Since implementing Trackingplan, we haven’t experienced any tracking regressions. The tool is user-friendly and genuinely helps us maintain a very high level of data quality. The customer team’s availability has also made the collaboration smooth and easy.
We used Trackingplan as a pilot project with one of our main clients, with multiple data streams active and several analytics tracking issues, especially along a very complex multi-step funnel.
Trackingplan has proven to be extremely useful for quickly identifying and fixing tracking problems, such as missing events, missing parameters, or incorrectly populated variables. Thanks to its native reports and visualizations, it is often easy to understand the root cause of an issue without spending hours on manual debugging and testing.
It significantly speeds up the analysis and troubleshooting process and gives a clear, structured view of what is actually being sent to analytics platforms.
Additionally, the support team is very responsive, and the platform is continuously improving with frequent updates and new features.
ET
Enrico T.
Analytics & CRO Leader, Merkle Italy | @Dentsu Company
Best technical support was provided throughout our collaboration. The vendors show us every day how crucial customer satisfaction is. Moreover, the platform continues to innovate.