# Best Traditional Advertising Agencies - Page 3

## How Many Traditional Advertising Agencies Products Does G2 Track?

**Total Products under this Category:** 143

### Category Stats (Aug 2026)

- **Average Rating:** 4.17/5 The average rating of products in this category, based on all submitted ratings

_Last updated: August 01, 2026_

## How Does G2 Rank Traditional Advertising Agencies Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 100+ Authentic Reviews
- 143+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

**Sponsored**

### Novara Flex

Novara Flex — EHS & Operational Risk Management Software for Hazardous Industries What is Novara Flex? Novara Flex is a cloud-based EHS (Environmental, Health & Safety) and operational risk management software platform built for mid-market and SMB companies in regulated, hazardous industries. Flex is built for operations and safety teams that manage complex compliance requirements, replacing disconnected spreadsheets and manual processes with a single system of record. Flex gives safety teams one place to report incidents, run inspections and audits, manage corrective actions, track training and certifications, and produce the leading-indicator reporting leadership keeps asking for, whether on desktop, or in the field on mobile. Who is Novara Flex for? Flex is purpose-built for safety and operations teams in regulated, high-hazard verticals. Typical buyers are EHS Directors and Safety Managers who own TRIR, DART, recordables, and audit readiness, alongside operations and finance leaders who care about uptime, insurance cost (EMR), and risk exposure. - Manufacturing: OSHA recordkeeping, machine guarding, lockout/tagout (LOTO), near-miss programs - Construction: Multi-site inspections, JHAs/JSAs, subcontractor and contractor safety qualification, and EMR improvement to stay bid-ready - Oil & Gas: Process Safety Management (PSM), permits, and high-hazard work - Utilities: Field crew safety, contractor risk, and distributed-site compliance - Mining: MSHA compliance, inspections, and hazard tracking Flex is also a strong fit for transportation, agriculture, municipalities, and other operations that live with OSHA and EPA requirements. What can you do with Novara Flex? - Incident Management: Capture incidents, injuries, and near-misses as they happen, run root-cause investigations, and assign corrective and preventive actions (CAPA) to close the loop. Build and maintain OSHA 300, 300A, and 301 logs and meet electronic (ITA) submission requirements. - Inspections & Audits: Build custom mobile checklists and audit forms tailored to your sites. QR codes pull up equipment, employee, and inspection history on location. Schedule recurring inspections and track every finding to resolution. - Safety Training (LMS): Assign and track training and certifications, monitor completion and expirations, and build custom courses tied to the same system of record as your incidents and inspections. - Chemical & SDS Management: Maintain Safety Data Sheets (SDS) and chemical inventories, label compliantly, and give field crews mobile access to hazard information anywhere. - Contractor Risk: Prequalify and monitor third-party and contractor safety, which is essential for construction, utilities, and oil & gas. - Analytics & Reporting: Configurable dashboards turn raw safety data into the leading and lagging indicators leadership wants, TRIR, DART, near-miss rates, training completion, and open corrective actions. - ESG & Environmental Reporting: Track environmental and sustainability metrics for disclosure and permit reporting. How is Novara Flex different from other EHS software? Most EHS platforms are either enterprise suites that are slow and expensive to deploy, or training tools with thin operational features bolted on. Novara Flex is right-sized for 200–5,000-employee operators that need full EHS operations without a dedicated system administrator, making it a practical alternative for teams that have outgrown spreadsheets or find other platforms overbuilt for their scale. - Right-sized for mid-market and SMB: a practical alternative to enterprise suites that can feel overbuilt, slow to implement, or priced for the Fortune 500. - Built for field adoption: the number-one reason EHS software fails is that field crews won't use it. The Flex mobile app (GPS, camera, push notifications, and offline access) is built for the people actually doing the work. - Operational, not just compliance: Flex manages operational risk end to end, not just a compliance checklist. - Fast time-to-value: implementations measured in weeks, not quarters, with hands-on configuration and support. Most customers are fully configured and live within 4-8 weeks. What results do Novara Flex customers see? - Up to 86% reduction in recordable injuries - Lower workers' compensation and claims costs, with measurable EMR improvement - Faster, audit-ready reporting and stronger regulatory compliance - Higher field engagement and a more consistent safety culture across sites Why teams choose Novara - 40+ years of EHS expertise and in-house compliance specialists behind the platform - Highly configurable forms, workflows, and API integrations (including Procore), the system adapts to your processes, not the other way around - Enterprise-grade security: role-based permissions, audit trails, and automatic backups - Hands-on implementation plus the Novara Connect customer community for shared best practices Common questions about Novara Flex - Is Novara Flex good for OSHA compliance? Yes. Flex digitizes OSHA 300/300A/301 recordkeeping, incident investigations, inspections, and corrective actions, and supports electronic ITA submission. Safety teams can manage the full compliance lifecycle from an initial incident log through root-cause investigation and regulatory reporting in one platform. - Does Novara Flex have a mobile app for field crews? Yes, with offline access, photo capture, and GPS so crews can log incidents and inspections without connectivity. The app is designed for frontline workers in the field, not office users, and works with or without cell service, which is common in construction, oil and gas, and utilities environments. - What is a good EHS/Safety Management Software alternative for mid-market companies? Novara Flex is built specifically for mid-market and SMB operators that want full EHS functionality with faster deployment and stronger field adoption than enterprise suites. Unlike platforms scaled for Fortune 500 organizations, Flex is configured and live in weeks, with pricing and implementation support designed for teams without dedicated system administrators. - What industries use Novara Flex? Manufacturing, construction, oil & gas, utilities, mining, and other regulated, hazardous industries. Flex is also used in transportation, agriculture, and municipalities where OSHA and EPA requirements apply. See how Novara Flex fits your safety program — request a personalized demo.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=776&secure%5Bchosen_at%5D=2026-08-04T22%3A20%3A52Z&secure%5Bdisplayable_resource_id%5D=1972&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=91784&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=91784&secure%5Bresource_id%5D=776&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Ftraditional-advertising%3Fpage%3D3&secure%5Btoken%5D=57f8a8f39117dfc58116b065acb938a25ef0c9508ae0e9aef7fafc82e4038112&secure%5Burl%5D=https%3A%2F%2Fgo.novara.com%2Fdemo-novara-flex-an-all-in-one-ehs-software-g2&secure%5Burl_type%5D=custom_url)

### [adbuq](https://www.g2.com/products/adbuq/reviews)

Get Billboards And Other OOH Media In Few Clicks! Search billboards by type, availability, size, city, price & other criteria. Search on Google Maps, view pictures & videos, make comparisons & talk to vendors. Absolutely free !

#### Who Is the Company Behind adbuq?

- **Seller:** [adbuq](https://www.g2.com/sellers/adbuq)
- **Year Founded:** 2018
- **HQ Location:** Rawalpindi, PK
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=96560f3fb84126aeddca8ff7b5efa4a6bf39d9d49203c79cc8931955a7e93db0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadbuq&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

### [Adfuel](https://www.g2.com/products/adfuel/reviews)

One Platform For A Full Digital Marketing Execution Universal Platform for pinpoint real-time location, behavior & demographics, while engaging consumers, through a wide variety of advertising solutions!

#### Who Is the Company Behind Adfuel?

- **Seller:** [Adfuel](https://www.g2.com/sellers/adfuel)
- **Year Founded:** 2001
- **HQ Location:** Hollywood, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b8eaae167663fa1007de1ca7b764cb8a46fbb5f18f4ee7ef95e881ce7d7831d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadfuelmediainc&secure%5Burl_type%5D=linkedin_company_website)  
42 employees on LinkedIn®

### [ADK](https://www.g2.com/products/adk/reviews)

ADK is striving to become a Consumer Activation Company.

#### Who Is the Company Behind ADK?

- **Seller:** [WPP](https://www.g2.com/sellers/wpp)
- **Year Founded:** 1971
- **HQ Location:** London, London
- **Twitter:** @WPP  
123,408 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcc92e9af30c156000df3a7322605d15b2bd554c634346724045e54a1c57feb9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F8236%2F&secure%5Burl_type%5D=linkedin_company_website)  
41,012 employees on LinkedIn®
- **Ownership:** LSE:WPP

### [Adonmo](https://www.g2.com/products/adonmo-adonmo/reviews)

Our Technology and Innovation shall disrupt your advertising campaigns.

#### Who Is the Company Behind Adonmo?

- **Seller:** [Adonmo](https://www.g2.com/sellers/adonmo)
- **Year Founded:** 2017
- **HQ Location:** Hyderabad, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b21c0c181818ce120e6ea41515aa035a86a3efdd0689cf9eb1c17845e07d5bff&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadonmo%2F&secure%5Burl_type%5D=linkedin_company_website)  
558 employees on LinkedIn®

### [A. Eicoff & Company](https://www.g2.com/products/a-eicoff-company/reviews)

With over 50 years of experience driving in-market success with DRTV and Performance Television, Eicoff designs and activates innovative, multi-screen television and digital video solutions that deliver at the highest level.

#### Who Is the Company Behind A. Eicoff & Company?

- **Seller:** [WPP](https://www.g2.com/sellers/wpp)
- **Year Founded:** 1971
- **HQ Location:** London, London
- **Twitter:** @WPP  
123,408 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcc92e9af30c156000df3a7322605d15b2bd554c634346724045e54a1c57feb9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F8236%2F&secure%5Burl_type%5D=linkedin_company_website)  
41,012 employees on LinkedIn®
- **Ownership:** LSE:WPP

### [Alfi](https://www.g2.com/products/alfi/reviews)

Alfi, Inc. engages in creating interactive digital out-of-home advertising experiences. Alfi utilizes artificial intelligence and computer vision to better serve ads to people. Alfi’s proprietary Ai algorithm understands small facial cues and perceptual details that make potential customers a good candidate for a particular product. The automation works in a way that respects user privacy; without tracking, storing cookies, or using identifiable personal information. Ad agencies are empowered to examine real-time analytics data including interactive experiences, engagement, sentiment, and click-through rate that are otherwise unavailable to out-of-home advertisers. The company was founded in 2018 and is headquartered in Miami Beach, FL. The listed name for ALFI, Inc. is ALF Common stock.

#### Who Is the Company Behind Alfi?

- **Seller:** [Alfi](https://www.g2.com/sellers/alfi)
- **HQ Location:** Miami Beach, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8c2dbff44e10a84abf00356e630d735343ec752ce6087e5c9e0b1178fce23dd0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetalfi&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®
- **Ownership:** NASDAQ: ALF

### [Alma Advertising Agency](https://www.g2.com/products/alma-advertising-agency/reviews)

Anchored in the strong belief that brands like people- have soul, Alma Advertising searches for that intangible fiber that touches the lives of consumers creating relevant and unique business building communication ideas that bond them with brands as Soulmates.

#### Who Is the Company Behind Alma Advertising Agency?

- **Seller:** [Alma](https://www.g2.com/sellers/alma-2280f09f-36e2-4893-84e4-1e5f48ef9702)
- **HQ Location:** Miami, Florida, United States
- **Twitter:** @AlmaAgency  
4,592 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ef63beafaba9ec517b24b33e8f275f89aee927541bebcdff77cb40260ddd0b08&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Falmaddb-com%2F&secure%5Burl_type%5D=linkedin_company_website)  
717 employees on LinkedIn®

### [Antidote](https://www.g2.com/products/antidote/reviews)

Antidote is an advertising agency that creates ambitious ideas that transform brands and businesses.

#### Who Is the Company Behind Antidote?

- **Seller:** [WPP](https://www.g2.com/sellers/wpp)
- **Year Founded:** 1971
- **HQ Location:** London, London
- **Twitter:** @WPP  
123,408 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcc92e9af30c156000df3a7322605d15b2bd554c634346724045e54a1c57feb9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F8236%2F&secure%5Burl_type%5D=linkedin_company_website)  
41,012 employees on LinkedIn®
- **Ownership:** LSE:WPP

### [Antidote 360](https://www.g2.com/products/antidote-360/reviews)

Antidote 360 is a healthcare marketing super-agency, assembled from specialists across the globe with unique expertise, but a singular mission: to breathe life into health and wellness brands, creating real value.

**Average Rating:** 4.3/5.0

**Total Reviews:** 2

#### Who Is the Company Behind Antidote 360?

- **Seller:** [MDC Partners](https://www.g2.com/sellers/mdc-partners)
- **Year Founded:** 1980
- **HQ Location:** Brooklyn, US
- **Twitter:** @MDCPartners  
4,696 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=05b70856c3811d7ff210e9024d71686b7731395ec1ae0f806bb924207905c427&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmdc-partners%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,493 employees on LinkedIn®
- **Ownership:** NASDAQ:MDCA

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Antidote 360?

**["Every needs you have they get a solution for you"](https://www.g2.com/survey_responses/antidote-360-review-7708080)**

**Rating:** 4.0/5.0 stars

_— Cathy N._

[Read full review](https://www.g2.com/survey_responses/antidote-360-review-7708080)

**["Antidote 360 - A 360 degree approach initiative"](https://www.g2.com/survey_responses/antidote-360-review-7667658)**

**Rating:** 4.5/5.0 stars

_— Abhishek S._

[Read full review](https://www.g2.com/survey_responses/antidote-360-review-7667658)

### [ARGONAUT](https://www.g2.com/products/argonaut/reviews)

Argonaut is an advertising agency. Argonaut surprises and delights the world with work that drives business results and leaves a dent in culture.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind ARGONAUT?

- **Seller:** [ARGONAUT](https://www.g2.com/sellers/argonaut-ed612ea9-337f-40b0-b1bf-c81e6ca65348)
- **Year Founded:** 2013
- **HQ Location:** San Francisco, US
- **Twitter:** @WeAreArgonaut  
1,167 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4f6025e61904ffac926ba7480e4e09ba24f1fe4ec5eef87e7e4cf28d2118a512&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fargonaut-inc-%2F&secure%5Burl_type%5D=linkedin_company_website)  
94 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of ARGONAUT?

**["Impressed by ARGONAUT's Knowledge and Expertise in Brand Building"](https://www.g2.com/survey_responses/argonaut-review-7911976)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/argonaut-review-7911976)

### [Assembly Advertising](https://www.g2.com/products/assembly-advertising/reviews)

Assembly is a fast-growing, modern media agency that provides brands with innovative media solutions powered by sophisticated planning and buying technologies. We are nearly 500 creative media minds and advertising technologists in a new breed model that unlocks true value for clients. We are a proud member of the MDC Partners family.

#### Who Is the Company Behind Assembly Advertising?

- **Seller:** [MDC Partners](https://www.g2.com/sellers/mdc-partners)
- **Year Founded:** 1980
- **HQ Location:** Brooklyn, US
- **Twitter:** @MDCPartners  
4,696 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=05b70856c3811d7ff210e9024d71686b7731395ec1ae0f806bb924207905c427&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmdc-partners%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,493 employees on LinkedIn®
- **Ownership:** NASDAQ:MDCA

### [August Communications](https://www.g2.com/products/august-communications/reviews)

Offers integrated solutions for branding, creatives, advertising campaigns, ATL and BTL for digital, social and traditional media.

#### Who Is the Company Behind August Communications?

- **Seller:** [August Communications](https://www.g2.com/sellers/august-communications)
- **Year Founded:** 2006
- **HQ Location:** Gurugram, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=775e7c2c03d217bdfadb9bddde45273b956c82c4fccdda92fc6f2f1751d66995&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fits-august&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®

### [Barton F. Graf](https://www.g2.com/products/barton-f-graf/reviews)

Barton F. Graf is a full-service, creatively led communications agency.

#### Who Is the Company Behind Barton F. Graf?

- **Seller:** [Barton F. Graf](https://www.g2.com/sellers/barton-f-graf)
- **Year Founded:** 2010
- **HQ Location:** New York, US
- **Twitter:** @BartonFGraf  
3,710 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d55611c621cd409c2b8ff950cfcf815e1f4ff4baecfdcf598a43bf464a8f1998&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2885117&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

### [bcg2](https://www.g2.com/products/bcg2/reviews)

bcg2 is a full-service, integrated advertising and communications agency, offering specialist digital and emerging technologies expertise as well.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind bcg2?

- **Seller:** [WPP](https://www.g2.com/sellers/wpp)
- **Year Founded:** 1971
- **HQ Location:** London, London
- **Twitter:** @WPP  
123,408 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcc92e9af30c156000df3a7322605d15b2bd554c634346724045e54a1c57feb9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F8236%2F&secure%5Burl_type%5D=linkedin_company_website)  
41,012 employees on LinkedIn®
- **Ownership:** LSE:WPP

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of bcg2?

**["One place for innovative solutions"](https://www.g2.com/survey_responses/bcg2-review-7845463)**

**Rating:** 4.0/5.0 stars

_— Saniya P._

[Read full review](https://www.g2.com/survey_responses/bcg2-review-7845463)

### [Berlin Cameron](https://www.g2.com/products/berlin-cameron/reviews)

Berlin Camerin is a boutique creative firm that helps user to build brand cultres.

**Average Rating:** 3.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Berlin Cameron?

- **Seller:** [WPP](https://www.g2.com/sellers/wpp)
- **Year Founded:** 1971
- **HQ Location:** London, London
- **Twitter:** @WPP  
123,408 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcc92e9af30c156000df3a7322605d15b2bd554c634346724045e54a1c57feb9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F8236%2F&secure%5Burl_type%5D=linkedin_company_website)  
41,012 employees on LinkedIn®
- **Ownership:** LSE:WPP

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Are G2 Users Discussing About Berlin Cameron?

- [What is Berlin Cameron used for?](https://www.g2.com/discussions/what-is-berlin-cameron-used-for)

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 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

TV commercials, newspaper advertisements, and direct mail are examples of traditional advertising. With a wide reach across TV, radio, newspapers, and mail, businesses in many industries utilize traditional advertising. Some businesses may lack the resources to produce TV ads or conduct mail campaigns and choose to partner with these agencies. Other businesses choose to use traditional advertising agencies because of the creative and effective advertisements they can create. These services often utilize focus groups and surveys to test the effectiveness of their strategies prior to implementation. Businesses engaged in traditional advertising frequently supplement their efforts with other forms of advertising to reach consumers online, such as [email marketing](https://www.g2.com/categories/email-marketing-services)or [social media marketing](https://www.g2.com/categories/social-media-marketing-smm-services) (SMM), as well as [digital marketing](https://www.g2.com/categories/digital-marketing) or [experiential advertising](https://www.g2.com/categories/experiential-advertising).

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