---
title: Everflow Reviews
meta_title: 'Everflow Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 192 reviews by the users' company size, role or industry
  to find out how Everflow works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 192
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Everflow Reviews
**Vendor:** Everflow  
**Category:** [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 192
## About Everflow
Everflow is the leading all-in-one Partner Marketing Platform designed for high-growth brands, agencies and ad networks to track, manage, and optimize every performance channel. You can manage your affiliate marketing programs and scale beyond to all of your other channels. Everflow unifies tracking for influencers, content publishers, in-app referrals, and media buying into a single source of truth. With a curated Marketplace for partner discovery, automated global payments via Everflow Pay, and deep integrations with Google Ads, Meta, and CRMs like HubSpot and Salesforce, Everflow empowers 1,200+ brands—including Playtika, JG Wentworth, and Golden Hippo—to scale ROI with granular, real-time analytics. Learn more at everflow.io.



## Everflow Pros & Cons
**What users like:**

- Users find Everflow&#39;s **ease of use** exceptional, enjoying straightforward setup and user-friendly features for managing offers. (25 reviews)
- Users love the **excellent customer support** at Everflow, which provides timely help and guidance for all queries. (24 reviews)
- Users value the **excellent customer support** of Everflow, highlighting its responsiveness and helpfulness in managing campaigns. (12 reviews)
- Users appreciate the **efficient reporting** capabilities of Everflow, which enhance program management and data tracking. (12 reviews)
- Users value the **ease of generating analytics reports** with Everflow, enjoying extensive insights and flexibility. (11 reviews)
- Features (8 reviews)
- Users highlight the **ease of tracking** in Everflow, facilitating efficient management of sales and affiliate earnings. (8 reviews)
- Platform Usability (7 reviews)
- Attribution Accuracy (6 reviews)
- Customer Success (6 reviews)

**What users dislike:**

- Users find that **improvement is needed** in Everflow&#39;s UI and API features, affecting usability and functionality. (6 reviews)
- Users feel the **limited functionality** of Everflow restricts their ability to manage events and conversions effectively. (6 reviews)
- Users find the **poor UI** of Everflow overwhelming and confusing, impacting their overall experience with the platform. (6 reviews)
- Users find the **poor design** of Everflow&#39;s UI and confusing settings to detract from otherwise great platform features. (5 reviews)
- Users face a **steep learning curve** with Everflow, requiring significant developer support and challenging navigation through its interfaces. (4 reviews)
- Users report **dashboard issues** , citing minor experience flaws and a desire for improved design and quick search features. (3 reviews)
- Users feel the **layout issues** of Everflow detract from its overall great platform experience and design appeal. (3 reviews)
- Limited Customization (3 reviews)
- Users find the **overwhelming complexity** of Everflow&#39;s features challenging, requiring significant time to learn effectively. (3 reviews)
- Poor Interface Design (3 reviews)

## Everflow Reviews
  ### 1. The best affiliate platform and support that I've ever worked with !

**Rating:** 5.0/5.0 stars

**Reviewed by:** 🔹  Nigel Williams A. | CEO and Founder, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

Everflow is super functional. Every feature you want is easily accessible. The system works FAST no matter how much data you have. And it's fully mobile responsive !
Most of all, their support is second to none in this business. Always someone responding within the time frame they say. And they truly follow up until the situation is resolved.
I've recommended Everflow to colleagues and everyone who has used Everflow is very happy.

**What do you dislike about Everflow?**

Their interface isn't the prettiest. But this is easily overshadowed by the fact that Everflow is quite functional and fast !

**What problems is Everflow solving and how is that benefiting you?**

I am managing multiple advertiser, offers and affiliates with ease. Running an affiliate marketing business can be quite stressful at times. Having a rock-solid platform helps to alleviate some stress :)

  ### 2. Excellent Platform, Excellent Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 09, 2021

**What do you like best about Everflow?**

I like that when I get stuck, they are always there to help me trouble shoot.

**What do you dislike about Everflow?**

I think everything on this platform has been well thought out.

**What problems is Everflow solving and how is that benefiting you?**

Very easy to control traffic testing.  Layout allowed me to clean up the amount of campaigns that I had from my previous platform.

  ### 3. Everflow the Magnificent

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 01, 2020

**What do you like best about Everflow?**

Aside from the excellent customer service and technical team there are many advantages of using the EF platform.  The click tracking and reporting is 99.9% accurate in our experience and the pixel tracking is very easy to set up.  Tracking links are short and clear for affiliates and the API is fantastic.

**What do you dislike about Everflow?**

This is a difficult question but like anything there is always room for some improvement.  The good news is that its hard to find ways to improve the EF platform.  We have used every major system out there i.e. CAKE, HasOffers, DirectTrack, etc. The main thing that I would like to see improvement on is possibly adding in some sort of attribute to find and reject bots.  It does a great job on weeding out duplicate and other targeted clicks however bots are difficult to spot and it would be nice to have some sort of bot tracker in the system.

**What problems is Everflow solving and how is that benefiting you?**

Tracking and compilation of deep reporting is our favorite advantage.  It eliminates a lot of scrubs that we had to do on other networks which is quite a headache dealing with advertisers, publishers, and then applying to network at end of months.  These are the benefits along with the very fair price that this platform costs compared to others.  In addition the engineers are top notch and helped us tremendously with the migration which can be the biggest obstacle when switching platforms.

  ### 4. This is still the best affiliate platform.

**Rating:** 5.0/5.0 stars

**Reviewed by:** John B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 26, 2020

**What do you like best about Everflow?**

The features, customization, reporting, and customer support beat any platform I have ever used.  This platform does it all.

**What do you dislike about Everflow?**

The lack of features to control permissions and function access for affiliates & advertisers as well as employees.  Wish that was a little more granular with read/write/view options.

**Recommendations to others considering Everflow:**

It's definitely worth it over all the other affiliate platforms out there.  The ability to manage affiliates, advertisers, influencers, and all other traffic sources is unmatched.  Also, this is the first platform that gives you complete control to integrate with anything e-commerce and they don't charge for events which is huge considering you always want to track funnels.  This has allowed us to send all the events back to partner's traffic source pixels which has created constant scale.  Also, the ability to do a full JavaScript integration has allowed us to always track 1:1.  There's no more having to add conversions into the platform due to miss tracking.

**What problems is Everflow solving and how is that benefiting you?**

Domains and custom IPs.  Had some domains get flagged on a shared IP which flagged my links as malware, but we were able to resolve that with dedicated IPs.  Just wish I knew about this ahead of time.  This platform's ability to be customized to e-commerce has helped me scale better than all the other platforms out there 10 fold.  The features and ease of use in the UI has made this a much easier platform to master for employees as well as affiliates & advertisers.

  ### 5. Great Support Team!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 17, 2021

**What do you like best about Everflow?**

Support is always on standby to help for when you have any questions/ issues! Love that about Everflow.

**What do you dislike about Everflow?**

Everflow has been down a few times over the last year.

**What problems is Everflow solving and how is that benefiting you?**

Everflow is helping us stay organized and monitoring all our metrics.

  ### 6. Incredible customer support with an excellent product

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about Everflow?**

Infrastructure is well-thought through with many details considered yet a straightforward enough tool for a non-technical person to utilize

**What do you dislike about Everflow?**

So far nothing at all, a great experience!

**What problems is Everflow solving and how is that benefiting you?**

A great dashboard for tracking, reporting and analytics

  ### 7. Wonderful customer service!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex O. | Marketing Assistant, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

Peter reached out to me every week to make sure I didn't have any unanswered questions and that I was navigating okay on the platform.

**What do you dislike about Everflow?**

I wish all the charges included in the program were presented to me before agreeing to sign up.

**What problems is Everflow solving and how is that benefiting you?**

As someone who is new to the affiliate marketing industry, I was so impressed by the customer service provided to onboard me- It was beyond my expectations. Peter was very thorough with answering all of my questions and sent additional tutorials so I could reference them in the future.

  ### 8. Everflow: Great Tracking Platform & Even Better Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2020

**What do you like best about Everflow?**

The Everflow support team is unparalleled. Quick to respond and offer solutions.

**What do you dislike about Everflow?**

Their system is incredibly robust so it does take time to get used to the functionality, but once you do you'll never look back.

**Recommendations to others considering Everflow:**

I recommend you get a demo and speak to other companies who have switched platforms. If I were asked, I would definitely recommend switching to Everflow.

**What problems is Everflow solving and how is that benefiting you?**

The reporting system easily allows you to see unique clicks vs dupe or invalid. This is very beneficial because it gives a more accurate CR and seemingly increased EPCs. As a lot of pubs simply look at your system's stats vs another advertiser/network this gives you a leg up as offers look to be performing better on Everflow.

  ### 9. Best Platform I've Used

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rich P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

The user interface for managing affiliates is concise and laid out in a way that provides all information in a clean dashboard.  Offer and Partner operations are easy to execute in a concise interface.

**What do you dislike about Everflow?**

You can't provided some functionality needed team members  without providing full "admin" style access.

**What problems is Everflow solving and how is that benefiting you?**

Clunky functionality with older platforms such as Cake and HasOffers.  This platform is so much easier to use and provides all of the needed functionality in a concise dashboard.

  ### 10. The Best Tracking Platform.  Everflow Raises the Bar!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

The platform is packed with valuable features that a novice or advanced user can use right out of the box. The UI is intuitive, the system is fast, the reporting is dynamic and accurate and you can drill down on such a granular level. I also like that they continue to release updates, you can tell the techs and support teams are constantly evaluating and rolling out the features that matter most to marketers and networks in our industry.

**What do you dislike about Everflow?**

No issues that I can think of at this time.

**Recommendations to others considering Everflow:**

If you are looking for an industry leader in affiliate tracking, Everflow is a refreshing choice and quickly becoming the new standard.

**What problems is Everflow solving and how is that benefiting you?**

By using Everflow, we have aligned with the new industry standard and aren't marked as a company by using an outdated or subpar platform which can have some stigma associated with it. Since our company prides itself on innovation, this allows our messaging and services to be very current with the times. Overall, tracking and reporting, and accuracy have been improved, which was a set expectation in moving to the platform in the first place.

  ### 11. Excellent experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 17, 2020

**What do you like best about Everflow?**

The team members are very knowledgeable and helpful.  Great support when needed.

**What do you dislike about Everflow?**

this question.  There is nothing I would change.

**What problems is Everflow solving and how is that benefiting you?**

Ability to seamlessly pay our affiliates Invoices in a timely easy fashion, especially thru mass payments.

  ### 12. Super easy to use and very fast help if you do get stuck somewhere

**Rating:** 5.0/5.0 stars

**Reviewed by:** Silver K. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

The platform is super easy to use, the conversion tracking graph is very handy and everything is very intuitive.

**What do you dislike about Everflow?**

The reporting tool would be a little better if you could build custom reports and break down datasets. For example if you are viewing all affiliates, you could break it down to offers and break that down to days for example.

**Recommendations to others considering Everflow:**

It's very easy to learn as everything is intuitive so either starting from scratch or switching to Everflow should be simple.

**What problems is Everflow solving and how is that benefiting you?**

We use Everflow to manage our affiliates and advertisers. My side, the affiliates, is well-managed thanks to the easy setup process of new affiliates.

  ### 13. The BEST affiliate tracking tool.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniel M. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2020

**What do you like best about Everflow?**

I like the support they are very responsive.  The product has every feature we could think of.  
The chat feature is very nice.

**What do you dislike about Everflow?**

The only thing I can think of is the ability to email pdf versions of the reports on a schedule.

**What problems is Everflow solving and how is that benefiting you?**

We are using Everflow to track affiliate traffic from Coreg sources and Facebook.

  ### 14. Easy to Navigate

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

The platform is easy to learn and the customer service is impeccable.

**What do you dislike about Everflow?**

There are limitations to the platform such as not being able to host multiple impression trackers and not being intuitive.

**Recommendations to others considering Everflow:**

Consider, if this platform is able to grow with your business in the long run.

**What problems is Everflow solving and how is that benefiting you?**

We as company are making our voice heard by constantly letting them know what our advertisers are needing for us to do. We have quarterly calls with our customer service rep and she's great. She's able to provide us update on the roadmap and be our advocate when raise new issues.

  ### 15. Built our business from Scratch

**Rating:** 5.0/5.0 stars

**Reviewed by:** Zino R. | Director Of Operations, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

We have been able to implement our system compeltely automated allowing us to scale our business with minimal effort, ot only everytime we have a feature request they work on dilligently and get it done quickly making it a great team to have for anything we need.

**What do you dislike about Everflow?**

There are not many aspects i dislike. Some small things  but usually it is fixed quite quickly. No System is perfect!

**What problems is Everflow solving and how is that benefiting you?**

The main problem Everflow fixed for us is to automate our offer setup, with most of our client and allowing for automatic optimizations that increased the productivity by 10 fold!

  ### 16. Best customer service on my affiliate network!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph  C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 19, 2020

**What do you like best about Everflow?**

The functionality and access that I have with the team.

**What do you dislike about Everflow?**

It's actually hard to identify the downfalls but it is definitely overall a great platform.

**What problems is Everflow solving and how is that benefiting you?**

That I can offer another opportunity for my business to make money

  ### 17. Everflow as an integrated marketing tool for multiple brands

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vadasz Z. | Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

It has a great versatility and can handle multiple needs together with reach api it was a great help in the development process.

**What do you dislike about Everflow?**

The UI is way too compliated and it is hard to figure it out the way some feature works.

**What problems is Everflow solving and how is that benefiting you?**

We are using as logic + tracking layer to the development of an influencer platform.

  ### 18. Best Affiliate Marketing Tracking Software

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tom U. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

Features, up-time, speed, flexibility, support, in-depth reporting, ease of use, and frequent updates/ feature releases. We've used several other tracking software: Hasoffers, Afftrack, Funnelflux. Everflow makes it easy to run our network and perform internal media buys.

**What do you dislike about Everflow?**

There is nothing that I dislike about Everflow. This is surprising as I've had so many problems with other tracking platforms.

**Recommendations to others considering Everflow:**

They will surpass your expectations. The features alone are enough to make the switch. They are quick to build any features you'd like!

**What problems is Everflow solving and how is that benefiting you?**

Running a network. Everflow makes it seamless to run our network.

  ### 19. Finally a great API along with a pleasant user experience.

**Rating:** 5.0/5.0 stars

**Reviewed by:** John B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2020

**What do you like best about Everflow?**

I'm the CTO and for me, it's all about the API. We've been on other platforms with poorly written APIs but the thing about this one is that the team actually uses it. Their interface runs off the same API that I use to integrate with my back end systems.

**What do you dislike about Everflow?**

I haven't found anything I don't like yet and I'm very critical. If anything it's just getting used to a new interface.

**What problems is Everflow solving and how is that benefiting you?**

Everflow is our affiliate network tracking solution.

  ### 20. Amazing Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

Very user friendly compared to other platform. It's just a one stop shop platform.

**What do you dislike about Everflow?**

Nothing so far. Everything are being handled well

**Recommendations to others considering Everflow:**

Everflow is a one stop shop for everything you need. If you're a new in marketing industry and looking for the best platform, I think best option for platform provider so far is Everflow in my experienced.

**What problems is Everflow solving and how is that benefiting you?**

So far everything are being taking of by our tech team so never had any issues.

  ### 21. Awesome affiliate marketing platform and support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 29, 2020

**What do you like best about Everflow?**

Clean dashboard and UX. I really like and appreciate their excellent support. There's always a knowledgeable person on the other side of the chat willing to go above and beyond.

**What do you dislike about Everflow?**

I don't have any downsides to comment on.

**What problems is Everflow solving and how is that benefiting you?**

We use Everflow to set up affiliate partnerships with advertisers who don't have their own affiliate platform.

  ### 22. Huge upgrade from previous platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nick P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

In depth reporting and analytics incredibly easy to generate links for partners.

**What do you dislike about Everflow?**

So far no complaints. If anything there are too many features that I will not use. That being said we are using the platform for a relatively niche purpose.

**What problems is Everflow solving and how is that benefiting you?**

We had issues with pixel tracking on our checkout page due to our Carthook integration. Everflow's support team helped us solve this problem.

  ### 23. I am really happy to cooperate with Everflow. Easy to use, support works 24/7!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

UI for users , support, API integrations

**What do you dislike about Everflow?**

A lot of updates (but that is good haha)

**Recommendations to others considering Everflow:**

I really recommend cooperation with Everflow. Best support, really big list of API integrations - all you need to run with affiliate network business.

**What problems is Everflow solving and how is that benefiting you?**

I'm running an Affiliate Network with Everflow. I'm really happy to work with them - I can work fast and easy with that platform.

  ### 24. Great platform, great team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

Very fast & efficient customer support team

**What do you dislike about Everflow?**

So far haven't had any issues... only comment would be to add in some additional time for on boarding & training - perhaps an hour a week instead of 2 hours total in the first month as setup can be pretty nuanced.

**What problems is Everflow solving and how is that benefiting you?**

Streamlined tracking & analytics on affiliate programs

  ### 25. Very happy with the decision to use Everflow

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jennifer L. | Head of Affiliate, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 25, 2019

**What do you like best about Everflow?**

Everflow is a flexible affiliate tracking platform that continues to innovate in order to keep up with the changing needs of an affiliate program. They continuously roll out additional features based on client feedback and their account management team is great. The platform's report set up enables you to quickly see things like click to conversion time. Whenever we've had a new product launch or needed to figure out a new way of reporting, the team highlighted the features to help us solve any issues. We made the choice to go with EF over the other tracking platforms I've used in the past, and it was one of the best business decisions. The interface is straight forward so our affiliate partners never have trouble figuring out how to use it, which ultimately saves us time. 

**What do you dislike about Everflow?**

Everflow's reporting has so many features and makes data analysis extremely easy with custom reports. However, I'd like to see an expansion of features on event level reporting.

**Recommendations to others considering Everflow:**

Do your research. Look at all the tracking platform options and you will see that everflow has the most robust platform features and exemplary service. It's also priced much lower than the other competitors but provides more service for the price. 

**What problems is Everflow solving and how is that benefiting you?**

Everflow has a feature that lets you schedule actions, for example you can schedule a payout change at midnight. Another feature I like is that you can layer multiple events under one campaign. Furthermore, their integration with a payment processing system called Tipalti has made affiliate payments extremely easy, saving us hours of work a month. 

  ### 26. The most flexible 3rd party tracker on the market right now

**Rating:** 4.5/5.0 stars

**Reviewed by:** Teemu T. | Advertiser Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 19, 2019

**What do you like best about Everflow?**

My favorite feature of Everflow is the SmartSwitch. It gives us great control over CVR / KPIs on the sub id level by automatically pausing the worst of them and notifying the publishers. The only issue is that we are limited with the amount of rules we can create so it cannot be use for all offers in the system for the time being. I just hope we get to the point where we can create them for all offers.


**What do you dislike about Everflow?**

One feature I hope Everflow can implement is that when you create a SmartSwitch condition for multiple offers, it doesn’t let you set event goals per event in each offer. While I do believe it could be heavy on the servers, it can also be helpful if the offers share the same event and hard KPI conditions. Also, it would be great to speed up the custom API integration process since it can take quite a while at the moment.

**Recommendations to others considering Everflow:**

Everflow is the perfect tracking solution for agencies / networks looking for something cheaper than Hasoffers, but better supported than Affise.

**What problems is Everflow solving and how is that benefiting you?**

I use the Everflow Flex Report daily to check specific sub id level things such as amount of rejected clicks or date/time of installs and do click optimizations for my offers, and the CTIT report tells me immediately which sources are doing click spamming / injecting and gives me a graph that I can screenshot and share with the pub team. They make my daily tasks quick and efficient.

  ### 27. Powerful Affiliate Tracking Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex P. | Platform Development Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2020

**What do you like best about Everflow?**

Everflow's reporting is unmatched by other affiliate tracking platforms, by far the best.

**What do you dislike about Everflow?**

There really isn't anything I don't like, Everflow is great all around.

**What problems is Everflow solving and how is that benefiting you?**

We're using Everflow for ecommerce affiliate tracking. It works great, easy to integrate with, and provides everything that we need.

  ### 28. Great Experience! 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Emma G. | Ad Operations Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2019

**What do you like best about Everflow?**

In general, Customer Service is the best thing in Everflow. They respond really quick to my inquiries and resolve it ASAP. Everflow seriously takes users' feedback into their account and continuously improves itself. They gear toward the need of users! 
More technical, I like the fact that I can see the conversion flow very fast in well-visualized details. It helps me a lot in troubleshooting. Postback mechanism is very abstract, and EF did a good job of making it somehow tangible. 

**What do you dislike about Everflow?**

I was thinking if we can have a report of system emails that have been auto sent to our affiliates. 

**Recommendations to others considering Everflow:**

Definitely a best option for performance tracking management. It's light weight, user-friendly and they are willing to improve so your daily tasks can be easier. 

**What problems is Everflow solving and how is that benefiting you?**

As mentioned above, postback mechanism is abstract and Everflow helps to simplify, and then track the performance in a very granular level. 

  ### 29. The Power Platform For Affiliate Management

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2020

**What do you like best about Everflow?**

The customer service is outstanding. 100%! Everyone on the team is awesome! The functionality of what is possible with the platform is amazing.

**What do you dislike about Everflow?**

The learning curve is intense. But customer service balances it out. They are awesome!

**Recommendations to others considering Everflow:**

Keeping track of reports, affiliates, and having a system in place is helpful for business owners to scale their revenue and keep every one happy.

**What problems is Everflow solving and how is that benefiting you?**

Having more clarity with order, systems and keeping track. The systemization is wonderful!

  ### 30. We've had a very easy transition to working with Everflow

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

They've been very responsive to requests and the platform is super simple to use day-to-day.

**What do you dislike about Everflow?**

Nothing to dislike. Everflow has filled everything we need.

**What problems is Everflow solving and how is that benefiting you?**

We're able to accurately track and filter through our data real-time with ease.

  ### 31. User Friendly Platform With Friendly Customer Service!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

The platform is user friendly for us and our clients. They are continuously updating the platform to improve function and abilities. They have taken our recommendations for features over the years and we've seen these come about in new updates.

**What do you dislike about Everflow?**

I preferred the previous way to create custom payouts as it was quicker. However, this update could be useful in future platform releases.

**What problems is Everflow solving and how is that benefiting you?**

Ease of tracking and reporting.

  ### 32. Ideal and highly recommended

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

The simple use, stability, and customer service of everflow.

**What do you dislike about Everflow?**

The Lack of integrations with other tracking and analytics systemes

**What problems is Everflow solving and how is that benefiting you?**

Preventing click spamming, automation of tasks, global budget assignment

  ### 33. Fantastic Onboarding

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 08, 2020

**What do you like best about Everflow?**

- Intuitive platform
- Fast and slick interface.
- Brilliant customised onboarding plan
- Leader in innovation, not a follower.

**What do you dislike about Everflow?**

I've not found any yet! Fantastic system to use thus far.

**What problems is Everflow solving and how is that benefiting you?**

More partner friendly affiliate system with accurate attribution.

  ### 34. Tracking made easy and effective

**Rating:** 5.0/5.0 stars

**Reviewed by:** Avi B. | Senior Director Business Development, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 29, 2019

**What do you like best about Everflow?**

The functionality makes this the best tracking platform on the market of affiliate networks. No need to export to excel to run pivot tables anymore. The platform is month to month with a very fair pricing model. Bottom line, you get functionality that no other platform has, the best support team, good price, and super realizable. 

**What do you dislike about Everflow?**

The platform could have a prettier UI, it's very slow on mobile, and not the fastest on desktop but definitely manageable. 

**Recommendations to others considering Everflow:**

Don't consider, just switch over, it's a game changer!

**What problems is Everflow solving and how is that benefiting you?**

Tracking, data analysis, saving money, increased revenue due to robust reporting and ease of use. 

  ### 35. Great support, useful features, simplifies managing affiliates

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2020

**What do you like best about Everflow?**

Ease of reporting and ability to navigate

**What do you dislike about Everflow?**

Somewhat a learning curve to get started

**Recommendations to others considering Everflow:**

It's worth it. Be careful with domains though, only keep what you need.

**What problems is Everflow solving and how is that benefiting you?**

Central hub for all affiliates, ability to communicate easily and effectively share information.

  ### 36. Everflow Is Truly Great

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** April 17, 2020

**What do you like best about Everflow?**

Everflow has been a pleasure to work with. Their support staff, especially Peter, have been an incredible help to our tracking operations. Highly recommended.

**What do you dislike about Everflow?**

Not much to dislike with Everflow. They have been really great

**What problems is Everflow solving and how is that benefiting you?**

None

  ### 37. Nothing but the best!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 23, 2020

**What do you like best about Everflow?**

The support team! How easy it is to use.

**What do you dislike about Everflow?**

Not enough people are using everflow!!!!

**Recommendations to others considering Everflow:**

Ask for Peter!

**What problems is Everflow solving and how is that benefiting you?**

Tracking is way better! One of the easiest platforms to use!

  ### 38. Effective affiliate marketing platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anthony I. | Director of Technology, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 16, 2019

**What do you like best about Everflow?**

Once you get past the initial setup and learning curve (as with any system) the platform is very easy to navigate and self-sufficient for the affiliates.

**What do you dislike about Everflow?**

The initial setup was long and arduous, but I have heard from others in the industry that is normal among platforms. Everything else is great.

**What problems is Everflow solving and how is that benefiting you?**

The ability for our affiliates to easily track and manage their leads and sales is crucial to this business and Everflow does a great job of making that easy for our partners.

  ### 39. Great Product, Amazing Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 25, 2019

**What do you like best about Everflow?**

The team behind the product is great and we always get the best support

**What do you dislike about Everflow?**

I think the platform need a couple of more features, for example when setting up the same campaign for different geos, and different payouts, you have to do it in custom settings and create each one separately. It will be way cooler if when you are setting up the campaign there are options that you can add for Payout and GEO. 

**Recommendations to others considering Everflow:**

Its probably the best tracking system out there at the most affordable price

**What problems is Everflow solving and how is that benefiting you?**

We are solving tracking problems with everflow. There are very detailed reports that we can get in that regard and we really enjoy them. 

  ### 40. Platform that fits all adevrtisers needs 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Irina S. | Senior Publisher Development Manager, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2019

**What do you like best about Everflow?**

Everflow has upgraded a lot since I started using them in early 2018. My favorite part is super responsive customer care and pretty frequent updates that make the work on the platform easier and faster. Any bugs are being fixed pretty quickly. 

**What do you dislike about Everflow?**

The integration with other new platforms might take a while. 

**What problems is Everflow solving and how is that benefiting you?**

Everflow has a very good reporting options that helps to maximize the performance of each campaign. The ability to set up rules in order to reach desired KPIs has also been a very helpful feature. It's a great platform to manage all supply and demand partners in one place. 

  ### 41. Constantly Evolving Platform!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tim S. | Vice President, Operations and Analytics, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2019

**What do you like best about Everflow?**

Everflow really takes care of their customers; our feedback is frequently asked for, and implemented. An innovative player in the space. 

**What do you dislike about Everflow?**

It's a growing platform, so there are some minor features missing here and there - but, constant improvement more than covers it.

**Recommendations to others considering Everflow:**

Read the documentation, ask questions, learn the API.

**What problems is Everflow solving and how is that benefiting you?**

We also had a very hard time processing data en masse; Everflow's API is very flexible and easy to use, allowing us to really delve into our data, and make better decisions.

  ### 42. Everflow is Hands Down The Best 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joel K. | Co-Founder, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 22, 2018

**What do you like best about Everflow?**

The entire system is very intuitive and user friendly, and compared to other tracking platforms the value is awesome. The reporting is very easy to use and helps save time on optimizations. If your doing manual setup, then you will find that it's very easy to setup new offers. It's also very simple to integrate advertisers and publishers. 

**What do you dislike about Everflow?**

The API integrations sometimes take some time, but after they are implemented they work great. You can also customize the API to your liking

**Recommendations to others considering Everflow:**

If you go for one of the super cheap platforms you are going to have a heart attack from frustration....Everflow is not the cheapest, not the most expensive.....but it is the best (I've tested plenty over the course of my career)

**What problems is Everflow solving and how is that benefiting you?**

The biggest problems we are solving with Everflow are time and cost. The way the platform is setup saves us a lot of time, and allows us to focus on other things like onboarding great clients. It's very reliable and stable, so we don't have to deal with down time. The cost of the platform is saving us a lot of money as well


## Everflow Discussions
  - [What is Everflow?](https://www.g2.com/discussions/what-is-everflow) - 1 comment, 1 upvote
  - [Not sure about this but are there any video tutorials on exporting some reports?](https://www.g2.com/discussions/not-sure-about-this-but-are-there-any-video-tutorials-on-exporting-some-reports) - 1 comment, 1 upvote
  - [How do I write up an IO for a publisher?  Does Everflow have a template that I could use as a basis?](https://www.g2.com/discussions/37716-how-do-i-write-up-an-io-for-a-publisher-does-everflow-have-a-template-that-i-could-use-as-a-basis) - 1 comment, 1 upvote
  - [How do I create an IO for a publisher?  Does Everflow have any templates on file that I could use for a basis?](https://www.g2.com/discussions/37714-how-do-i-create-an-io-for-a-publisher-does-everflow-have-any-templates-on-file-that-i-could-use-for-a-basis) - 1 comment, 1 upvote

- [View Everflow pricing details and edition comparison](https://www.g2.com/products/everflow/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-07-17+02%3A06%3A43+-0500&secure%5Bsession_id%5D=79722b44-f83d-40b0-a839-a55d627bed78&secure%5Btoken%5D=08c4b319ff6cc09f8f1b52d37c6a9166a17f8772f1c7a8f625729a437a84f384&format=llm_user)

## Everflow Features
**Link Options**
- Custom Links
- Referral Link Generator
- Smart Link

**Attribution Modeling**
- Single-Touch Attribution
- Multi-Touch Attribution
- Cross-Device Attribution
- Offline Attribution

**Agentic AI - Attribution**
- Autonomous Task Execution
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - Affiliate Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Marketing Distribution**
- Segmentation 
- Personalized Messaging 
- Website Personalization 
- Email Campaigns 
- Digital Advertising
- Direct Mail

**Tracking Options**
- Email Updates
- Affiliate Tracking
- Cookieless Tracking

**Marketing**
- B2B Attribution
- B2C Attribution
- Marketing Channels
- Integrations

**Campaign Planning**
- Strategy Mapping 
- Prioritized Accounts 
- Trending Accounts 
- Sales Activation

**Reporting**
- Dashboards
- Data Visualizations
- Custom Reporting

**Affiliate Management**
- Affiliate Network
- Commissions and Payouts
- Customization

**Integrations**
- Ad Network Integrations 
- Buyer Intent Data Integration
- Marketing Automation Integration
- CRM Integration

## Top Everflow Alternatives
  - [impact.com](https://www.g2.com/products/impact-com/reviews) - 4.4/5.0 (2,325 reviews)
  - [TUNE](https://www.g2.com/products/tune/reviews) - 4.2/5.0 (110 reviews)
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