Zen Cortext is a GPL WordPress plugin that creates a standalone AI conversation page for pre-sales qualification. It is not a chat widget overlaying your existing site. The chat page is the landing page. You direct traffic from paid ads, email campaigns, or organic search straight into a conversation.
The plugin automatically scans your WordPress content: pages, posts, case studies, FAQs, custom post types. Each piece is classified and restructured into a format optimized for AI reasoning. For information not on your public site (pricing rules, internal policies, disqualification criteria), you add Knowledge Artifacts through a guided interview or direct upload.
Unlike RAG-based chatbots that retrieve fragments from a vector database, Zen Cortext sends your complete knowledge base to Claude with every request. The AI sees relationships between your services, case studies, and pricing. This costs more per conversation (approximately $1), but produces a qualitatively different conversation.
Attribution rules let you customize the AI's greeting, starter chips, system context, and qualification survey based on UTM parameters, Google Ads click IDs, Meta cookies, or referrer. One URL behaves like dozens of specialized landing pages.
When the AI determines a human is needed, it sends push notifications to your team's phones via PWA. The first team member to respond joins the conversation seamlessly. If everyone is offline, the AI gracefully collects contact information without revealing that no one was available.
Every conversation stores its full attribution data (UTM tags, gclid, msclkid, fbc/fbp, referrer, landing page) at the database level. Track conversations by campaign, not just clicks.
No subscription, no seat fees, no minimum contract. You pay Anthropic directly through your own API key. Approximately $1 per full conversation. 1,000 conversations per month costs roughly $1,000.
Self-hosted. GPL licensed. Your database, your API key, your data.
Who Is the Company Behind Zen Cortext?