best output and one of the best features is image generation tools I think Gemini generate a quited good image rather than other models