I've found snowplow analytics after one year trying to work on third part solutions for my in-house analytics application, and I am finally owner of all my data. They helped me implementing best practions in my data layer, my data pipeline and my data visualisation. Their workshop materials were really well developed, uptodate and useful during and after implementation. Their support time (response) was really good, usually in the same day. Snowplow has helped my Mission to democratize data in my company, as we can move to a single source of truth in which we can find most of the answers we have about our business, our users and our product.

The Snowplow platform is so powerful. It is allowing us to rethink how we do analytics in our products and it's opening new avenues for us to explore both internally and with our clients. The ability to send entities with each event that are specific to our organisation and business domain has become a very powerful tool and the quality of the data on the other side of the pipeline when it ends up in Google BigQuery makes it very easy to work with. Combined with Looker as a BI tool, we're able to very quickly inspect and find insight from our products.

Decide what you want to track when and where, across platforms and devices in a scalable and unified manner. Out of the box it works but when optimizing it to your needs there are almost you will see the true value. Enrich tracking with almost no limitations.