Account-Based Analytics Software Resources

Metadata is the platform B2B marketers use to automate paid campaigns, run experiments at scale, and drive more revenue - without adding headcount or complexity. From audience targeting to optimization and reporting, everything runs from one system.

Full Circle Insights is used to measure attribution and build funnels with real-time reporting and dashboards. The platform aligns sales and marketing teams by being a single-source of truth (working off the same data) in Salesforce. Users can quickly and easily create and customize multiple attribution models and funnels with confidence that their data is accurate and up-to-date.

With Traction Complete you can easily manage and organise your Salesforce data.