### Contents

- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Product Analytics Software Resources

##### Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Product Analytics Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Product Analytics Software Articles

[![G2 Launches New Attribute for Its Heatmap Tools Category](https://learn.g2.com/hubfs/Heatmap%20tools%20G2.jpg "G2 Launches New Attribute for Its Heatmap Tools Category")](https://www.g2.com/articles/g2-launches-new-attribute-for-heatmap-tools)

[
### G2 Launches New Attribute for Its Heatmap Tools Category
](https://www.g2.com/articles/g2-launches-new-attribute-for-heatmap-tools)
In this growing competitive digital world, where companies compete for user attention and time, tracking website traffic is essential for businesses to collect the necessary data to understand how visitors interact with their websites. Capturing how potential customers navigate a website has been an integral part of heatmap tools. These tools are important for usability testing to optimize websites and engage visitors.

[
 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

](https://learn.g2.com/author/alanna-iwuh)

by Alanna&nbsp;Iwuh

## Product Analytics Software Glossary Terms

[![User Segmentation](https://learn.g2.com/hubfs/User%20segmentation.png "User Segmentation")](https://www.g2.com/glossary/user-segmentation-definition)

[User Segmentation](https://www.g2.com/glossary/user-segmentation-definition)

User segmentation is the action of separating different users into specific groups, or segments, based on common characteristics.

by Victoria Blackwell

[![Product Critique](https://learn.g2.com/hubfs/G2CM_GI669_Glossary_Article_Images_%5Bproduct_critique%5D_V1b.png "Product Critique")](https://www.g2.com/glossary/product-critique-definition)

[Product Critique](https://www.g2.com/glossary/product-critique-definition)

A product critique is a detailed evaluation of a product’s usability and design. Learn what’s involved, why to conduct one, and the best practices.

by Kelly Fiorini

[![Click-through Rate](https://learn.g2.com/hubfs/G2CM_GI571_Glossary_Article_Images_%5BClick_Through_Rate%5D_V1b.png "Click-through Rate")](https://www.g2.com/glossary/click-through-rate-definition)

[Click-through Rate](https://www.g2.com/glossary/click-through-rate-definition)

Click-through rate measures the percentage of users who see a call to action button and click on it. Learn how you can improve a site's click-through rate.

by Holly Landis

[![In-app Notifications](https://learn.g2.com/hubfs/G2CM_GI123_Glossary_Article_Images-%5BIn-app_Notifications%5D_V1a.png "In-app Notifications")](https://www.g2.com/glossary/in-app-notifications-definition)

[In-app Notifications](https://www.g2.com/glossary/in-app-notifications-definition)

In-app notifications are messages that pop up when opening an application. They increase app usage, retention, and lifetime value. Discover how.

by Sagar Joshi

## Product Analytics Software Discussions

0

Question on: Heap by Contentsquare
[What is the best visualization I can use to track the conversion rate from free trial to paid subscription?](/discussions/52214-what-is-the-best-visualization-i-can-use-to-track-the-conversion-rate-from-free-trial-to-paid-subscription)

Our product offers a fifteen-day freemium plan, and I would love to compare their product usage during those two weeks compared with after, and whether or not they convert to either a free active user or a paid user.

You can Integrate CRM's into Heap for a simplistic view but it relies on identifiers to merge correctly. The ideal way to do this is to centralize Heap and CRM/Billing platform into a warehouse and use Data transformation and a Business Intelligence plug into the warehouse 

Answered: Gabe Romero on October 28, 2021

[Your answer](/discussions/52214-what-is-the-best-visualization-i-can-use-to-track-the-conversion-rate-from-free-trial-to-paid-subscription/comments/new?remote=true)

0

Question on: Totango
[why does totango doesn't have a history ?](/discussions/51779-why-does-totango-doesn-t-have-a-history)

because we need to know which or who is the last user that make changes in a task , so thats why we need a account history.

Hi Steven, we have account metrics that go back a rolling 365 days. Feel free to reach out to us at csm@totango.com and we would be happy to discuss further.

Answered: Lorena Fikes on June 3, 2021

I have invested with some scam brokers in the past, and the story is as horrific as the ones i have read because i went through the ordeal myself. I lost almost $140,000, to this unfortunate brokers, there a friend referred me to a recovery firm that got me 90% of my money back, plus my accrued bonuses. Please stay clear of these scammers and if you have lost money you can still get your money back if you really want to, you can reach out to (borsatom320@gmail.com) Telegram @Borsatom via email I will definitely &nbsp;help you in getting back your lost funds to any broker..... as mine was recovered too

Answered: William Alexander on July 1, 2021

I have invested with some scam brokers in the past, and the story is as horrific as the ones i have read because i went through the ordeal myself. I lost almost $1840,000, to this unfortunate brokers, there a friend referred me to a recovery firm that got me 90% of my money back, plus my accrued bonuses. Please stay clear of these scammers and if you have lost money you can still get your money back if you really want to, you can reach out to (stevenraym6383@gmail.com) Telegram @steven via email I will definitely &nbsp;help you in getting back your lost funds to any broker..... as mine was recovered too

Answered: Steven Raymond on March 10, 2022

I have invested with some scam brokers in the past, and the story is as horrific as the ones i have read because i went through the ordeal myself. I lost almost $1840,000, to this unfortunate brokers, there a friend referred me to a recovery firm that got me 90% of my money back, plus my accrued bonuses. Please stay clear of these scammers and if you have lost money you can still get your money back if you really want to, you can reach out to (stevenraym6383@gmail.com) Telegram @steven via email I will definitely &nbsp;help you in getting back your lost funds to any broker..... as mine was recovered too

Answered: Steven Raymond on March 10, 2022

[See more answers (3)](javascript:void(0);)

[Your answer](/discussions/51779-why-does-totango-doesn-t-have-a-history/comments/new?remote=true)

0

Question on: mParticle by Rokt
[WIll you ever change the new user interface?](/discussions/43704-will-you-ever-change-the-new-user-interface)

The new user interface isnt really good.

Thanks for writing in, Ezekiel! Indicative released a major UI update in May 2020. In addition to this, we are constantly releasing new improvements which are documented on our blog, here: https://www.indicative.com/blog/. If you'd like to get a closer look at our updates, we host a weekly live demo via webinar every Wednesday EST. You can sign-up for free by using this link: https://my.demio.com/ref/PdhlapERTT01xA93

Answered: Tara McQuaide on March 10, 2021

[Your answer](/discussions/43704-will-you-ever-change-the-new-user-interface/comments/new?remote=true)

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## Product Analytics Software Reports

Mid-Market Grid® Report for Product Analytics

Summer 2026

G2 Report: Grid® Report

Grid® Report for Product Analytics

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Product Analytics

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Product Analytics

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Product Analytics

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Product Analytics

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Product Analytics

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Product Analytics

Spring 2026

G2 Report: Grid® Report

Grid® Report for Product Analytics

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Product Analytics

Spring 2026

G2 Report: Momentum Grid® Report