---
title: Direct Mail for Mac Reviews
meta_title: 'Direct Mail for Mac Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 21 reviews by the users' company size, role or industry to
  find out how Direct Mail for Mac works for a business like yours.
aggregate_rating:
  rating_value: 4.9
  review_count: 21
  scale: '5'
date_modified: '2026-06-22'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Direct Mail for Mac Reviews
**Vendor:** Direct Mail for Mac  
**Category:** [Email Marketing Software](https://www.g2.com/categories/email-marketing)  
**Average Rating:** 4.9/5.0  
**Total Reviews:** 21
## About Direct Mail for Mac
Email marketing application exclusively for macOS. Smooth and intuitive user interface makes email marketing faster and easier than browser based systems. Trusted by new Mac users and Apple aficionados for over 15 years!




## Direct Mail for Mac Reviews
  ### 1. Great programme for creating colourful and engaging eMessages

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joe M. | Shaman, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 27, 2021

**What do you like best about Direct Mail for Mac?**

It's easy to use and allows me total control over my spending

**What do you dislike about Direct Mail for Mac?**

None really. It takes a little time to get used to but is easy to learn

**Recommendations to others considering Direct Mail for Mac:**

Give it a try, it's easy to use

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

It is helping me too mnitor who in my mailing list actually reads my newsletters

  ### 2. This has saved me many many hours over the years!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brent W. | Entrepreneur, Consultant, Web Developer & Responsive Mobile Website Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 09, 2021

**What do you like best about Direct Mail for Mac?**

Super easy to use! It's all very intuitive. I absolutely love the fact that all of my customer information is syncing all of the time. 

If you own a Mac, run your own business, and email clients or customers, you need to try this out! I did this long ago and I’m so pleased that I did. It has saved me many hours of work over the years! 

I absolutely hate to repeat steps once they’ve already been accomplished. As an example, if I update someone’s email address I don’t want to go change and update it in multiple locations, that’s a complete waste of time! Once it’s done, it’s done ✅ I love the fact that I can change a customers email address on my iPhone or computer or iPad at anytime and know that the next time I send out a group email that everyone’s going to get it. 

I have used other email marketing platforms before and it’s such a pain in the … to have to go and update a simple email change in multiple locations! Auto syncing client information is just one small benefit of using Direct Mail Mac! Trust me there’s a lot more also. 

Check it out, it’s well worth my 50 cents a day to use it! 
Have a great day, Brent 

@directmailmac 
https://directmailmac.com

**What do you dislike about Direct Mail for Mac?**

Very little! There's a little bit of a learning curve in the beginning, but that's to be expected.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I'm easily able to reach out to all of my clients anytime and know that I can reach them all.

  ### 3. Better than web-based solutions

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karina R. | Director of Integrated Marketing Communications, Enterprise (> 1000 emp.)

**Reviewed Date:** July 16, 2021

**What do you like best about Direct Mail for Mac?**

Composing well-designed emails is so much faster and flexible than on web-based solutions (the other system I use frequently is Campaign Monitor, so that’s my point of reference for comparison). Each email you create has a small bar at the top with these options: Choose template; Colors & Fonts; Insert Content. All you have to do is use them in sequence, from left to right, to create a clean, professional-looking email. You can figure it out in minutes and the documentation and support are very good.

Everything in the interface is quick and reliable. There are some very nice advanced features, but you never feel overwhelmed or confused by them — they are a click away but they don’t get in the way of the baseline features you need most frequently.

We mostly work off preset templates, but you can import HTML and edit the source code as needed. We have done this before with email that was previously sent from other platforms and needed to be quickly ported to Direct Mail.

Attachments can be added, which is a feature you don’t usually find in web-based solutions. My colleagues in PR use Direct Mail to dispatch press releases to media contacts in various languages. The only hiccup they’ve encountered is with filenames written in Arabic, but renaming them in Latin characters was a quick fix.

Being able to save documents in the cloud and assign various levels of access to colleagues has been very useful for us.

You can “undo” everything, even mailing list imports.

**What do you dislike about Direct Mail for Mac?**

In one specific scenario (which unfortunately comes up a lot with us), updating a DMM list based on an external file is not as easy as it should be. Let's say you have a list in DMM containing three columns: email addresses, names, and countries. You get an updated .csv list from another application, containing two "columns:" the same email addresses and updated countries for some of them. When you merge that into DMM list, you end up with blank names. In other words, columns you provide are updated; columns you do not provide are _deleted_. I wish the latter would be left intact.

Since our mailing list is big (around 30,000 addresses with multiple custom fields) and we receive updates from different departments and applications, this is a bit of a headache for us. We are using workarounds, but as a reference, the way Campaign Monitor implements mailing list updates is much better for our particular case.

(To be fair, we have never described this issue to the developers or made any feature requests.)

That is the only thing I would ask to improve. Everything else is excellent.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

We needed to send out newsletters and other communications to various segments of our audience, consisting of staff, faculty, alumni, donors and other contacts. At the same time, we required enough ease of use so that non-technical members of our team, such as graphic designers, managing editors and PR officers, could use the application without help from a web developer. In DMM we found a great solution that allowed us to collaborate, send out great campaigns efficiently, and measure the results effortlessly.

  ### 4. A good solution for mass mail

**Rating:** 4.5/5.0 stars

**Reviewed by:** Juan A. | Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

Very easy to use. that you have the option to pay as you go and subscription plans.

**What do you dislike about Direct Mail for Mac?**

It should be great if there would be more integrations with CMS and CRM

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I can send emails without paying a subscription and pay as I go. that's cool!

  ### 5. Used this product for several years, and it's well worth the money

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sandy H. | IT Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 29, 2021

**What do you like best about Direct Mail for Mac?**

Direct Mail is very easy to use, and very reliable. We send several newsletters a week; each project has the option to use on the local desktop and/or sync with the cloud. Integrates nicely with most of our business apps. I can't say enough about their Tech Support team--Ryan in particular is amazing.

**What do you dislike about Direct Mail for Mac?**

Future scheduling could contain a few more prompts. And any previously-set "future schedule" should be removed from the next blast (for some reason, it retains the last-set "Schedule" setting rather than returning to the default setting of Send Now).

**Recommendations to others considering Direct Mail for Mac:**

DirectMail has many business integrations both built-in and available. I strongly recommend that you explore that, as well as the newly available templates to build your newsletters with and to capture data into your existing CRMs.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I'm able to use either "canned" templates or my own HTML. Able to easily customize audiences. We're able to target the interested audience members for future mailings. Capture their email addresses into other CRMs.

  ### 6. Great option for the right sized communication campaign.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ian G. | Artistic Producer / Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

We use Direct Mail for some particular purposes. One is sending information to the press through specific and curated press lists for events we produce. Another is for communication with classes and workshops we organize. It provides the perfectly scaled solution for small to medium-sized lists where the content is essential, direct, and benefits from a lack of clutter for me and for those with who we are communicating. All the features we want are easy to access and in focus. The reporting is also clean and easy to leverage for easy follow-up.

**What do you dislike about Direct Mail for Mac?**

Sync has dramatically improved over the last couple of years, though this used to be a little frustrating. The only other and current issue is that sometimes formatting does copy and paste well, so I'll often compose and style text directly or copy it into the program as plain text.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

This is the perfect solution for my small to midsized lists of specific populations where I have existing ties and want to manage follow-up but don't want to muck with all of the clutter of mainly of the mass marketing-oriented platforms.

  ### 7. A Great, Easy to Use, Inexpensive Mailing List Program

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eric A. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

Very easy to learn and use.  Powerful enough for my use - not bloated with too many features.  Decent block editor.  Great realtime report feature.  Low cost (one cent per email at my level of volume).  Multiple lists, easy to import and export via CSV files.  I feel in control - not confounded by too many details I don't understand.  Fast delivery (typically in seconds).

**What do you dislike about Direct Mail for Mac?**

Because it is not #1 or #2 in the marketplace, software like Shopify does not directly connect, so I had to use zaps to connect.  But then, I had to use zaps to connect to my forms on my wordpress site, as well, because I wanted to create bettern forms.  The block editor could use more features, but once you understand it, it is quite useable.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I am able to communicate easily with a number of subsets of my customers and supporters.  I have lists for customers (via Shopify), newsletter sign-ups, virtual convention booth visitors, manual downloaders, and more.  Lists are easy to create and send mailings to, and get great reports on who opens, reads, clicks, etc.  Unsubscirbe is automatically handled.  So It just runs in the background on my Mac, and when I want to communicate with my base, I choose a format, create the email, select one or more lists, and click - off it goes, almost instantly!  Cost is a mere one cent per email.  So it is my total solution for managing lists and maintaining contact!  Problem sloved inexpensively and easily!

  ### 8. Mac user? You need Direct Mail for Mac!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Virginia B. | Publisher/Editor

**Reviewed Date:** June 14, 2021

**What do you like best about Direct Mail for Mac?**

Customer service is fast and solves problems

**What do you dislike about Direct Mail for Mac?**

Somewhat tricky to customize the look until you get used to it

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I used to send emails directly from my desktop and it was a lot of work to keep the list updated. Subscriptions, changes, and unsubs are all automatic.

  ### 9. Easy to use and it works

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ben S. | Novelist, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 12, 2021

**What do you like best about Direct Mail for Mac?**

Direct Mail for Mac works on an Apple Macintosh. Also, it makes marketing easy for a non-marketer.

**What do you dislike about Direct Mail for Mac?**

I'd like even more templates, if possible.

**Recommendations to others considering Direct Mail for Mac:**

Direct Mail for the Mac is a time-saver. Spend your time writing instead of managing a database.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I need a database to store names and information about my followers. I need a way to easily identify people who wish to drop off my list.

  ### 10. simple to use - powerful in performance

**Rating:** 5.0/5.0 stars

**Reviewed by:** Richard v. | Consultant

**Reviewed Date:** May 27, 2021

**What do you like best about Direct Mail for Mac?**

simple, straight-forward yet powerful and absolutely complete  -- a true all-arounder. I particularly like to powerful features for creating professional looking mailouts. The statistics features and the accessebility to the the data are formidable. Seamless entegration with my data make this product perfect.

**What do you dislike about Direct Mail for Mac?**

can not really think of anything... maybe the price? a bit steap for a small not-for-profit club

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

We are a small local adult education club. We had been given the task of organising a global meeting with other clubs all over Europe.  We used DirectMail to reach out to over 700 members across the country to keep them informed of the upcoming global conference and provide them with the info needed to sign up.

  ### 11. If Apple had a newsletter app, it would look & feel like Direct Mail for Mac!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brett N. | Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

If you appreciate the look&feel of the esthetics of using a Mac, then Direct Mail what you want to use.  It's easy to setup and execute.

**What do you dislike about Direct Mail for Mac?**

Honestly, nothing. I guess I would like to be able to preview templates with my content in it easier.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I use Direct Mail for my quarterly newsletters and about 5 of my clients for their monthly newsletter. It integrates really well with my CRM of choice (Daylite)

  ### 12. Excellent newsletter program

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alexander I. | Problem solver, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

I've been using Direct Mail for over a decade and, although not perfect, ticks most of the boxes for sending and managing newsletter lists. Easy to use it is a great alternative to other online systems.

**What do you dislike about Direct Mail for Mac?**

In earlier versions there were some missing features however, as the software is regulally updated, these have been filled.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I'm old school and I prefer to manage newsletters in an offline system. Direct Mail does this perfectly.

  ### 13. Crucial to our operations

**Rating:** 4.5/5.0 stars

**Reviewed by:** Joe R. | General Manager & Editor, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

We use Direct Mail for Mac every day to keep track of and reach out to our customers. It is easy to use and crucial for our small nonprofit organization.

**What do you dislike about Direct Mail for Mac?**

There is some limited functionality with the free version.

**Recommendations to others considering Direct Mail for Mac:**

Give it a serious look.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

The use of Direct Mail to reach both stations that air our programs and customers that purchase our products is key to our survival.

  ### 14. Direct Mail Mac is a perfect email program for small business owners

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tim H. | Talent Coach and Weather Content Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

There's a lot I like about Direct Mail Mac! The software is easy to set up and maintain. Creating custom newsletters is fun and simple. And I like the Pay Per Email option which is perfect for a small business like mine.

**What do you dislike about Direct Mail for Mac?**

It's a small thing, but I wish there were more design options for the subscription form that is embedded on my website.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

Direct Mail Mac allows me to stay connected with my clients without a lot of oversight on my part. I use the software to auto-respond to new subscribers and send seasonal newsletters to my mailing list.

  ### 15. Simple usage and nice design

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Media Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 09, 2021

**What do you like best about Direct Mail for Mac?**

There's only a handful of software like this for Mac. I tried all of them, and Direct Mail is the best. Only here, good features and easy usage meet great design.

**What do you dislike about Direct Mail for Mac?**

There are some words that could be better translated to German since they don't make any sense at all like this.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I'm using Direct Mail to send bulk e-mails.

  ### 16. Great tool - cuts out lots of the unnecessary features that other tools get clogged up with

**Rating:** 4.5/5.0 stars

**Reviewed by:** Dave P. | Forbes Communications Council Official Member, Enterprise (> 1000 emp.)

**Reviewed Date:** August 09, 2021

**What do you like best about Direct Mail for Mac?**

It's so easy to use and fast - since it's on your desktop you never have to wait for a page to load when updating your list.

**What do you dislike about Direct Mail for Mac?**

I'd like to be able to warm up email accounts and see and edit my list from other devices.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

It allows me to efficiently distribute PR, surveys, news and more.

  ### 17. Go DIRECTLY to DIRECT MAIL and download it as quickly as you can!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Barry K. | Marketing Communications Content Specialist / Writer / Editor / Producer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 27, 2021

**What do you like best about Direct Mail for Mac?**

What do I like best? The entire staff of Direct Mail. They're always professional, they know their product, they listen to customers, practice empathy, respond as quickly as possible…and always smile. They’re the…

…best,
Barry Katzmann

**What do you dislike about Direct Mail for Mac?**

I could use a few more fonts and templates...but I'm not complaining!

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

I can use Direct Mail marketing to corral customers and grow our sales without competing against the big boys. I have everything I need — including a pretty good database — and I always get a great response

  ### 18. Highly Recommended!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Doug G. | Luxury Content Editor, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

Easy to use -- you don't need an internet connection. You can write, edit and manage lists offline. You only need a connection when you are ready to upload to send. You never lose your work!

**What do you dislike about Direct Mail for Mac?**

No real negatives - It would be nice if they had better reports on performance by list - although individual subscriber performance is great.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

Easy to use - especially if you are traveling.

  ### 19. Efficient Solutions

**Rating:** 4.0/5.0 stars

**Reviewed by:** Varun S. | Exports @ Wocky Tocky

**Reviewed Date:** May 30, 2021

**What do you like best about Direct Mail for Mac?**

Simple, Quick, Easy to install, Efficient.

**What do you dislike about Direct Mail for Mac?**

Pricing could be a little more efficient especially for developing markets and smaller companies which can help them organise and make their communication professional.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

We are sending out organized communications to people, and trying outreach to new clients and trying to keep in touch with old clients.

  ### 20. Here in Brazil, we also use Direct Mail for Mac, I highly recommend it!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michel P. | Sócio Administrador, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Direct Mail for Mac?**

Easy interaction and very efficient, I recommend!

**What do you dislike about Direct Mail for Mac?**

Few modern template options, and few options for including social media, such as WhatsApp and Instagram.

**Recommendations to others considering Direct Mail for Mac:**

I recommend, easy to use and low cost

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

Support always willing to solve problems, easy and quick problem resolution

  ### 21. Nothing but good things to say about Direct Mail for Mac

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bill G. | Client Development Specialist, Staffing and Recruiting, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2019

**What do you like best about Direct Mail for Mac?**

The first thing is does the app do what you need it to do.  Check.  The second is...everything else.  Is it easy to use?  Yes.  Is it stable and reliable? Yes.  Getting back to the first point the interface is very, very well-designed.  The best applications are those you can learn to use easily just by diving in and using them.  Direct Mail for Mac is just such an app.  To this date I have never had to go to their website to search for answers about how to use their app as I wanted to use it.  The choice of templates is more than sufficient and adds polish to all of your mass correspondence.  With minimal effort you can create a very professional looking email that will create a very favorable impression of you and your company.  Ample tools are also provided to personalize your message, which will greatly enhance its effectiveness, especially if your goal is to evoke a response from the recipient. 

**What do you dislike about Direct Mail for Mac?**

Sometimes when I've copied and pasted from a Word document into a message, and chosen match style I've gotten some unexpected font type results.  All that's required when that happens is to select the affected text and apply whatever changes in font and type you desire, but it's something to watch out for.

**Recommendations to others considering Direct Mail for Mac:**

As I've already said, I really can't  think of anything significant to fault about this product.  There is always room for improvement...for ANY product.  That goes without saying.  But compared to its competition I think it would be difficult to find it sufficiently lacking that it would adversely affect someone's ultimate decision to buy and use it.  I've used it daily for over a year and I am totally satisifed with every aspect of its performance.

**What problems is Direct Mail for Mac solving and how is that benefiting you?**

This app is absolutely essential for connecting with multiple potential clients of any number quickly and efficiently.  It allows for a level of personalization that would simply not be practical or even possible with a standard email client.  The built-in feature that allows for opting out of future mailings is not only essential, but is similarly not available in my regular emal client (Outlook for Mac).  Easy updating of the recipient's email address (by the recipient) is another nice feature of this app. 


## Direct Mail for Mac Discussions
  - [What is direct mail software?](https://www.g2.com/discussions/what-is-direct-mail-software) - 1 comment

- [View Direct Mail for Mac pricing details and edition comparison](https://www.g2.com/products/direct-mail-for-mac/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-27+09%3A28%3A55+-0500&secure%5Bsession_id%5D=e2b51ee8-2089-47b8-ae72-24bf48d9be74&secure%5Btoken%5D=4a3e912953c631f9002a3b9313d2edc1f6279f53f06dbdb67af3e221e1622bf7&format=llm_user)

## Direct Mail for Mac Features
**Email Marketing**
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
- Multi-user Account
- Surveys

**Reporting & Analytics**
- A/B Testing
- Basic Reporting

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Email Marketing**
- Autonomous Task Execution
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Cross-system Integration

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- CRM Integration
- Social Media Integration
- E-Commerce Integration

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