Account-Based Analytics Software Resources

N.Rich is an Account-Based GTM platform. It provides B2B marketing and sales teams with easy-to-use solutions to: - Define best-performing ICPs (ideal customer profiles) and build target account lists - Capture and drive buyer intent with scalable account-based advertising - Prioritize accounts based on intent and dramatically increase the efficiency of sales outreach - Attribute marketing and sales activities to won deals to increase transparency N.Rich is easier to set up and use than an average ABM platform, according to G2 users. Reach out to try and find out yourself!

Thank you for this question! CaliberMind is known for Attribution (both single and multi-touch), ABM Scoring (think lead scoring but at the touch, person, and account level), and Return on Ad Spend reporting--however what makes us great at what we do is that we connect to all of your systems, stitch the data together, and then deduplicate or merge records so your reports are based on data that makes sense. We believe that addressing your data issues before layering on analytics is essential for realizing revenue insights you can trust.

LeadSift mines the public web and uses research-based intent to find buying signals and provides leads to fuel ad targeting, outbound sales, ABM strategy, and more. Signals are found across social networks, hiring boards, public forums, blogs, and beyond, searching for buyers engaging with competitors, researching relevant topics, or hiring for roles that might need your help. Users set up their intent streams based on custom keywords, competitors, hiring roles, and other relevant signals to cast the net, then filter by firmographic and persona level details. Intent at the contact level means along with the leads, you get visibility into what those intent signals are for better timing and messaging.