
SegmentStream is a conversion modelling platform that provides advanced marketing teams with a next-generation solution to replace outdated multi-touch attribution & marketing mix modelling tools that are no longer suitable for today's complex customer journeys.

SegmentStream is an AI-native platform for a company's custom software and AI agents. Companies build, deploy and run apps, workflows and agents on shared data, context, rules and permissions. At its core is the company's ontology: one model of its records, how they connect, the actions that can be taken on them and who is allowed to take them. Every app, workflow and agent works from this model with the same permissions as the team. Teams build with the coding agents they already use, such as Claude Code, Codex or Cursor, and SegmentStream runs the database, data pipelines, hosting, sign-in, integrations and security. Companies use it for sales CRM, customer data and engagement, product and marketing analytics, finance, accounting, operations, support and internal tools. Each company gets an isolated workspace in the EU or US, and the code lives in a repository the company owns.

SegmentStream builds an AI-native platform for a company's custom software and AI agents.