What I like most about PostHog is its flexible event tracking and cost-effective analytics. It lets us capture user interactions across our application—clicks, feature usage, and user flows—so we can understand how people actually use the product. The event explorer and funnel analysis tools also make it straightforward to analyze behavior without needing complex queries. As a result, our product and engineering teams can quickly check adoption of new features and spot where users drop off in key journeys. Another big advantage is the pricing model. Compared to other analytics platforms, PostHog provides strong capabilities like event tracking, dashboards, and product insights at a much lower cost, which feels especially practical for growing teams. Overall, PostHog gives us deep visibility into product usage while staying easy to integrate and affordable, and it has become a valuable part of our workflow.

PostHog’s autocapture events are one of its best features.

It’s easy to create cohorts, and the session replay doesn’t come with high charges.