vidtechy Features
Video Functionality (1)
Video Functionality
Based on 29 vidtechy reviews. Overall product functionality for video advertising.
Social Functionality (1)
Social Functionality
Based on 18 vidtechy reviews. Product functionality for social advertising.
Campaign Management (13)
Campaign Dashboard
Overview of all media purchases and campaigns in a single interface. This feature was mentioned in 34 vidtechy reviews.
Campaign Optimization
Enables marketer to set metrics by which their campaigns are automatically optimized. This feature was mentioned in 34 vidtechy reviews.
Reach
As reported in 32 vidtechy reviews. Amount and quality of inventory partner sites on which ads can be placed.
Bulk Editing
Enables marketers to edit campaigns in bulk as opposed to one piece at a time. 31 reviewers of vidtechy have provided feedback on this feature.
Batch Uploading
Allows marketer to upload campaign inventory in a single batch instead of one piece at a time. 31 reviewers of vidtechy have provided feedback on this feature.
Brand Safety
Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation. This feature was mentioned in 31 vidtechy reviews.
Fraud Protection
Ensures marketer's ad reach and performance is not inflated by bots or spam websites. This feature was mentioned in 30 vidtechy reviews.
Frequency Capping
Based on 29 vidtechy reviews. Allows marketer to set a limit on how many times a consumer sees their ad.
Budget Pacing
Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. This feature was mentioned in 29 vidtechy reviews.
Creative Optimization
Based on 29 vidtechy reviews. Tools offered for creating and optimizing creative components of campaigns.
Rich Media Capabilties
As reported in 30 vidtechy reviews. Supports rich media display and video ads that involve user interaction.
In-App Ads
As reported in 26 vidtechy reviews. Allows for ads to be placed in mobile apps.
Mobile Rich Media Capabilities
As reported in 26 vidtechy reviews. Supports rich media mobile ads that involve user interaction.
Targeting (4)
Targeting
Based on 26 vidtechy reviews. Able to target desired audiences based on demographics and behavior variables.
Retargeting
Able to retarget previous impressions to your site across the web to increase conversion rates. 23 reviewers of vidtechy have provided feedback on this feature.
Geo-Targeting
Able to tailor ads based on consumer general region, state or designated market area (DMA). This feature was mentioned in 25 vidtechy reviews.
Contextual Targeting
Able to match the marketer's ad with specific content on a site or page. This feature was mentioned in 24 vidtechy reviews.
Platform (9)
API / Integrations
Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc. 24 reviewers of vidtechy have provided feedback on this feature.
Custom Reports
Able to create custom reports to cater to specific metrics and key performance indicators. This feature was mentioned in 24 vidtechy reviews.
User, Role, and Access Management
As reported in 25 vidtechy reviews. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Performance and Reliability
As reported in 24 vidtechy reviews. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.
Enterprise Scalability
As reported in 23 vidtechy reviews. Provides features to allow scaling for large organizations.
Customization
As reported in 23 vidtechy reviews. Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views.
Workflow Capability
Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. This feature was mentioned in 24 vidtechy reviews.
Internationalization
As reported in 23 vidtechy reviews. Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world.
Notifications
As reported in 22 vidtechy reviews. Alerts marketer of the performance of particular campaigns.
Platform Interoperability (2)
Close Ecosystem API
Based on 18 vidtechy reviews. Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges.
Close Ecosystem API
Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges.
Agentic AI - Social Media Advertising (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Video Advertising (6)
Autonomous Task Execution
Based on 18 vidtechy reviews. Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes 18 reviewers of vidtechy have provided feedback on this feature.
Cross-system Integration
Works across multiple software systems or databases 18 reviewers of vidtechy have provided feedback on this feature.
Adaptive Learning
Based on 18 vidtechy reviews. Improves performance based on feedback and experience
Proactive Assistance
As reported in 19 vidtechy reviews. Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives This feature was mentioned in 18 vidtechy reviews.

