Segment stream is a daily use for our Paid Media, providing real-time analytics and insights into customer behavior, which allows us to make informed decisions across budget allocation and marketing strategies. It allows us to identify clear insights across all paid media channels such as conversions and CPA, which allows us to outline efficencies. Also, we get provided good support from Anna who we keep in touch regulary for any enquiries.

SegmentStream's approach of scoring every single site visit is something I haven't seen from any other marketing measurement vendor and makes a ton of sense.

We've been using SegmentStream for several years, and it has become the cornerstone of our performance marketing strategy. Not only has it helped us effectively demonstrate the value of our upper-funnel marketing efforts, but it has also enabled us to enrich our digital channels with valuable data insights. This has allowed us to accelerate decision-making in later stages and maximize ROAS by focusing on customer behavior rather than just clicks. SegmentStream has given us the confidence to adjust our marketing mix further up the funnel, driving significant growth for our business. Also, time to get it live is super quick and easy for anyone, it doesn't need a developer.