I appreciate Instantly for its ability to create campaigns with different sequences for my clients efficiently. It's particularly good at getting inbox placement when everything is properly set up with Microsoft. Instantly's warm-up capabilities are quite good too, and I find the program intuitive. For cold emails, Instantly is far and away the best tool I've used.

Having multiple useful features under one roof

I really like Instantly because it has a user interface and vibe that resonates with young people like me. It's not old school or hard to use; it's super straightforward and easy. I always know what I'm getting and where to find things, which is a key differentiator apart from its core functionality. Another thing I appreciate is how clean the website and user interface are, making everything super easy and just two clicks away. Their support is decent, and you can't really mess up. It's valuable for me because of these features, and the quality of the product itself is awesome. The initial setup was super easy and straightforward. I did have an issue with one email setup, but I reached out to support, and they figured it out for me in, like, five minutes, which was super cool.