Generated from real user reviews
See Related User Reviews
Denise F.
Small-Business (50 or fewer emp.)
4.0/5
"Seamless Campaign Lifecycle Integration with Powerful Automation"
What do you like about Optmyzr?
What stands out most is how seamlessly Optmyzr integrates into the entire campaign lifecycle; from initial audits and forecasting through to build and
Hayden M.
Small-Business (50 or fewer emp.)
4.5/5
"Great All in One Tool for Google/Bing"
What do you like about Optmyzr?
Is a great all in one tool that provides insights and optimization tools for Google ads. It has saved me and my team hours each week.
See Related User Reviews
Denise F.
Small-Business (50 or fewer emp.)
4.0/5
"Seamless Campaign Lifecycle Integration with Powerful Automation"
What do you like about Optmyzr?
What stands out most is how seamlessly Optmyzr integrates into the entire campaign lifecycle; from initial audits and forecasting through to build and
Bia C.
Small-Business (50 or fewer emp.)
5.0/5
"From Manual Checks to 275 Hours Saved Per Month"
What do you like about Optmyzr?
Optmyzr has made an immediate and noticeable difference for our team. Even in a brief trial period, with just one strategist working on two accounts,
See Related User Reviews
Denise F.
Small-Business (50 or fewer emp.)
4.0/5
"Seamless Campaign Lifecycle Integration with Powerful Automation"
What do you like about Optmyzr?
What stands out most is how seamlessly Optmyzr integrates into the entire campaign lifecycle; from initial audits and forecasting through to build and
Bia C.
Small-Business (50 or fewer emp.)
5.0/5
"From Manual Checks to 275 Hours Saved Per Month"
What do you like about Optmyzr?
Optmyzr has made an immediate and noticeable difference for our team. Even in a brief trial period, with just one strategist working on two accounts,
See Related User Reviews
Denise F.
Small-Business (50 or fewer emp.)
4.0/5
"Seamless Campaign Lifecycle Integration with Powerful Automation"
What do you like about Optmyzr?
What stands out most is how seamlessly Optmyzr integrates into the entire campaign lifecycle; from initial audits and forecasting through to build and
Bia C.
Small-Business (50 or fewer emp.)
5.0/5
"From Manual Checks to 275 Hours Saved Per Month"
What do you like about Optmyzr?
Optmyzr has made an immediate and noticeable difference for our team. Even in a brief trial period, with just one strategist working on two accounts,
See Related User Reviews
Denise F.
Small-Business (50 or fewer emp.)
4.0/5
"Seamless Campaign Lifecycle Integration with Powerful Automation"
What do you like about Optmyzr?
What stands out most is how seamlessly Optmyzr integrates into the entire campaign lifecycle; from initial audits and forecasting through to build and
Hayden M.
Small-Business (50 or fewer emp.)
4.5/5
"Great All in One Tool for Google/Bing"
What do you like about Optmyzr?
Is a great all in one tool that provides insights and optimization tools for Google ads. It has saved me and my team hours each week.
See Related User Reviews
Bia C.
Small-Business (50 or fewer emp.)
5.0/5
"From Manual Checks to 275 Hours Saved Per Month"
What do you dislike about Optmyzr?
The main limitation is report design customisation. While the data, insights and automation capabilities are excellent, the visual and branding flexib
Matt O.
Small-Business (50 or fewer emp.)
4.5/5
"Great ad reporting tool"
What do you dislike about Optmyzr?
Limitations on some widgets. Wish there were more options to sift through or exclude data.
See Related User Reviews
Hayden M.
Small-Business (50 or fewer emp.)
4.5/5
"Great All in One Tool for Google/Bing"
What do you dislike about Optmyzr?
The budget management tool takes a bit of time to learn.
See Related User Reviews
Matt O.
Small-Business (50 or fewer emp.)
4.5/5
"Great ad reporting tool"
What do you dislike about Optmyzr?
Limitations on some widgets. Wish there were more options to sift through or exclude data.
See Related User Reviews
Hayden M.
Small-Business (50 or fewer emp.)
4.5/5
"Great All in One Tool for Google/Bing"
What do you dislike about Optmyzr?
The budget management tool takes a bit of time to learn.
See Related User Reviews
Bia C.
Small-Business (50 or fewer emp.)
5.0/5
"From Manual Checks to 275 Hours Saved Per Month"
What do you dislike about Optmyzr?
The main limitation is report design customisation. While the data, insights and automation capabilities are excellent, the visual and branding flexib
The filters and optimzyr rule engine to quickly make changes. Review collected by and hosted on G2.com.
That I can't aggregate multiple accounts to be able to get more meaningful suggestions for small accounts. Review collected by and hosted on G2.com.
Frederick Vallaeys and his team is always helpful, always quick. Optmyzr seems to be never satisfied with what they already have achieved, but always looking for the next opportunity to make the work of advertisers even easier. During the years they came up with lots and lots of great ideas how to automate ad account optimization. The deep understanding of how Google Ads works pays off. Review collected by and hosted on G2.com.
There is nothing that would seriously disturb me. Review collected by and hosted on G2.com.
I love the customized scripts to do advanced bidding, ID errors and automate many of our manual daily weekly and monthly tasks. Optmyzr is by far our #1 ppc for our agency. We also use it to do advanced day-parting that you can't do with Google. We are very much looking forward to customizing our shopping campaigns to bid by item ID based on our product margins. Review collected by and hosted on G2.com.
Wish had it had some of the features of adalysis, but I love using both. Review collected by and hosted on G2.com.
Rule engine and Campaign Automator are my favorite. Review collected by and hosted on G2.com.
That we cannot copy and paste Ads within the Ad groups in Campaign Automator Review collected by and hosted on G2.com.
I have worked in a digital marketing agency since 2006, and have hence handled digital marketing campaigns, especially through Google Ads, for more than 150 companies. As a Professor, Speaker and Google Certified Trainer, I have also given classes, workshops or conferences to thousands of people. The first time I heard about Optmyzr, I requested a demo, and ended up spending several hours on the phone with Frederick Valleys discussing our needs, processes and methodologies. Optmyzr has been consistently improving since I first started it, the Support team is truly amazing and always keen on taking into account new requests, most of which end up in new features several weeks or months later. Review collected by and hosted on G2.com.
I dislike the fact that Optmyzr cannot yet handle other channels (Facebook, Instagram, LinkedIn, programmatic platforms...) the way it handles campaigns for Google and Bing. This would be life changing. Review collected by and hosted on G2.com.
One-click optimization are the simplest - just apply & optimize the campaign elements right away. Workouts are another feature I love for campaign optimization with customizable workflows, scripts, budget management, alerts, quality score management, and the works - everything a PPC Professional needs in one place. Thus Workouts make it simple to customise the tool to the systems and processes you have developed in your organization and work through the tool to generate great PPC results. The upside of using Optmyzr is it saves you tremendous amounts of time - we freed-up manpower that was involved in generating insights based on campaign data. Scripts are another great way to achieve significant results with least efforts - there is a learning curve here though. Review collected by and hosted on G2.com.
The UI can be more pleasing at times - but full marks to the effectiveness and efficiency of the tool. Some of the other tools are offering social ads as well on their platforms - no news if Optmyzr is going to add Facebook + Instagram Ads on to the platform if not LinkedIn & others. Another thing is that you will need to understand this toll in detail to generate real value from it - it's not for beginners who can only scratch the tip of the iceberg - Optmyzr trains all its customers/users though. Review collected by and hosted on G2.com.
There are a few features that I love about Optmyzr. The interface is pretty easy to utilize along with the ability to customize tasks and automation based on rules that you can set up. Also, PPC Investigator is my go-to when I want a high-level overview as to what happened in my account and being able to drill down to the reason why it happened through their root-analysis. Along with their overall product, customer success, support, and sales were all amazing throughout the process in helping with the explanation of how to utilize the different tools to your benefit. If you need more help to onboard, they really provide extended care in order for you to truly understand their product and how it will benefit you. Review collected by and hosted on G2.com.
Again overall, Optmyzr is an amazing product for the people who want to save time optimizing by making it easier. The only thing is that there are some features on Google that is not on Bing. And then again, it's BING... Review collected by and hosted on G2.com.
Optmyzr allows us to maximize our time when managing Google Ad accounts. Their support is incredible. They allow you to beta test new offerings. This is an advanced tool that we highly recommend. This is a great tool for administrating all your PPC in one centralized location. The reporting feature is a nice bonus. Everything is customizable. Review collected by and hosted on G2.com.
I truly have no dislikes when it comes to Google ads. If a problem has come up, support has been very responsive. I would like to see Facebook sponsored ads supported. Review collected by and hosted on G2.com.
I really like the scripts for Google ads on Optmyzr. They save time and help us monitor multiple accounts. For managing over 40+ PPC account this tool is great to help manage the high demand and workload. The scripts I really use often are the advance budgets, check destination URLs, and reach target monthly spend. They are great and really help! Review collected by and hosted on G2.com.
Sometimes the platform is slow to roll out updates like the RSA ads on Google. These were on Google for at least a month before we could use a script to create them. The price is also on the higher side when managing accounts for just the scripts. I would recommend tiers of pricing for only the services you use on the platform. I think there is a big opportunity in the future to incorporate tools to help with paid social media ads such as (Facebook, TikTok, Linkedin, Instagram, and Twitter). Looking forward to using Optmyzr in the future and to see which new features get implemented. Review collected by and hosted on G2.com.
I love the scheduled reporting features. It helps me create and send reports to all of our clients with little effort on my part. Review collected by and hosted on G2.com.
I wish I understood how all of the features worked. There are so many useful features that I'm certain I am missing out on some other ones that I just don't understand how they function. Review collected by and hosted on G2.com.
