
1Channel Field Activity Management Software replaces paper forms and inconsistent store-visit data for field teams. Admins build questionnaires in a Category, Sub Category and Questionnaire hierarchy with 7 question types, per-question weightage and follow-up questions that appear based on an earlier answer. Each activity assigns a questionnaire to roles and an optional store list for a date range. Reps fill it in the Android or iOS app during the visit, offline if needed, with a GPS and time-stamped photo. Managers review each submission, edit if needed and approve it before it reaches visit reports. People Hygiene Audits check photo, lanyard, uniform, dress and grooming. Reports cover visit productivity, a market visit photo gallery and activity-wise results. The AI Assistant answers retail-execution questions, such as which outlets have a POSM item in place. Used by field sales, merchandising, audit and quality teams.

1Channel Sales Analytics Software replaces Excel compilation and email chains for field sales teams. A catalog of ready-made reports covers MTD tertiary and secondary sales, sales by product category, sales productivity by unit and value, visit productivity, beat compliance and attendance, each with filters and Excel export. Managers build their own cuts in the Report Builder by choosing a dimension such as sales, attendance, stock or merchandising, and reports can be scheduled by email to stakeholders. Role-based dashboards show live MTD sales, productivity, beat compliance and target against achievement. Field teams see targets and reports in the Android and iOS app. Catalyst reviews weekly sales and visit data and sends managers a plain-language coaching report, and the AI Assistant answers questions in plain language. Used by FMCG, retail, pharma, consumer durables and manufacturing teams.

1Channel Sales Scheme Management Software replaces scheme circulars on WhatsApp and Excel with one place to create, map and publish promotions. Admins define a scheme with a code, name and validity dates, scope it to a brand, product category or SKU, and set it up as value, volume or free-goods slabs. Schemes are mapped to stores by downloading the format, filling in the store list and uploading it, or by selecting stores one at a time. Once mapped, the scheme appears for the rep or promoter at that store in the Android and iOS app, so they can explain the benefit at the point of sale. Each scheme carries a priority from 1 to 100 to settle overlaps, and eligible schemes are applied at order entry while stock, pricing and credit are checked. Approval chains of up to 7 levels and scheme analytics keep promotions under control, and the AI Assistant answers scheme questions in plain language. Used by FMCG, consumer durables, pharma and retail teams.

1Channel Distributor Order Management Software takes an order from booking to dispatch on one platform. Field reps, distributors and admins place orders from a catalogue that shows live price, stock and the applicable scheme for each SKU, and distributors can order on a retailer's behalf when the retailer orders by phone. Every order is checked for stock, scheme, pricing and credit before it is accepted. It then moves from pending approval to approved and confirmed, with approval chains of up to 7 levels by role or hierarchy, and the invoice is generated automatically on confirmation. Warehouse teams create delivery notes with a draft step and partial dispatch, so an order can ship in parts, with FIFO, FEFO or LIFO batch allocation. Admins track orders by status, and distributors who are not on the platform can receive orders as an email digest. The AI Assistant guides reps through order entry. Used by FMCG, pharma and consumer durables teams.

1Channel Pricing Management Software keeps price variation under control for companies selling through distributors, super stockists and retailers. Admins build three kinds of price list: customer-specific for a negotiated account, customer-type for all distributors or all super stockists, and geography-based for a region. The system resolves the price in a fixed order, customer-specific first, then customer-type, then geography, then a fallback SKU price. The fallback can be MRP, selling price or cost price, set separately for company-to-distributor and distributor-to-retailer sales. SKU prices are uploaded in bulk from a downloadable format. At order entry the applicable price is applied automatically while stock, scheme and credit are checked, and pricing exceptions can route through approval chains of up to 7 levels. Field reps see MRP, selling price and savings in the Android and iOS app, and applied prices flow into the invoice. Used by FMCG, pharma and consumer durables teams.

1Channel Mobile DMS App is the field-side app for companies that sell through distributors. Reps see the day's beat, check in at an outlet inside a geofence or log a telephonic visit, and open a customer view with outstanding, credit limit and recent orders. Orders are booked from a catalogue showing the distributor's live stock, MRP, selling price and savings, with schemes applied and a PDF to share. Reps can update retailer stock, raise returns against an order with a reason and a credit note, replacement or refund resolution, and add a new outlet through a four-step wizard that goes to a manager for approval. An analytics hub covers attendance, order history, order and sales, visit compliance, target achievement and dormant outlets. The AI Assistant answers questions and walks reps through tasks such as placing an order. Used by FMCG, pharma and consumer durables teams.

1Channel Rewards & Distribution Program is rewards program software for brands that run loyalty incentives across distributors, dealers, retailers and influencers. Each partner gets a points wallet showing earned points, pending claims, redemption history and available balance, and points are credited automatically from rules for slabs, targets and campaign multipliers. Partners redeem points through UPI, bank transfer, digital vouchers or reward catalogue items, with minimum redemption thresholds, multi-level approval workflows, settlement status tracking and automated payout reconciliation. Admins can run several schemes across regions, products and partner types at once, with tiers such as Silver, Gold and Platinum. Dashboards show active participants, points issued and redeemed, pending requests, tier distribution and region-wise performance, with incentive liability forecasting for finance teams. Suited to FMCG, building materials, automotive, electrical and pharma companies.

1Channel Retail Merchandising Mobile App is built for merchandising teams, promoters and programme managers who need proof of in-store execution. Programme managers set up campaigns, POSM and store lists in the portal, and campaigns appear in the mobile app for field users to execute store by store. Field users see their quality of activations score and campaign cards, compare their shots with picture-of-success references, capture photos with the in-app camera and submit once every required photo is in. If a visit cannot happen, they log a reason such as store closed or under renovation instead of a photo. Every execution passes L1, L2 and L3 audits with mismatch tracking, and dashboards show campaign coverage, execution score and visibility index. Workflows and audit parameters are configurable. Suited to FMCG, beverage, electronics, personal care and retail chain teams.


1Channel is a SaaS platform that helps distribution, sales, and retail execution teams run their operations from a single system. The platform covers Sales Force Automation, Distributor Management, CRM, Loyalty Management, Retail Merchandising, and Workflow Automation, with AI-powered insights and real-time dashboards built into every module. 1Channel is built for FMCG, CPG, and distribution-led businesses that need field visibility, structured approval workflows, and automated reporting without stitching together separate tools.