We have tried many platforms for our company. The quality of creators and their content has been superior to all other platforms. Review collected by and hosted on G2.com.

That you can only select one platform for the creator to post to on a campaign. Our clients usually post across multiple platforms. Review collected by and hosted on G2.com.

We've had an incredible experience using the Popular Pays platform for our campaigns. From the start, their **customer service team** has been nothing short of exceptional—always responsive, helpful, and ready to provide solutions whenever needed. Whether it's technical support or strategic advice, they've been a true partner every step of the way.

One of the best aspects of Popular Pays is how **user-friendly** the platform is. Setting up and running campaigns is a breeze, even for those who may not be as tech-savvy. The intuitive interface makes it easy to navigate, track progress, and manage every aspect of a campaign with minimal effort.

Working with creators on this platform has been an absolute pleasure. The **creators are talented, professional, and bring such creative energy** to each collaboration. They truly understand how to connect with audiences in authentic ways, making the content more engaging and impactful.

The platform has also been a game changer in helping us **reach a new audience of users** that we couldn't have connected with through traditional methods. The combination of creator talent and data-driven targeting has allowed us to expand our reach and grow our brand in ways that simply weren't possible with other platforms.

Overall, we highly recommend Popular Pays for anyone looking to elevate their campaigns and tap into new audiences with ease. Review collected by and hosted on G2.com.

Nothing at all we love everything about the platform Review collected by and hosted on G2.com.

Popular Pays makes sourcing credible, talented creators for our clients a breeze! What could be a very tedious process has been streamlined into one reliable platform. Review collected by and hosted on G2.com.

The review/approval and edit request process is a little clunky. You can't undo an approval, which is tough if last minute edits come in. Some creators submit content multiple times, because prompted to, and it makes it confusing. Review collected by and hosted on G2.com.

Our working relationship with our account reps and product managers. As the client, we feel heard when there are product/platform suggestions and the PopPays team works to integrate those improvements. Review collected by and hosted on G2.com.

Quality of creators has started to diminish a bit. Not necessarily the quality of the individuals (although that can be the case), rather the quality of final assets. We know our parent company has steep and strict standards for campaign briefs, but it's become quite a heavy lift to chase creators to ensure all points of the briefs are met. The quality of final videos don't always meet our expectations, but creators themselves are usually willing to work with us to get to a good middle ground. Review collected by and hosted on G2.com.

I really appreciate how Popular Pays makes influencer management simple. From vetting and approving to briefing and collecting content, the whole process is possible in the platform which makes my life as a social media manager easier! I appreciate how easy it is to use too. It is very user friendly, anyone can learn it from just a brief demo. Review collected by and hosted on G2.com.

I think sometimes users I want to invite have a hard time understanding what the platform is and that is a challenge, but there is nothing that I really dislike about the platform itself. Review collected by and hosted on G2.com.

There is a wide net of influencers with all types of niches making it easy to find ones that fit your brand. They have created quality content for my client and posted on their accounts which has generated more followers for us. Review collected by and hosted on G2.com.

We do get a lot of applicants that are outside of what my brand is looking for (mom/lifestyle content) and Perfect Hydration is more athlete focused. Therefore, we have to sort out a lot of those influencers. Review collected by and hosted on G2.com.

The user experience as a brand is great. Very straightforward and easy to set up. It was my first time using a UGC company, so I was satisfied with the experience and result. They have a great network of UGCs. Appreciate our account manager for always following up. Review collected by and hosted on G2.com.

I don't have any complaints about Popular Pays since this was my first time working with a UGC company. Review collected by and hosted on G2.com.

What I like best about Popular Pays is how organized and streamlined the platform is, the ability to chat with support and an actual human being instantly, and the ease of finding your next influencer campaign. Review collected by and hosted on G2.com.

The least helpful thing about Popular Pays is that a lot of users take their time in answering messages, or may not answer at all. If there was a method of communication like text or email that we'd be able to connect to them right away, perhaps it would help ease the initial collaboration process. Review collected by and hosted on G2.com.

Love how simple and easy it is to put together a campaign brief, aesthetically pleasing and the team at PopPays is extremely helpful. Implementing our previous campaigns has been extremely easy as well. This is my first time using popular pays and I am wowed by the amount of features/capabilities it has as well as how easy it is to integrate into my current workstreams Review collected by and hosted on G2.com.

There is not much that I currently dislike but I have yet to be fully immersed in the Popular Pays experience. Thus far, very pleased with it all! Review collected by and hosted on G2.com.

Love working with Kelly and Emma as they turnaround plans very quickly and help work with the influencers to get approvals. Review collected by and hosted on G2.com.

There could be more clarity around the pricing and payments to the influencers. Review collected by and hosted on G2.com.