The secret is out. Reviews are a huge ingredient to a successful funnel. G2 gives you the tools and skills to crank up your pipeline for greater traffic, leads, and sales. In this G2U Live session, our customer education and marketing leaders share the essentials of gathering reviews and key benchmarks to hit, as they walk you through the G2 review process.

“When your narrative is consistent across channels, AI recognizes it as authoritative and repeats it back to buyers. G2 is what gives us that authority at scale.”

With a narrow window to uncover buyer interest in time, how can demand teams get in front of the right accounts early in the research journey? And how can you perfect your timing to get in the door before your competition?

67% of software buyers engage a vendor’s sales team after they have already made a purchase decision. Learn how go-to-market teams are leveraging data and ramping up content marketing, social proof, communities, events, and much more to reach buyers where they are.

Unencrypted DNS can expose your browsing, but Android's Private DNS keeps it secure. Here's how to enable it.

As the year kicks off, meet the moment and make the most of your G2 strategy.

It sounds counterintuitive, but placing your phone face down has real benefits.

Google AI is coming to your kitchen, and it can see what's inside your fridge.

After a three-year hiatus and considerable anticipation, Sony's newest headphones impress on nearly every front.

Seeking a premium multitool that won't disappoint? I've got two recommendations.