Plexure is a mobile engagement platform designed to enhance customer experience and drive sales for businesses through personalized marketing solutions. It leverages data analytics, machine learning, and IoT technology to deliver targeted promotions, offers, and content to consumers based on their preferences and behaviors. By utilizing real-time insights, Plexure helps businesses create more engaging and effective marketing campaigns, thereby improving customer loyalty and increasing revenue. The company operates globally, serving a wide range of industries including retail, quick-service restaurants, and service sectors.