--- title: Optinly Reviews meta\_title: 'Optinly Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 84 reviews by the users' company size, role or industry to find out how Optinly works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 84 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- ### Optinly Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users find **ease of use** in Optinly, enabling quick deployment despite concerns about feature stagnation. [(3 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114421&qs=pros-and-cons#reviews) Users find the setup process **easy and quick** , minimizing barriers to deploying Optinly effectively. [(2 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114501&qs=pros-and-cons#reviews) Users value the **customer support** of Optinly for resolving issues effectively, enhancing their overall experience. [(1 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1115310&qs=pros-and-cons#reviews) Users appreciate the **user-friendly interface** of Optinly, making pop-up creation easy for everyone, regardless of technical skill. [(1 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1115343&qs=pros-and-cons#reviews) Users love the **intuitive interface** of Optinly, making pop-up creation simple and hassle-free for everyone. [(1 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1115365&qs=pros-and-cons#reviews) Users report frustrating **duplication issues** with Optinly, affecting integrations and subscriber transfers to email clients. [(1 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114519&qs=pros-and-cons#reviews) Users find Optinly to be **expensive** due to premium charges for customization, opting for better alternatives instead. [(1 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1990281&qs=pros-and-cons#reviews) Users find the **limited design flexibility** of Optinly frustrating, preferring tools with more customization options without extra costs. [(1 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114606&qs=pros-and-cons#reviews) Users find Optinly **not intuitive** , struggling with integration issues and unfulfilled promises on their lifetime deal. [(1 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114458&qs=pros-and-cons#reviews) Users report serious **payment issues** , such as unexpected cancellations of lifetime subscriptions despite prior purchases. [(1 mentions)](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=2086617&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Optinly ##### 1. Ease of Use Users find **ease of use** in Optinly, enabling quick deployment despite concerns about feature stagnation. [ See 3 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114421&qs=pros-and-cons#reviews) See Related User Reviews ![Dmitriy Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dmitriy Y.") DY Dmitriy Y. Small-Business (50 or fewer emp.) 0.0/5 "Never again" What do you like about Optinly? I was hesitant to use a 3rd party saas for popups but i tried it and it worked well until it didn't! At the whim of the company all my content... GONE ![Garik H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Garik H.") GH Garik H. Small-Business (50 or fewer emp.) 0.5/5 "Lots of issues - you can get better popup software for the same price" What do you like about Optinly? Nothing new that I like. They don't upgrade or work on the product so it deteriorates with time. ##### 2. Easy Setup Users find the setup process **easy and quick** , minimizing barriers to deploying Optinly effectively. [ See 2 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114501&qs=pros-and-cons#reviews) See Related User Reviews ![Dmitriy Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dmitriy Y.") DY Dmitriy Y. Small-Business (50 or fewer emp.) 0.0/5 "Never again" What do you like about Optinly? I was hesitant to use a 3rd party saas for popups but i tried it and it worked well until it didn't! At the whim of the company all my content... GONE ![David I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David I.") DI David I. Small-Business (50 or fewer emp.) 0.0/5 "Medicore Tool and the Company Are Scammers" What do you like about Optinly? It was ok, easy and quick to deploy but in 4 years, no new features, and nothing interesting, just a medicore pup up builder. ##### 3. Customer Support Users value the **customer support** of Optinly for resolving issues effectively, enhancing their overall experience. [ See 1 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1115310&qs=pros-and-cons#reviews) See Related User Reviews ![Dmitriy Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dmitriy Y.") DY Dmitriy Y. Small-Business (50 or fewer emp.) 0.0/5 "Never again" What do you like about Optinly? I was hesitant to use a 3rd party saas for popups but i tried it and it worked well until it didn't! At the whim of the company all my content... GONE ##### 4. Email Marketing Users appreciate the **user-friendly interface** of Optinly, making pop-up creation easy for everyone, regardless of technical skill. [ See 1 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1115343&qs=pros-and-cons#reviews) See Related User Reviews ![Andre B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andre B.") AB Andre B. Small-Business (50 or fewer emp.) 1.0/5 "Optinly - There are Better Tools Out There" What do you like about Optinly? Optinly is a basic popup plugin. It features a vast array of pre-designed templates and widgets for pop-ups. The user interface is intuitive and user- ##### 5. Intuitive Users love the **intuitive interface** of Optinly, making pop-up creation simple and hassle-free for everyone. [ See 1 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1115365&qs=pros-and-cons#reviews) See Related User Reviews ![Andre B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andre B.") AB Andre B. Small-Business (50 or fewer emp.) 1.0/5 "Optinly - There are Better Tools Out There" What do you like about Optinly? Optinly is a basic popup plugin. It features a vast array of pre-designed templates and widgets for pop-ups. The user interface is intuitive and user- ### 5 Cons or Disadvantages of Optinly ##### 1. Duplication Issues Users report frustrating **duplication issues** with Optinly, affecting integrations and subscriber transfers to email clients. [ See 1 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114519&qs=pros-and-cons#reviews) See Related User Reviews ![Garik H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Garik H.") GH Garik H. Small-Business (50 or fewer emp.) 0.5/5 "Lots of issues - you can get better popup software for the same price" What do you dislike about Optinly? Everything. Multiple times the software integrations didn't work and it wasn't passing my subscribers to my email client. Took them a long time to fix ##### 2. Expensive Users find Optinly to be **expensive** due to premium charges for customization, opting for better alternatives instead. [ See 1 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1990281&qs=pros-and-cons#reviews) See Related User Reviews ![Andre B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andre B.") AB Andre B. Small-Business (50 or fewer emp.) 1.0/5 "Optinly - There are Better Tools Out There" What do you dislike about Optinly? While it excels at providing a descent number of predesigned templates, the ability to do your own drag-and-drop customization is only available at a ##### 3. Limited Design Flexibility Users find the **limited design flexibility** of Optinly frustrating, preferring tools with more customization options without extra costs. [ See 1 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114606&qs=pros-and-cons#reviews) See Related User Reviews ![Andre B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andre B.") AB Andre B. Small-Business (50 or fewer emp.) 1.0/5 "Optinly - There are Better Tools Out There" What do you dislike about Optinly? While it excels at providing a descent number of predesigned templates, the ability to do your own drag-and-drop customization is only available at a ##### 4. Not Intuitive Users find Optinly **not intuitive** , struggling with integration issues and unfulfilled promises on their lifetime deal. [ See 1 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=1114458&qs=pros-and-cons#reviews) See Related User Reviews ![Garik H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Garik H.") GH Garik H. Small-Business (50 or fewer emp.) 0.5/5 "Lots of issues - you can get better popup software for the same price" What do you dislike about Optinly? Everything. Multiple times the software integrations didn't work and it wasn't passing my subscribers to my email client. Took them a long time to fix ##### 5. Payment Issues Users report serious **payment issues** , such as unexpected cancellations of lifetime subscriptions despite prior purchases. [ See 1 mentions ](https://www.g2.com/products/optinly/reviews?filters%5Bsentiment_snippet%5D=2086617&qs=pros-and-cons#reviews) See Related User Reviews ![David I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David I.") DI David I. Small-Business (50 or fewer emp.) 0.0/5 "Medicore Tool and the Company Are Scammers" What do you dislike about Optinly? Nothing unique, kinda basic, and most of all, I bought a lifetime subscription back in 2021 and they canceled it for no reason other than stating anot ## Top-Rated Alternatives [ ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign") ActiveCampaign 4.4/5(14,779) ](https://www.g2.com/products/activecampaign/reviews) [ ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub") HubSpot Marketing Hub 4.4/5(14,916) ](https://www.g2.com/products/hubspot-marketing-hub/reviews) [ ![SlickText](https://images.g2crowd.com/uploads/product/hd_favicon/c12f70cd905fbc5b96708ce575b49c7c/slicktext.svg "SlickText") SlickText 4.8/5(1,891) ](https://www.g2.com/products/slicktext/reviews) [ View All Alternatives ](https://www.g2.com/products/optinly/competitors/alternatives) ![David K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David K.") DK David K. Small-Business (50 or fewer emp.) 6/20/2024 "Really Solid Program - Lot's of Options" 5/5 What do you like best about Optinly? Templates are vast and easy to customize. Love that it connects to virtually every email provider on the marketing. Review collected by and hosted on G2.com. What do you dislike about Optinly? I wish I had a few more options for how they are displayed and where. Seems like I can only have a popup in the middle of the screen, it would be nice to have a corner and then leave a little button behind. Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? Easy way to gather email addresses from website visitors. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Jayson B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jayson B.") JB Jayson B. Manager Small-Business (50 or fewer emp.) 6/30/2024 "Seems Good value" 4/5 What do you like best about Optinly? clean and sleek ui. responsive and feels premium Review collected by and hosted on G2.com. What do you dislike about Optinly? some features could be better laid out i think Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? we are an agency and testing to potentially use with clients Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Walter A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Walter A.") WA Walter A. Small-Business (50 or fewer emp.) 1/16/2024 "Good product!" 4/5 What do you like best about Optinly? Absolutly ease of use! Started a campaign, created a popup en all was live within 10 minutes. Easy to integrate into my WordPress website. That's a absolute must because i'm not that tech-savvy. There are many templates to use. But you can also create your one in a wink of an eye. Love to see where Optinly will be in the upcomming months! Review collected by and hosted on G2.com. What do you dislike about Optinly? Well, there is not much to dislike. It's a stabble product and allready has a large fanbase using it. Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? Several! No need for a extra plugin (maybe i can skip more plugins), many different types off popups, modern looking lay-outs and it's fast. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 6/20/2024 "Optinly made creating a floating bar easy" 5/5 What do you like best about Optinly? I enjoy the easy wordpress integration. I was able to generate floating bar popups easily and with confidence. Review collected by and hosted on G2.com. What do you dislike about Optinly? I enjoy the integration with wordpress, but wish some more of the customization was within the wordpress dashboard. Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? Drag and drop display for pop ups take the thinking out of generating a popup that works. By going with a crowd solution I know that the templates will perform. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Charles A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Charles A.") CA Charles A. Chief Executive Officer Small-Business (50 or fewer emp.) 6/20/2024 "Convenient and quick to install" 5/5 What do you like best about Optinly? Optinly is incredibly user-friendly and straightforward to use. Its intuitive interface makes it simple for users to navigate and set up campaigns without any hassle. Review collected by and hosted on G2.com. What do you dislike about Optinly? Had to read the doc to install. But took only a few minutes Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? You can create multiple popups and display them using a single interface, in a few minutes. It can be displayed anywhere, and it 's very straighforward to implement. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Akram S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akram S.") AS Akram S. General Manager Small-Business (50 or fewer emp.) 6/21/2024 "great product and service" 5/5 What do you like best about Optinly? how easy to make popups that are effective and on point Review collected by and hosted on G2.com. What do you dislike about Optinly? not very easy to understand the data and details Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? create an easy popup builder tat gets results Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ST Srikanth T. Owner Of Techiexpert Small-Business (50 or fewer emp.) 6/6/2024 "Boost your opt-in rates and grow your email list faster than ever before." 4.5/5 What do you like best about Optinly? Grab your audience's attention with eye-catching, high-converting popups. Our intuitive popup builder makes it a breeze to design and deploy lead capture forms that convert. Stop losing potential leads - use GoZen Optinly to turn website visitors into loyal customers. Review collected by and hosted on G2.com. What do you dislike about Optinly? UI is not optimized as expected .... Need more improvements Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? Capture more leads effortlessly with our intuitive popup builder. Craft eye-catching popups that convert visitors into subscribers with just a few clicks. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Renato C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Renato C.") RC Renato C. Fundador Small-Business (50 or fewer emp.) 6/20/2024 "Very usefull" 5/5 What do you like best about Optinly? This tools is very easy to use and helpfull if you need to put some elements in your site, like popup, floater banners and fixed messagens and capture lead data. Review collected by and hosted on G2.com. What do you dislike about Optinly? The interface is good and simple, but further refinement would be welcome Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? I'm capturing leads and using them to show special offers and conditions in the ecommerces I manage. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Professional Training & Coaching](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Professional Training & Coaching") UP Verified User in Professional Training & Coaching Small-Business (50 or fewer emp.) 7/17/2024 "Love how many different templates they offer with modern design" 4/5 What do you like best about Optinly? The variety of templates. Also, it was very easy to set up. Love that they have different popup types: full screen, sidebar popup, top bars etc. Review collected by and hosted on G2.com. What do you dislike about Optinly? Would be nice to be able to make more modifications to the templates. Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? It's helping me get more leads. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic RR R R. Marketing Manager Small-Business (50 or fewer emp.) 5/27/2024 "Great tool for many popup solutions" 4.5/5 What do you like best about Optinly? It is so easy to use, just played with it and WOW! Review collected by and hosted on G2.com. What do you dislike about Optinly? none, really i dont can think of any dislike Review collected by and hosted on G2.com. What problems is Optinly solving and how is that benefiting you? I get more sales Review collected by and hosted on G2.com. 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