---
title: AWS Elemental MediaTailor Reviews
meta_title: 'AWS Elemental MediaTailor Reviews 2026: Details, Pricing, & Features
  | G2'
meta_description: Filter 18 reviews by the users' company size, role or industry to
  find out how AWS Elemental MediaTailor works for a business like yours.
aggregate_rating:
  rating_value: 3.8
  review_count: 18
  scale: '5'
date_modified: '2026-07-07'
parent_category:
  name: Video
  url: https://www.g2.com/categories/video
---

# AWS Elemental MediaTailor Reviews
**Vendor:** Amazon Web Services (AWS)  
**Category:** [Other Video Software](https://www.g2.com/categories/other-video)  
**Average Rating:** 3.8/5.0  
**Total Reviews:** 18
## About AWS Elemental MediaTailor
AWS Elemental MediaTailor lets video providers insert individually targeted advertising into their video streams without sacrificing broadcast-level quality-of-service.




## AWS Elemental MediaTailor Reviews
  ### 1. The perfect way to grow your audience with targeted ads delivery

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sumit A. | Freelance Content Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2023

**What do you like best about AWS Elemental MediaTailor?**

AWS Elemental MediaTailor is very easy to integrate and it offers a server-side ad insertion that takes care of the headache assosiated with client-side insertion. You can use it to personalize ads and get detailed analytics and reports in realtime.

**What do you dislike about AWS Elemental MediaTailor?**

It is important to note that that AWS Elemental MediaTailor may seem like a sophisticated cloud solution at first glance so it will take some time to learn about it. If you have a good technical expertise then it should provide no problems for you. But once you get used to it, you can get some amazing results.

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

The server-side insertion makes sure that the ads do not ruin the experience of the viewers when their video is buffering or cut into random slots. The ads are inserted seamlessly and it makes sure that it is viewed by the target audience that is more likely to convert. You have complete control over the type of ads you want your viewers to watch and get related insights on demand.

  ### 2. It is very helpful

**Rating:** 4.5/5.0 stars

**Reviewed by:** ruby b. | Enterprise (> 1000 emp.)

**Reviewed Date:** April 25, 2023

**What do you like best about AWS Elemental MediaTailor?**

It helps to increase engagement and provided a very easy television like experience which makes it fun and easy to use  as a user and it has no buffering which is good

**What do you dislike about AWS Elemental MediaTailor?**

I think it can be used to add more features in the future and more upgrades can be added to providea more seamless  experience for us as users. as of now nothing as much

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

It is very helpful when it comes to time management and is user friendly .  Makes your experience seamless and is great to save your time by not buffering in between

  ### 3. Limited tool

**Rating:** 2.0/5.0 stars

**Reviewed by:** Alex P. | DevOps engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 09, 2023

**What do you like best about AWS Elemental MediaTailor?**

I liked the ad-insertion capability of AWS MediaTailor. Basically this is why we tried to use it in our project. We were actively using AWS at that time, so aws integration was a huge benefit

**What do you dislike about AWS Elemental MediaTailor?**

Unfortunately, we couldn't use AWS mediaTailor in production as it only supports the English language. Also the pricing is really high. In our case we did the in-house implementation which was cheapier.

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

In our use case, we were planning to use AWS MediaTailor to monetize our videos by inserting tailored/customized ads based on users data. We ended up just implementing our own solution as AWS MediaTailor did not meet our requirements

  ### 4. Expensive but powerful

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 09, 2023

**What do you like best about AWS Elemental MediaTailor?**

Very powerful tool for VoD to Live playouts. Strong options for scheduling and SSAI integrations vie SCTE-35 markers.

**What do you dislike about AWS Elemental MediaTailor?**

It's not the friendliest tool out there, as it's more geared towards programmatic use. It can also get expensive fairly quickly if used on-demand.

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

Playout solution integrated with the rest of Elemental workflow.

  ### 5. Aws can be good

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeremy S. | Shipping Coordinator, Enterprise (> 1000 emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

AWd is amazing  I wish I had this video editing software at my current job but I had at my previous job. It allows you to connect to various clients across the Us That makes businesses similar i love hearing through it The video quality is great.

**What do you dislike about AWS Elemental MediaTailor?**

I don’t like that the load time takes a bit. Also think the UI design is a bit clunky and is. Its not compatible with my MAC. Sometimes editing video online can be very difficult  I think if it had the fluid flow of final cut pro  what distich gets the job done for the Internet 

**Recommendations to others considering AWS Elemental MediaTailor:**

Affordability and flexibility are key to using it fast. I also thibk the ui user interface needs some work 

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

How  much easier it is to edit video online. . We also Benefited how to have services implement for companies that needed conference videos and promotion creation.

  ### 6. Lot of features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Abhinav N. | Senior Software Development Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

It is very easy to set up and scale. Quality of output video is really good. 

**What do you dislike about AWS Elemental MediaTailor?**

support for the service is not great. We had an issue, and it took us lot of time to get it resolved.

**Recommendations to others considering AWS Elemental MediaTailor:**

Azure has good video transcoding services.

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

We were building a service on top of AWS Elemental Media Tailor. Our service allows users to edit videos online and transcode videos. This service has a feature to insert ads in a video. 

  ### 7. The best solution for video advertisement

**Rating:** 3.5/5.0 stars

**Reviewed by:** Diego S. | We are a computer and electronic bussiness solution., Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2018

**What do you like best about AWS Elemental MediaTailor?**

I like the easy solution provided for this problem always with the support from AWS and the quality of its server.

**What do you dislike about AWS Elemental MediaTailor?**

The price its a little higher than another similar solution, that it may not be as advance and complete, but it could do a similar job.

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

More than 100 screens in more than 30 stores around the country showing publicity  and advertisement for our brand.

  ### 8. AWS Elemantal Media Tailor Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

The best feature the AWS software has is it has a very specific user face. The usability this software has developed is ahead of its competition.

**What do you dislike about AWS Elemental MediaTailor?**

A step back the product has is the price. But since it is such a specific tool, I guess the developer is pushed to charge those amounts.

**Recommendations to others considering AWS Elemental MediaTailor:**

I would recommend any of my colleagues to use this software if you are the first comer. It is very friendly, and easy to implement.

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

AWS elemental media tailor is a powerful tool, as it has allowed our entity to generate specific material for our client base.

  ### 9. Allows Monetized Videos

**Rating:** 3.5/5.0 stars

**Reviewed by:** Benjamin R. | Talent Statistician, Broadcast Media, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

How the ads one can use don't distract from the content of the videos.

**What do you dislike about AWS Elemental MediaTailor?**

Nothing in particular, even the design of the website is familiar because of Amazon.

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

The benefits are that any videos can be monetized optimally because the videos have great ad delivery rates.

  ### 10. Decent

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

What I like best about the software was that it was easy to learn although I felt it could have been a more advanced software for what it is it’s doing just fine

**What do you dislike about AWS Elemental MediaTailor?**

What I dislike about the software was I feel it should have been more advanced in my time using this system although I’m sure there have been changes/updates since than

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

I’ve solved multiple problems most being linked to targeting the right audience so I was pleased with the system

  ### 11. AWS Elemental review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

AWS Elemental MediaTailor makes it easy to personalize ads for users across different devices from a single ad monetization service. 

**What do you dislike about AWS Elemental MediaTailor?**

Other approaches often fail to accurately capture viewing behavior due to ad blocking software, lack of support for certain devices, or dependence on inadequate third-party tools for tracking. 

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

AWS Elemental MediaTailor lets you increase the accuracy of ad tracking by capturing data directly from the viewing device, reducing the effects of ad blocking software and adhering to established advertising industry standards. 

  ### 12. Just Great!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Michael E. | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

AWS Elemental MediaTailor is a great way to gain exposure of ads to target audiences.

**What do you dislike about AWS Elemental MediaTailor?**

While it does give high quality ads, it can be laggy in my experience. 

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

This program allows me to get exposure to my target audience to improve sales 

  ### 13. It is great

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vishal C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

The friendly environment and ease of deployment in the cloud

**What do you dislike about AWS Elemental MediaTailor?**

some tools are really complicated to use

**Recommendations to others considering AWS Elemental MediaTailor:**

Go try it

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

Web development problems. It is easy to host websites using AWS

  ### 14. Keeping us up to date

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

This service has kept my up to date in real time on how to implement business services.

**What do you dislike about AWS Elemental MediaTailor?**

This service often innundates the user with infirmation that isn't always relevant.

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

Better market coverage and platform untilization.  Our reach has been able to go wider to previously untapped areas.

  ### 15. AWS Review

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

Very user friendly and looks so easy if you have Administrator skill sets.AWS Review

**What do you dislike about AWS Elemental MediaTailor?**

Very complex to learn and need expertise AWS people to implement the change in platforms

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

Reusabilty and quick development 

  ### 16. It can be reliable to make work flow.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

Easy accessibility and understanding that allows everyone to understand perfectly.

**What do you dislike about AWS Elemental MediaTailor?**

It can take a while to load and it can set back in timing deadlines

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

Administration and planning for future company plans

  ### 17. Great experience 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Restaurants | Enterprise (> 1000 emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

Great experience, it is very easy to use and cost effective.

**What do you dislike about AWS Elemental MediaTailor?**

It crashes while using it abd does not open sometimes 

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

We save money wnd we get things done quickly 

  ### 18. A Great Help

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 25, 2018

**What do you like best about AWS Elemental MediaTailor?**

Ease of use, improved viewer experience, 

**What do you dislike about AWS Elemental MediaTailor?**

Cost associated, set up time, takes new users time to learn

**What problems is AWS Elemental MediaTailor solving and how is that benefiting you?**

Helps us spread our message across a wide variety media



- [View AWS Elemental MediaTailor pricing details and edition comparison](https://www.g2.com/products/aws-elemental-mediatailor/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-12+18%3A08%3A20+-0500&secure%5Bsession_id%5D=2eee81dd-1fca-4d3a-8005-313878487d92&secure%5Btoken%5D=c81406d8eaa666c257d3bff20ba605843f3363cec0de1594dc02f1076d7adf65&format=llm_user)


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