# Optily Reviews **Vendor:** Optily **Category:** [Other Digital Advertising Software](https://www.g2.com/categories/other-digital-advertising) **Average Rating:** 4.5/5.0 **Total Reviews:** 10 ## About Optily Optily is a Shopify App for advertisers already investing a minimum of $1,000/mo in Google ads and Facebook ads. Our AI solution uses the latest technology to analyze and optimize your digital ads including shopping ads. Actionable insights and budget recommendations are delivered to your dashboard automatically for adsets and campaigns. Apply our smart recommendations in real-time, directly within your Shopify dashboard. We support Facebook, Instagram, Google and YouTube Ads with TikTok Ads coming soon. ## Optily Reviews ### 1. Optily Review **Rating:** 3.5/5.0 stars **Reviewed by:** Adhish B. | Support Officer - Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** March 15, 2024 **What do you like best about Optily?** Optimal Ads management. Flexibility in ad sense whether it is facebook or google ads as per my experience. **What do you dislike about Optily?** Just Lack of automation. That is it. Headed in right way. **What problems is Optily solving and how is that benefiting you?** Basically Advertising of content and products and its management. ### 2. Quality images with great optimisation **Rating:** 4.5/5.0 stars **Reviewed by:** Nikita R. | Quality Assurance Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** November 01, 2022 **What do you like best about Optily?** I like how this app can compress the images without losing the quality of the images and save our time to upload the docs and images. **What do you dislike about Optily?** It could be more user friendly when we are signing up for optily. It will increase the user experience on the tool. **What problems is Optily solving and how is that benefiting you?** Optily helps me compress the images and able to use optily to make ads. It had been great experience to use the tool. ### 3. Complete ad Managment for business **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 13, 2021 **What do you like best about Optily?** Optily supports Facebook ads and googles ads that I am able to manage on a single platform which increases the performance of ads. I can manage and track ads according to revenue, ROI, engagement, and more. **What do you dislike about Optily?** For using optily, you must need basic information on how to use Facebook ads or google AdWords. If they made this process of ad campaign easier with the help of the preview model then it is more user-friendly. **What problems is Optily solving and how is that benefiting you?** I am able to create ads campaign and manage them all in one place. Once I connect google ads account and Facebook account then I am able to everything from Optily. Proud to use Optily. ### 4. Great for advertisements management **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.) **Reviewed Date:** April 04, 2022 **What do you like best about Optily?** Optily is a great starting point for any eCommerce business that wishes to better manage their ads. Not only is it easy to use, but it also offers the best quality of support. I like how it recommends ways to improve your ads across platforms such as Google or Facebook. **What do you dislike about Optily?** There isn't much I disliked, but I feel it would be helpful if it had automated updates. **Recommendations to others considering Optily:** It is really a great way to better mange your ads, especially if you are a just starting out in your business and are looking to improve your marketing strageties. **What problems is Optily solving and how is that benefiting you?** Lack of proper ad management. Optily offers great insight into how your ads spend, which makes it easier to understand where and how your budget is spent. ### 5. Optily review **Rating:** 5.0/5.0 stars **Reviewed by:** Pallavi R. | Senior Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** February 24, 2022 **What do you like best about Optily?** This is a good application which helps in advertisements management. Optily application manages all the application ads ina effecient way. I like the fact that how flexible the can be made as per user requiremtents **What do you dislike about Optily?** Though optily application is very flexible in nature it requires human intereference in all its operations. It lacks automation. If we have the option to automate certain tasks in this applocation it would be very efficient. **What problems is Optily solving and how is that benefiting you?** We use optily applocation to manage our advwrtisements. The coat involved in using optily is very reasonable which makes us to lean more towars this applocation than the rest in market. ### 6. Stay updated on your Advertisement spends!! **Rating:** 3.5/5.0 stars **Reviewed by:** Mayuri G. | Purchasing Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** December 08, 2021 **What do you like best about Optily?** Optily is very unique application which lets me calculate and stay updated on my spends on advertisements. It also have best features to control your budget on advertisements. **What do you dislike about Optily?** Optily performance is very much upto the mark but it needs human intervention to update the details every time. So hoping to see more artificial intelligence in Optily. **Recommendations to others considering Optily:** If you need to manager your budget more effectively then Optily is for you!! **What problems is Optily solving and how is that benefiting you?** Optily is providing the best knowledge to our advertisement spends. Due to this we have got proper control and management over the advertisement budgets. Its very reliable so far. Due to its mobile support its very much handy to use. ### 7. It is a simple and highly effective way to put pop up forms on a website **Rating:** 5.0/5.0 stars **Reviewed by:** Mark L. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** December 18, 2021 **What do you like best about Optily?** I love how easy it is to modify a template and get a form up and running quickly. **What do you dislike about Optily?** I wish they allowed for custom form design and a multiline text field. **Recommendations to others considering Optily:** If you want an easy way to get email collection forms on your website, this is an effective tool. **What problems is Optily solving and how is that benefiting you?** I am able to implement and deploy website email forms that look professional in minutes. ### 8. Decent for comparing ad performance, budget optimization **Rating:** 5.0/5.0 stars **Reviewed by:** Patrick G. | Raconteur, Small-Business (50 or fewer emp.) **Reviewed Date:** November 30, 2021 **What do you like best about Optily?** I especially like that the fee structure is flat. With sometimes unpredictable ad scaling, a flat fee structure is a must for staying on budget. **What do you dislike about Optily?** Optily doesn't necessarily do a lot that can't be done with an in-depth knowledge of the Google and Facebook ad ecosystems. What it does do is simplify and streamline the process of campaign management. **Recommendations to others considering Optily:** Use Optily as a starting point for campaign management. **What problems is Optily solving and how is that benefiting you?** Optily is a great all-in-one solution for managing Facebook and Google ads. The flat fee structure makes it valuable on day one. It's relatively inexpensive for campaign management. ### 9. Great application for managing advertisements **Rating:** 4.0/5.0 stars **Reviewed by:** Abhishek S. | Verification Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** January 27, 2022 **What do you like best about Optily?** Oplity helps I'm managing advertisement campaigns **What do you dislike about Optily?** The user interface is not that easy. Need some time to get used to it **What problems is Optily solving and how is that benefiting you?** I am using it to organize my advertisements ### 10. Smooth interface **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** January 31, 2022 **What do you like best about Optily?** It had a very smooth interface and works best now **What do you dislike about Optily?** It was a bit slow and not so engaging app **What problems is Optily solving and how is that benefiting you?** Ad based cloud solutions. - [View Optily pricing details and edition comparison](https://www.g2.com/products/optily-optily/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+10%3A43%3A39+-0500&secure%5Bsession_id%5D=da68426a-59fc-496f-8a5a-cf2e03f62ec1&secure%5Btoken%5D=396e8df52058558f63cd7357f381c23b2127eb325a621eaf1babdcf075ea97d6&format=llm_user) ## Top Optily Alternatives - [BigSpy](https://www.g2.com/products/bigspy/reviews) - 4.6/5.0 (633 reviews) - [wetracked.io](https://www.g2.com/products/wetracked-io/reviews) - 4.9/5.0 (338 reviews) - [Amazon Sponsored Ads](https://www.g2.com/products/amazon-amazon-sponsored-ads/reviews) - 4.3/5.0 (70 reviews)