We partnered with Popular Pays on a large campaign following the COVID Pandemic and a second campaign focused on minority businesses. Their software made it quick and easy to connect and collaborate with influencers. We tasked influencers with creating unique content for our campaign. The platform allowed for great control over the creative, and once the brief went live on Popular Pays we were able to go live with our first social post within a week - which was crucial. Overall it was a huge success and generated the results we were looking for. Review collected by and hosted on G2.com.

Nothing! Popular Pays has a great team readily available to you and your campaign. Review collected by and hosted on G2.com.

Popular Pays is an easy platform to use. It's been designed with the brand and influencer in mind. Great customer service and an excellent resource database for information on the industry and trends. Review collected by and hosted on G2.com.

The negotiation feature is great but not super adaptive. For example, if an influencer decides to post a video instead of a photo, the platform isn't able to capture that data. Review collected by and hosted on G2.com.

Popular Pays really values and the creator - they respect their craft & their rates, which I really appreciate! Review collected by and hosted on G2.com.

It would be helpful to be able to negotiate rates & talk to the brand beforehand. Review collected by and hosted on G2.com.

I like to see the insights with the platform! Review collected by and hosted on G2.com.

Need more insights on bloggers since we didn't get any initial feedback on them in the platform. Review collected by and hosted on G2.com.

I think the platform is relatively easy to navigate and I like how the reps help you along every step of the way. Review collected by and hosted on G2.com.

I wish you could combine an Instagram and Tik Tok brief into one, I don't love how they need to be two separate briefs. Review collected by and hosted on G2.com.

The user experience on the platform is great. I love having all of my assets from creators in one place. It's also really easy to find and add people to my campaign (even if not all accept). Review collected by and hosted on G2.com.

I am not getting desktop or email notifications in real-time when I receive a new message from my creators. I've missed things a few times because I usually rely on email communications. Review collected by and hosted on G2.com.

I enjoy the recent feature you've added that allows clients to direct message us. It's made a huge difference with the type of content I produce. Review collected by and hosted on G2.com.

With payment arriving net 30, I was hopeful that meant rates would increase, but it didn't. Review collected by and hosted on G2.com.

PopularPays has a solution that fit our business like a glove. They are solving many of our internal headaches in working with influencers and generating timely and measurable User Generated Content. Review collected by and hosted on G2.com.

I wish we would have onboarded them sooner. Review collected by and hosted on G2.com.

I like how easy it is to navigate. I also like how you can toggle the filters to refine your search. Review collected by and hosted on G2.com.

That you can't filter by audience location, age, interests for precise targeting - nor by the creator's category, interests, content type, engagement or conversion rates. Review collected by and hosted on G2.com.

The customer support is top notch and the UI is very intuitive. Popular Pays helps keep track of every influencer for multiple clients in one easy space. Review collected by and hosted on G2.com.

Can't really think of anything negative to say on this one. Review collected by and hosted on G2.com.