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Popupsmart Reviews & Product Details

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Pricing provided by Popupsmart.

Free Plan

Free

Popupsmart Media

Popupsmart Demo - Get started quickly with playbooks
Pick one playbook that fits your needs to get started with creating your dream pop-up campaign.
Popupsmart Demo - Intuitive pop-up builder
Customize your pop-up with our intuitive builder.
Popupsmart Demo - Integrate Popupsmart with third-party tools
Integrate Popupsmart with your third-party business tools.
Popupsmart Demo - Targeted pop-up campaigns for the best conversion
Set up audience and behavior targets to get the best conversion out of your campaigns.
Popupsmart Demo - Send e-mails to your pop-up respondents
Send automated and fully customized e-emails to your pop-up audience.
Popupsmart Demo - Increase your Shopify store conversions
Use our Shopify App to increase your sales conversions.
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Popupsmart Reviews (140)

Reviews

Popupsmart Reviews (140)

4.5
140 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the ease of use and intuitive interface of Popupsmart, highlighting how quickly they can create effective popups without technical skills. The platform's powerful targeting options and seamless integrations are also frequently mentioned as key benefits that enhance user experience. However, some users note that advanced customization features can feel limited.

Pros & Cons

Generated from real user reviews
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Kristina G.
KG
Family Photographer
Small-Business (50 or fewer emp.)
"Easy Setup and Effective Email Funnel"
What do you like best about Popupsmart?

I like that POPUPSMART was really easy to set up and use. I haven't had any problems with it, which has been really nice. The fact that I could figure out what I was doing and customize it to look the way I wanted made the process straightforward and allowed me to integrate it smoothly into my site. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

The only thing that I'm unsure about is the monthly viewing cap. I will occasionally get emails saying that my pop-up will not be able to be viewed anymore because it has reached its monthly or whatever viewing cap. But then when I go on to my site, it'll still pop up. So I'm not quite sure what that means and how that penalizes me. Review collected by and hosted on G2.com.

Response from Mert Özeren of Popupsmart

Hello Kristina, thank you so much for sharing your experience with Popupsmart! 💙

We’re happy to hear that Popupsmart has been a cost-effective solution for growing your newsletter and audience, and that our flexible popup options are helping you go beyond Squarespace’s limitations.

Regarding your note about MailerLite — we actually do integrate with MailerLite, so you can automatically sync your subscribers without needing to enter them manually. If you’d like, our team can guide you through the setup to make sure everything works seamlessly. Please email us at support@popupsmart.com.

Thanks again for your feedback and for being part of the Popupsmart community!

TRUPTI R.
TR
Search Engine Optimization Analyst
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Popupsmart Makes Lead Generation Simple and Smart"
What do you like best about Popupsmart?

Popupsmart’s new AI popup builder makes it quick to create high-converting popups without design work. The gamified popups like spin to win add more engagement. Better targeting and triggers help show the right popup to the right visitor. Built-in A/B testing and analytics make optimization easy. It also integrates smoothly with WordPress, Shopify, and email tools, which saves a lot of setup time. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

Popupsmart could improve by offering more design means, better analytics, more ready made templates, built in email automation, and clearer pricing plans. Review collected by and hosted on G2.com.

AK
Marketing Manager
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Effortlessly Captures Leads, Needs Better Mobile Customization"
What do you like best about Popupsmart?

I like that POPUPSMART's setup is simple and not confusing, making installation easy. I appreciate that it offers free visitor tracking for the first 5,000 views. It runs smoothly, and we've set it up to control when popups appear, which is offered for free, unlike other sites where this feature is premium. I find it pretty useful and appreciate the ease of making changes. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

I think the popups should be different for mobile and desktop versions. It could be done better. I don't want the popup to cover the whole screen in the mobile version. Instead, a small icon with some text to grab attention would be nice. When they click the icon, a popup should appear where they can fill the form to avail discount or offer. Also, having multiple popups for the same visitor could be improved. Review collected by and hosted on G2.com.

Oleksandr T.
OT
RnD Team Product Owner
Mid-Market (51-1000 emp.)
"User-Friendly with Powerful Customization"
What do you like best about Popupsmart?

I like that PopupSmart is easy to use, which makes managing our advertising companies on our marketplace platform straightforward. The usability really stands out for me. I also appreciate their AI Ads builder, which works well for us, and the great variety of customization options for the banners. This allows us to create customized banners tailored for our niche. Additionally, I found the initial setup to be pretty easy. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

They have strict limits of adv impressions. Review collected by and hosted on G2.com.

Riza N.
RN
Associate
Small-Business (50 or fewer emp.)
"Real-Time Visitor Insights and Cost-Effective Lead Capture with Popup Smart"
What do you like best about Popupsmart?

Popup Smart helps us identify and engage website visitors in real time, giving us better insight into potential leads as they interact with our site. A key advantage is that it offers a free plan with essential features, making it a cost-effective tool for capturing leads and improving engagement without added overhead. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

One downside is that email notifications do not always fully sync with the leads shown in the Popup Smart dashboard, which can create inconsistencies. As a result, we still need to manually cross-check the data to ensure accuracy. Review collected by and hosted on G2.com.

Konstantine S.
KS
CEO and owner
Small-Business (50 or fewer emp.)
"Affordable, User-Friendly Pop-up Optimization"
What do you like best about Popupsmart?

I’ve been using Popupsmart for more than 8 months on my business website in the marketing and consulting niche. My main goal was to increase direct inquiries (calls and WhatsApp messages) without increasing ad spend.

What I like most is how easy it is to set up campaigns without coding. I use exit-intent popups, scroll-based triggers, and time-based popups. For example, I set a popup to appear after 20 seconds on high-intent pages and another one when users try to leave the site. This alone increased my contact clicks by around 25–30%.

The targeting rules are very useful. I can control:

which pages show popups

how often they appear

device targeting (desktop/mobile)

display timing

I also appreciate that it loads fast and doesn’t slow down my website. Compared to other pop-up tools I tested before (like basic WordPress plugins), Popupsmart is more flexible and affordable for the features it provides.

Overall, it helped me reduce paid traffic waste because more visitors convert organically. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

There are not many major issues. However, I would like to see a built-in simple live chat or operator-style feature integrated into the popups, so I could capture leads instantly without using an additional tool.

Also, more advanced analytics inside the dashboard (like deeper conversion tracking per rule variation) would make it even stronger for data-driven optimization. Review collected by and hosted on G2.com.

Raman K.
RK
"Flexible Pop-Up Tool with Seamless Setup"
What do you like best about Popupsmart?

I really like the flexibility that POPUPSMART offers with its multiple types of pop-ups, designs, and methods for lead capturing or redirection. This flexibility is useful for different campaigns since not all campaigns are the same. I also appreciate how it allows us to duplicate what's already worked and modify them. The initial setup of POPUPSMART was super easy. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

I don't like the top notification bars that hijack the page like a pop-up. They don't allow users to interact with a page unless closed. Ideally, they are not pop-ups and shouldn't be treated like one. Review collected by and hosted on G2.com.

Andrew B.
AB
AssistantGear Editor
Small-Business (50 or fewer emp.)
"Effortless Integration and User-Friendly Design"
What do you like best about Popupsmart?

What really works well for me is that POPUPSMART is just easy to use. I can create a new pop-up for my website pretty much in thirty seconds to a minute, and it's quick. I'm perfectly happy with the experience, and it integrates so easily into my other applications. I would give it a 10 for sure because it's very easy to use. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

n./a Review collected by and hosted on G2.com.

Annie C.
AC
Head of marketing
Small-Business (50 or fewer emp.)
"Simplicity and exceptional customization"
What do you like best about Popupsmart?

I love the simplicity of use and the numerous customization possibilities of the popup and trigger settings with POPUPSMART. The installation is very simple, and the user experience is very smooth. I have tried other SaaS popup tools, but none offer as many customization and setting options. The initial setup is very quick and smooth. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

I find that the analytics could be improved. Review collected by and hosted on G2.com.

Josh U.
JU
Terran Ambassador
Small-Business (50 or fewer emp.)
"User-Friendly and Generous Free Plan, But Price Jump Is Steep"
What do you like best about Popupsmart?

What I find most helpful about Popupsmart is its user-friendly interface, which makes it easy to navigate and set up. Additionally, the generous free plan allows me to use Popupsmart for my small business, supporting up to 5,000 pageviews without any cost. Review collected by and hosted on G2.com.

What do you dislike about Popupsmart?

One area where Popupsmart could improve is its pricing structure. The leap from the free plan to a minimum of $39.00 per month is quite steep, particularly for small businesses. Introducing a "pay as you go" option, where users are billed for each additional 1,000 pageviews beyond the initial 5,000, would create a more flexible and accessible upgrade path.

Additionally, I believe Popupsmart would benefit from offering a wider selection of pre-made themes. It could also consider launching a user-curated theme marketplace, allowing users to sell their themes—either for free or at a set price—and earn a share of the revenue based on theme usage. This would not only incentivize creativity but also enhance the overall appearance of Popupsmart widgets for everyday users. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Popupsmart.

Free Plan

Free

Basic Plan

$32.50
Per Year

Advanced Plan

$57.50
Per Year
Popupsmart Features
Pre-Designed Templates
Pop-Up Types
No-Code Customization
Targeting
Triggered Campaigns
A/B Testing
CRM/Email Integrations
WCM Integrations
E-Commerce Integrations
AI Text Generation
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Popupsmart