

Taptica, now operating under the brand Tremor Video DSP, is a video advertising technology company that specializes in leveraging data-driven solutions to enhance the effectiveness of video advertising campaigns. The company focuses on delivering engaging and impactful video ads through its demand-side platform (DSP), which is designed to optimize targeting, engagement, and performance across various digital platforms. By utilizing advanced analytics and audience insights, Tremor Video DSP helps advertisers reach specific demographics with precision, maximizing their return on investment.