The Fold Reviews & Product Details

The Fold is a client approval tool for social media content. Community managers and agencies send their posts (text, images, carousels, videos) to clients, who approve or request changes with a single swipe on their phone, with nothing to install. Deadlines and automatic reminders keep publishing on schedule, and every approval is kept as a timestamped proof with the approver's name. Clients can also send ideas, photos and videos from their own space. Agencies can add their logo and colours (white label), work as a team with internal review and notes, and preview each post as it will look on Instagram, Facebook, LinkedIn, TikTok and YouTube. Data is hosted in Paris, in the European Union. Pricing is per active client, with unlimited free approvers.