### Contents - [**Articles**](#resources-articles) - [**Glossary Terms**](#resources-glossary_terms) - [**Discussions**](#resources-discussions) - [**Reports**](#resources-reports) # SEO Tools Resources ##### Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on SEO Tools Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data. [ContentsExpand/Collapse Contents](#) - [**Articles**](#resources-articles) - [**Glossary Terms**](#resources-glossary_terms) - [**Discussions**](#resources-discussions) - [**Reports**](#resources-reports) ## SEO Tools Articles [![SEO Statistics: 65% of Businesses See Better Results With AI in 2026](https://learn.g2.com/hubfs/G2CM_FI104_Learn_Article_Images-%5BSEO_Statistics%5D_V1a.png "SEO Statistics: 65% of Businesses See Better Results With AI in 2026")](https://www.g2.com/articles/seo-statistics) [ ### SEO Statistics: 65% of Businesses See Better Results With AI in 2026 ](https://www.g2.com/articles/seo-statistics) Search in 2026 has moved far beyond the playbook marketers relied on just a few years ago. [ ![Sagar Joshi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sagar Joshi") SJ ](https://learn.g2.com/author/sagar-joshi) by Sagar Joshi [![Put Your Business on the Map With Local Voice Search](https://learn.g2.com/hubfs/Local%20Business%20Voice%20Search@2x.png "Put Your Business on the Map With Local Voice Search")](https://www.g2.com/articles/local-businesses-voice-search) [ ### Put Your Business on the Map With Local Voice Search ](https://www.g2.com/articles/local-businesses-voice-search) Hey Siri, is voice search really the next big thing in marketing? [ ![Lauren Pope](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren Pope") LP ](https://learn.g2.com/author/lauren-pope) by Lauren Pope [![The Must-Know Mobile App Stores (Native & Third-Party Options)](https://learn.g2.com/hubfs/app-stores.jpg "The Must-Know Mobile App Stores (Native & Third-Party Options)")](https://www.g2.com/articles/app-stores) [ ### The Must-Know Mobile App Stores (Native & Third-Party Options) ](https://www.g2.com/articles/app-stores) It’s safe to say there are more app stores than I realized... [ ![Bridget Poetker](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bridget Poetker") BP ](https://learn.g2.com/author/bridget-poetker) by Bridget Poetker ## SEO Tools Glossary Terms [![Conversion Rate Optimization (CRO)](https://learn.g2.com/hubfs/G2CM_GI624_Glossary_Article_Images-%5Bconversion_rate_optimization%5D_V1b.png "Conversion Rate Optimization (CRO)")](https://www.g2.com/glossary/conversion-rate-optimization-definition) [Conversion Rate Optimization (CRO)](https://www.g2.com/glossary/conversion-rate-optimization-definition) Conversion rate optimization (CRO) refers to the steps to increase the number of preferred actions on a digital platform. Learn more about its types. by Sagar Joshi [![Backlinks](https://learn.g2.com/hubfs/G2CM_GI551_Glossary_Article_Images-%5Bbacklink%5D_V1b.png "Backlinks")](https://www.g2.com/glossary/backlinks-definition) [Backlinks](https://www.g2.com/glossary/backlinks-definition) Backlinks, or inbound links, pass authority and trust from one website to another to indicate that a site's content is valuable and credible. by Holly Landis [![Call to Action](https://learn.g2.com/hubfs/GI489_Glossary_Article_Images_%5BCall_to_Action%5D_V1b.png "Call to Action")](https://www.g2.com/glossary/call-to-action-definition) [Call to Action](https://www.g2.com/glossary/call-to-action-definition) A call to action encourages website or advertisement viewers to perform tasks. Learn how to write an effective CTA to increase leads and conversion rate. by Holly Landis [![Search Engine Results Pages (SERP)](https://learn.g2.com/hubfs/G2CM_FI417_Learn_Article_Images_%5BSERP%5D_V2a.png "Search Engine Results Pages (SERP)")](https://www.g2.com/glossary/search-engine-results-page-serp-definition) [Search Engine Results Pages (SERP)](https://www.g2.com/glossary/search-engine-results-page-serp-definition) SERPs are the results of a query entered into a search engine. Websites put a lot of effort into ranking higher on SERP. Read on to learn more about them. by Devyani Mehta [![Keyword](https://learn.g2.com/hubfs/G2CM_GI494_Glossary_Article_Images_%5BKeyword%5D_V1a.png "Keyword")](https://www.g2.com/glossary/keyword-definition) [Keyword](https://www.g2.com/glossary/keyword-definition) People enter keywords into search engines to find content about a topic. Understand the importance of keywords, the types, and how to use them effectively. by Alyssa Towns [![Website Audit](https://learn.g2.com/hubfs/website%20audit.png "Website Audit")](https://www.g2.com/glossary/website-audit-definition) [Website Audit](https://www.g2.com/glossary/website-audit-definition) Companies use website audits to analyze aspects of their website and create action plans to improve user experience. Find out how to start the process. by Alexandra Vazquez [![Competitor Analysis](https://learn.g2.com/hubfs/Competitor_analysis.png "Competitor Analysis")](https://www.g2.com/glossary/competitor-analysis) [Competitor Analysis](https://www.g2.com/glossary/competitor-analysis) Competitor analysis is when one organization evaluates industry competitors for an understanding of strengths, weaknesses, and differentiating processes. Learn why conducting a competitor analysis is important and the steps to do one successfully. by Mara Calvello ## SEO Tools Discussions 0 Question on: SE Ranking [How to use SEranking for finding and tracking link building prospects?](/discussions/32676-how-to-use-seranking-for-finding-and-tracking-link-building-prospects) What is the best way to keep a track of link building prospects? Hi Karthika, and thanks for a nice question, we have 2 Tools for this process - Backlink Monitor and Backlink Checker. So you can first analyze any domain, get backlinks there, and automatically import it to your project for further monitoring. If this is your competitor, just keep analyzing it with Backlink Checker anytime you need and get updates - https://help.seranking.com/tools/backlink-checker/how-to-find-a-websites-backlinks/ Answered: Аня Лебедева on October 20, 2020 normally i first backlink checker to check competitors site. it will be one great way to identify linkbuilding opportunities Answered: Ian Ong on January 27, 2021 [See more answers (1)](javascript:void(0);) [Your answer](/discussions/32676-how-to-use-seranking-for-finding-and-tracking-link-building-prospects/comments/new?remote=true) 0 Question on: SEO PowerSuite [Domain authority in SpyGlass](/discussions/domain-authority-in-spyglass-f3d38ae0-b8c5-4ee6-9bdd-3535ab8731b3) Hi, I usually chose the websites from which I want to get a link by their Moz DA. However, in many case your Domain InLink Rank does not agree with Moz. Sometimes Moz ranks 20+DA while Domain InLink Rank is just 1. I'm confused because I don't know who to believe. On one hand I trust your ranking and I know that you carefully check many criteria but yet it's Moz and they get a different results in many cases. I'll appreciate if you can explain the difference between you and Moz and how I can use both ranks to decide. With Thanks Zohar Hi Zohar, Different SEO tools providers can show different values, this is a common thing. This is because we all have slightly different formulas (giving different importance to, say, internal links). Nobody knows for sure the formula Google uses, so each of the software providers makes their best guess. We've run an experiment to see how well InLink rank correlates with websites' rankings and has found that it shows the closest correlation with rankings - https://www.link-assistant.com/news/inlink-rank-correlation.html Though the difference is very slight, as you can see:) Cheers, Katherine Answered: Katherine Stepanova on July 8, 2020 [Your answer](/discussions/domain-authority-in-spyglass-f3d38ae0-b8c5-4ee6-9bdd-3535ab8731b3/comments/new?remote=true) 0 Question on: Marketing Miner [Do you use Rank Tracking in Marketing Miner?](/discussions/do-you-use-rank-tracking-in-marketing-miner) For what purposes do you use Rank Tracking in Marketing Miner. Yes and I am satisfied with this service Answered: Michal Příhoda on August 10, 2022 [Your answer](/discussions/do-you-use-rank-tracking-in-marketing-miner/comments/new?remote=true) - [‹ Prev‹ Prev](/categories/seo-tools/resources?discussions_page=5) - [1](/categories/seo-tools/resources) - [2](/categories/seo-tools/resources?discussions_page=2) - [3](/categories/seo-tools/resources?discussions_page=3) - [4](/categories/seo-tools/resources?discussions_page=4) - [5](/categories/seo-tools/resources?discussions_page=5) - 6 - [7](/categories/seo-tools/resources?discussions_page=7) - [8](/categories/seo-tools/resources?discussions_page=8) - [9](/categories/seo-tools/resources?discussions_page=9) - [10](/categories/seo-tools/resources?discussions_page=10) - … - [80](/categories/seo-tools/resources?discussions_page=80) - [81](/categories/seo-tools/resources?discussions_page=81) - [Next ›Next ›](/categories/seo-tools/resources?discussions_page=7) ## SEO Tools Reports Mid-Market Grid® Report for SEO Tools Summer 2026 G2 Report: Grid® Report Grid® Report for SEO Tools Summer 2026 G2 Report: Grid® Report Enterprise Grid® Report for SEO Tools Summer 2026 G2 Report: Grid® Report Momentum Grid® Report for SEO Tools Summer 2026 G2 Report: Momentum Grid® Report Small-Business Grid® Report for SEO Tools Summer 2026 G2 Report: Grid® Report Enterprise Grid® Report for SEO Tools Spring 2026 G2 Report: Grid® Report Small-Business Grid® Report for SEO Tools Spring 2026 G2 Report: Grid® Report Mid-Market Grid® Report for SEO Tools Spring 2026 G2 Report: Grid® Report Grid® Report for SEO Tools Spring 2026 G2 Report: Grid® Report Momentum Grid® Report for SEO Tools Spring 2026 G2 Report: Momentum Grid® Report