--- title: Scratcher Reviews meta_title: 'Scratcher Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 45 reviews by the users' company size, role or industry to find out how Scratcher works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 45 scale: '5' date_modified: '2026-11-11' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Scratcher Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users love the ease of use of Scratcher, enabling effortless campaign creation and customer engagement without technical skills. (16 mentions)
Users value the excellent customer support from Scratcher, noting its quick response and helpfulness for campaign success. (13 mentions)
Users appreciate the user-friendly gamification features of Scratcher, enhancing engagement and accelerating lead conversions. (11 mentions)
Users love the easy integrations with Scratcher, making implementation seamless without IT involvement. (9 mentions)
Users love the intuitive design of Scratcher, enabling effortless campaign creation without technical skills. (9 mentions)
Users find the limited customization options for design and layouts restrictive for their branding and event needs. (4 mentions)
Users find the user interface unintuitive, often leading to difficulties in building campaigns effectively. (3 mentions)
Users find the Scratcher to be expensive, noting that quality comes at a high price without a budget option. (2 mentions)
Users report experiencing technical issues with Scratcher, including bugs and a malfunctioning 'undo' button. (2 mentions)
Users find the delayed updates for campaigns frustrating, often requiring multiple support interactions for adjustments. (1 mentions)

5 Pros or Advantages of Scratcher

5 Cons or Disadvantages of Scratcher

Scratcher Reviews (45)

Reviews

Scratcher Reviews (45)

4.7
45 reviews
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Verified User in Oil & Energy
UO
Verified User in Oil & Energy
Mid-Market (51-1000 emp.)
"Only good experiences with the system"
5/5
What do you like best about Scratcher?

We have used scratcher for various games and have only had good experiences with the system. We don't use it enough, but the hope is that we will get more games going.

It is always possible to get help if there are problems or if we have various questions. Most recently, we received help from Henrik when we needed to use the new platform and were new users of the system. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

The road to Salesforce can be a bit difficult. Review collected by and hosted on G2.com.

Verified User in Retail
CR
Verified User in Retail
Small-Business (50 or fewer emp.)
"Really cool way to make campaigns more interactive"
5/5
What do you like best about Scratcher?

What I like best about Scratcher is how easy it is to create and manage interactive campaigns. The platform is intuitive, and it helps us engage our customers in a fun and creative way without needing advanced technical skills. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

I wish the design customization was a bit more flexible, especially when trying to match our brand identity perfectly. A few more layout or style options would make it even better. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
CM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Gotta be the best gamification tool out there!"
5/5
What do you like best about Scratcher?

I like that you are able to create campaigns that convert leads within minutes with no coding skill or deeper technical knowledge! the implementation on a landingpage was super intuitive and styling the campaign to match the brand was easy and straightforward. We used the tool multiple times, for shorter and longer campaigns to help our customers collect data on existing clients and enrich emails list. Integration with various email systems and tools like Zapier makes it a no-brainer to be a permanent part of my toolstack. The support is great, responsive and helpful. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

There's not really anything that I do not like about Scratcher. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
UL
Verified User in Leisure, Travel & Tourism
Mid-Market (51-1000 emp.)
"Great Templates and Fast Support"
4.5/5
What do you like best about Scratcher?

A lot of nice templates. Quick support from nice people. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

Not much. I could wish for an even more user friendly layout builder and logic builder. Review collected by and hosted on G2.com.

Verified User in Automotive
AA
Verified User in Automotive
Small-Business (50 or fewer emp.)
"User-Friendly Interface and Flexible Support Tailored to Your Needs"
5/5
What do you like best about Scratcher?

Easy simple interface, despite advanced features. Quick implementation and integrations with other systems. Easy to get in contact with and great support. Flexible in regards to contract, features and support based on customers needs. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

Pricing, missing a free lower tier solely based on interactions/conversions. Review collected by and hosted on G2.com.

Signe V.
SV
Signe V.
Marketinganvarlig / Kommunikationskonsulent
Small-Business (50 or fewer emp.)
"A valuable collaboration"
5/5
What do you like best about Scratcher?

Scratcher is user-friendly, has countless options, and delivers a professional result that our customers appreciate. If challenges arise or we have ideas that we don't know how to implement – they are quick and good in support, which is in Danish. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

It can be time-consuming to set up campaigns, as there is so much one can do. Review collected by and hosted on G2.com.

Philip T.
PT
Philip T.
Commerciel Director
Small-Business (50 or fewer emp.)
"Amazing platform with unlimited opportunities"
5/5
What do you like best about Scratcher?

Scratcher is easy to use and to implement across online and offline campaigns, which gives us an extra weapon to drive conversions and engagement - sometimes in a better way than the traditional campaign objectives. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

There is not really anything I dislike about Scratcher. Review collected by and hosted on G2.com.

Verified User in Furniture
UF
Verified User in Furniture
Small-Business (50 or fewer emp.)
"User-Friendly Gamification Made Easy"
3.5/5
What do you like best about Scratcher?

I like that it’s possible to create some cool gamification in a user-friendly way. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

I do not use it that much, so I really don't know. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Verified User in Retail
Enterprise (> 1000 emp.)
"Robust Platform with Excellent Support, Minor Bugs in New Version"
4.5/5
What do you like best about Scratcher?

Strong and flexible platform with very competent support. Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

Their new platform still has some bugs here and there. Review collected by and hosted on G2.com.

Francisco G.
FG
Francisco G.
Enterprise Business Development Manager
Small-Business (50 or fewer emp.)
"Effortless Gamified Campaigns and Pop-Ups"
5/5
What do you like best about Scratcher?

How easy it is to build a gamified campaign and pop-ups Review collected by and hosted on G2.com.

What do you dislike about Scratcher?

Don't have any dislike about the platform so far Review collected by and hosted on G2.com.