Smartocto is a media intelligence company that provides real-time analytics and actionable insights tailored for content creators and newsrooms. The platform helps media professionals optimize their storytelling by delivering data-driven recommendations to enhance engagement and audience retention. With a focus on maximizing the impact of content across various channels, Smartocto's tools support decision-making processes by offering metrics and visualizations that highlight audience interactions and content performance. Their services are aimed at facilitating a more strategic approach to content creation, thereby improving outreach and message efficacy.