# What is the best email marketing software for small businesses?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">If you’re trying to figure out what is the best <a class="a a--md" elv="true" href="https://www.g2.com/categories/email-marketing">email marketing</a> software for small businesses, a few platforms consistently come up for balancing ease of use, pricing, and functionality.</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Here are some top-reviewed tools commonly used by small businesses:</p><ol>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews"><strong>Mailchimp</strong></a> (4.3 ⭐, 12,900+ reviews): Widely used for its ease of setup and accessible campaign tools, especially for smaller teams.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/constant-contact/reviews"><strong>Constant Contact</strong></a> (4.1 ⭐, 7,200+ reviews): Focuses on simplicity and guided campaign creation for smaller businesses.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/mailerlite/reviews"><strong>MailerLite</strong></a> (4.6 ⭐, 1,000+ reviews): Popular for its clean interface and affordability.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/getresponse/reviews"><strong>GetResponse</strong></a> (4.3 ⭐, 1,100+ reviews): Offers a mix of email, automation, and landing page features.</li>
</ol><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">These tools are often used by small businesses to manage email marketing campaigns without needing large marketing teams.</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">When you chose your tool, did ease of use outweigh advanced features, or did you find yourself needing more functionality sooner than expected?</p>

##### Post Metadata
- Posted at: 4 months ago
- Author title: Marketing Executive
- Net upvotes: 1




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