Zapier remains a key tool for connecting different platforms and automating processes without relying on complex developments. I increasingly value the ease of building flows between CRM, forms, email, databases, and other tools we use in operations. I also find Zapier's evolution towards artificial intelligence and the possibility of incorporating more advanced agents and automations within business processes very interesting.
It is still reliable and just works with what I have built. I like that if there is an error, it sends you an email and notifies you so you can fix it.
Zapier has been a hero for many automations that I had to build to remove toil in software development teams. It has served me well over time with things like syncing project management tools with code repositories, sending reminders to Slack with informed data from databases and email, sending notifications when updates happen in third-party providers, and, more recently, building agents to optimize daily operations in different areas of the business. What I like best is the thousands of integrations they have; even if a platform is very niche, you can integrate it with generic nodes like an HTTP request. On the other hand, something I love is the user experience: really easy to use without a lot of knowledge, even in the first interaction with the platform, easy to get started; being able to execute step by step, debug the data, and have real data in each step to emulate and play with to get the result you are looking for is something that I find really valuable.
Finally, my next step is to start using the MCP. I heard many good comments, but it's something I haven't used yet, but it will be in the next couple of weeks
Zapier is on a mission to make automation work for everyone. With Zapier, you can integrate apps like Salesforce, Intuit, Google, and Dropbox, to move data between them automatically, so you can focus on your most important work.