--- title: Sugar Market Reviews meta\_title: 'Sugar Market Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 219 reviews by the users' company size, role or industry to find out how Sugar Market works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 219 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Sugar Market Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Sugar Market but has limited features. Are you part of the Sugar Market team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Sugar Market is marketing automation that helps teams create campaigns faster, engage prospects across channels, and deliver better leads to sales. Marketers can build emails, landing pages, and forms with no-code tools, then use insights to personalize outreach and predict which leads are most likely to convert. With Sugar Market, you can streamline campaign creation, improve lead quality, and prove marketing’s impact with clear reporting. * * * Seller [SugarAI](https://www.g2.com/sellers/sugarai) Discussions [Sugar Market Community](https://www.g2.com/products/sugar-market/discuss) Languages Supported English Solution Type All-in-One Show More ## Pricing Pricing provided by Sugar Market. ### Simplified & Affordable Pricing | Unlimited Users Starting at $1,000.00 [ View More Pricing Information ](https://www.g2.com/products/sugar-market/pricing) ## Top-Rated Alternatives [ ![HubSpot Marketing Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Marketing Hub") HubSpot Marketing Hub 4.4/5(14,914) ](https://www.g2.com/products/hubspot-marketing-hub/reviews) [ ![Adobe Marketo Engage](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adobe Marketo Engage") Adobe Marketo Engage 4.1/5(3,149) ](https://www.g2.com/products/adobe-marketo-engage/reviews) [ ![Act-On](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Act-On") Act-On 4.1/5(1,071) ](https://www.g2.com/products/act-on/reviews) [ View All Alternatives ](https://www.g2.com/products/sugar-market/competitors/alternatives) ## User Insights Average based on 219 real user reviews. Implementation Time 2 months Perceived Cost $$$$$ Typical contract price $0k - $0k [Sign in to view](/login) [Log in to unlock pricing and user insights](/login) ## Sugar Market Integrations (2) What do users say about integrations? Integration information sourced from real user reviews. [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Instagram for Business ](https://www.g2.com/products/instagram-for-business/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") LinkedIn Job Search ](https://www.g2.com/products/linkedin-job-search/reviews) Show More ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance") AI Verified User in Insurance Small-Business (50 or fewer emp.) 12/13/2023 "Email Marketing Upgrade!" 5/5 What do you like best about Sugar Market? Merge tags have been a game changer for us. Being able to not only add a custom footer by contact owner, but also customize the "from" address and "reply to" address have enabled us to send emails that have the personalization of our sales reps but reply to a shared inbox monitored by Marketing, so we can weed out auto-replies and bounceback and our reps can focus on meaningful connections with their customers. Nurtures have also been a great tool for us. There's definitely a learning curve with them and we continue to discover new ways we can utilize them, but it has really streamlined our process of sending reminders about upcoming events and important updates. Review collected by and hosted on G2.com. What do you dislike about Sugar Market? Sometimes I wish there was greater ability to customize email layout. (For example, there seems to be a limit to the number of columns you can add). But overall it is still much more functional that what we were using previously. Also, when building Pages, the background image is very difficult to resize and the preview is different than what shows in the building (it is not WYSIWYG), which can result in some time-consuming trial and error to figure out what will fit/show correctly on the final page. Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? It is saving us a lot of time! We have about 35 sales reps that we are sending emails for, so being able to pull in their profile information with one merge tag/on one single email send makes a big difference. It is also replacing much of our manual data capture/tracking, with the built-in reports and sync between Sugar Market and Sugar Sell. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") EC Verified User in Computer Software Small-Business (50 or fewer emp.) 9/12/2024 "Easy to learn and easy to use" 5/5 What do you like best about Sugar Market? Clear deep process with lots of online and in-application help. Review collected by and hosted on G2.com. What do you dislike about Sugar Market? Nothing so far. It seems well designed and ready to tailor to each users' needs. Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? Removing the need for separate and independent documents and spreadsheets. Giving management a global view of history and progress. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Medical Devices](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Medical Devices") AM Verified User in Medical Devices Small-Business (50 or fewer emp.) 4/30/2024 "Fantastic Email Marketing System" 4/5 What do you like best about Sugar Market? We love Sugar Market because of its wide array of services such as email capabilities and the page/form feature. The system is well thought out and after a few training sessions is quite easy to use. Review collected by and hosted on G2.com. What do you dislike about Sugar Market? The least helpful aspect of Sugar Market is ensuring it integrates with Netsuite. Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? Sugar Market does a great job at connecting our customers in different buckets though nurture campaigns and reporting. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller TM Tina M. Enterprise (\> 1000 emp.) 5/1/2024 "Since I have not seen /tried other marketing automations tools, i would not give 10 :-)" 4/5 What do you like best about Sugar Market? Easy to log in The overview dashboard gives most of what I need Easy to move arround Easy to use even you are not an expert Review collected by and hosted on G2.com. What do you dislike about Sugar Market? Since we are a global company and each country have the own maketing it can be dificult with diff emails. Sugar knows our problem Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? The reporting part for views, qlik..... Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller MA Moosa A. Enterprise (\> 1000 emp.) 12/14/2023 "Lots of great features for setting up emails" 3.5/5 What do you like best about Sugar Market? Great for setting up a variety of emails to send to large groups of recipients. Quite in depth with what can be achieved using the software. Review collected by and hosted on G2.com. What do you dislike about Sugar Market? A lot of small nuances with user interface and experience especially in the email builder. Takes a lot longer to create emails with formatting issues. Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? Helping send out important comms to various audiences to generate leads, interest and sign ups etc. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller KP Kelby P. Mid-Market (51-1000 emp.) 11/24/2023 "Great for an SME" 4/5 What do you like best about Sugar Market? The tracking and analytics are amazing and great for reporting Review collected by and hosted on G2.com. What do you dislike about Sugar Market? As the person who codes the emails - I hate that I can't see the email and the code next to each pther Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? I work in a silo so it is easy to set all my automations up while I am on holiday so my manager doesn't need to worry about it Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller BB Bill B. President Small-Business (50 or fewer emp.) 7/17/2023 "Marketing Automation with Reporting" 4.5/5 What do you like best about Sugar Market? A comprehensive marketing automation solution is offered by Sugar Market, and it has great reporting tools. It enables you to manage your campaigns with ease and keep tabs on the sources of your leads. Review collected by and hosted on G2.com. What do you dislike about Sugar Market? In Sugar Market, tracking and assessing investments can be difficult because there is no direct ROI calculator. It is still possible to control and monitor your return on investment, though it will take some work. Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? Ive been able to maximise my marketing efforts and produce more money because to Sugar Market. I can analyse my campaigns carefully and make data-based decisions thanks to Sugar Markets powerful reporting features. It also gives my sales team useful information on the preferences of potential clients, enabling them to follow up with prospects in a more effective and efficient manner. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Harshit R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Harshit R.") HR Harshit R. Instrument Engineer - Project Mid-Market (51-1000 emp.) 10/6/2023 "Good to Know about Sugar Markert..!!!" 4.5/5 What do you like best about Sugar Market? It is easy to use and have a effective lead tracking system. UI is awesome and easy to use. Now the thing is it is not just about UIs but the function this provides are very helpful. Review collected by and hosted on G2.com. What do you dislike about Sugar Market? The processing time shoud be improve in next updates. Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? This helps me to get the appropriate options that should I count on. And Easy to use. That benifits me to generates a lead and helps me to save my time. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management") AE Verified User in Education Management Enterprise (\> 1000 emp.) 11/24/2023 "Director" 5/5 What do you like best about Sugar Market? Ease of use for staff that is using to serve isd. Review collected by and hosted on G2.com. What do you dislike about Sugar Market? Need a CRM expert on staff on our end as large entity. Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? We just need time to use and get comfortable with in our organization. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![DHRUVAL S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "DHRUVAL S.") DS DHRUVAL S. Instrument Engineer - Projects Small-Business (50 or fewer emp.) 10/6/2023 "Features of Sugar Market Automation Software" 4.5/5 What do you like best about Sugar Market? It is the Marketing automation platform to help the marketer to track the leads , easy to use, user friendly Review collected by and hosted on G2.com. What do you dislike about Sugar Market? As per my knowledge there is nothing negative point Review collected by and hosted on G2.com. What problems is Sugar Market solving and how is that benefiting you? Reduce the time between internal department. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Sugar Market? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Sugar Market ](https://www.g2.com/products/sugar-market/discussions/new) GU Guest User What is Sugar Market used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-sugar-market-used-for) ![Donnalyn N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Donnalyn N.") DN Donnalyn Nazareno • Last activity over 4 years ago hi how are you doing ? I find Sugar Market very HELPFUL an 2 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/hi-how-are-you-doing-i-find-sugar-market-very-helpful-an) [ View all Discussions ](https://www.g2.com/products/sugar-market/discuss) ## Pricing Options Pricing provided by Sugar Market. ### Simplified & Affordable Pricing | Unlimited Users Starting at $1,000.00 [ View More Pricing Information ](https://www.g2.com/products/sugar-market/pricing) Sugar Market Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image") HubSpot Marketing Hub 4.4/5(14,914) [ Compare Now ](https://www.g2.com/compare/hubspot-marketing-hub-vs-sugar-market) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3a9b023e28464647fa13b8f367a5f12c/act-on%282%29.png "Product Avatar Image") Act-On 4.1/5(1,071) [ Compare Now ](https://www.g2.com/compare/act-on-vs-sugar-market) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-engage.png "Product Avatar Image") Adobe Marketo Engage 4.1/5(3,149) [ Compare Now ](https://www.g2.com/compare/adobe-marketo-engage-vs-sugar-market) ##### ##### Sugar Market Features Email Marketing Building and Personalizing Emails Sending Outbound Emails Manage Email Deliverability Online Marketing Landing Pages and Forms A/B Testing Mobile Optimized Lead Management Marketing Lead Database Data Quality Management Segmentation Reporting & Analytics Basic Reporting [ View More Features ](https://www.g2.com/products/sugar-market/features) ##### Categories on G2 [Marketing Automation](https://www.g2.com/categories/marketing-automation)[Lead-to-Account Matching and Routing](https://www.g2.com/categories/lead-to-account-matching-and-routing) ##### Explore More [What's the leading global payroll solution for businesses](https://www.g2.com/discussions/what-s-the-leading-global-payroll-solution-for-businesses)[What Java Development Kit distributions have the most reliable long-term support and frequent security patch cycles?](https://www.g2.com/discussions/what-java-development-kit-distributions-have-the-most-reliable-long-term-support-and-frequent-security-patch-cycles)[Best-rated RPA service for IT consulting firms](https://www.g2.com/discussions/best-rated-rpa-service-for-it-consulting-firms) [Best AI agents for reducing manual workload in operations](https://www.g2.com/discussions/what-are-the-best-ai-agents-for-reducing-manual-workload-in-operations)[Which anti-money laundering tool is best for small businesses](https://www.g2.com/discussions/which-anti-money-laundering-tool-is-best-for-small-businesses)[Pros and Cons Details](https://www.g2.com/products/sugar-market/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)