The ins, outs, and action plans to transform your G2 report cycle strategy.

Join G2’s Co-Founder & CEO Godard Abel, GoCardless’ Hiroki Takeuchi, and Chargebee’s Krish Subramanian as they serve up proven strategies to propel promising software ventures to “Best of” companies.

Join us to see how G2’s latest innovations turn visibility into pipeline — helping you capture high-intent buyers through LLM-driven discoverability, real-time intent data, and precision targeting. You'll learn how leading teams are integrating G2 insights directly into their CRM and marketing platforms to optimize campaigns, trigger sales plays, and prove ROI.  

Trade market murkiness for in-market buyer visibility.

I recently had the pleasure to sit down with Christina Bottis, Chief Marketing Officer at Mural, and Pat Eskew, Chief Revenue Officer at iManage, as they shared their honest perspectives on one of our industry's most persistent challenges: sales and marketing alignment. 

Ever catch yourself drowning in a flood of ideas, so many that you don’t even know where to start? Trust me, I’ve been there. When my thoughts feel all over the place, and I need something to spark clarity (and maybe a little creativity), mind mapping is my go-to.

“Previously, my SEO strategy focused on high-search-volume keywords,” says Sushen Fa Duara, an SEO specialist who, like many of us, used to pine to make it to the top 10 blue links. 

Whether you’re a hobbyist sketching out ideas, a student learning design, or a professional experimenting with new concepts, having the right tools can make all the difference. Yet, I know that not every designer has the budget for expensive software.

The more products you carry, the harder it gets to answer simple questions like: What’s selling? What needs restocking? Where’s that item stored?

A success story about how one of our customers, Winning by Design, made the most of their G2 Profile to capture verified reviews from their customers as a way to close more deals.