Fantastic array of PPC tools that help everyone - from juniors to PPC pros - manage campaigns of various types (shopping, search, pmax) at scale. The fact that Optmyzr works across Google, Microsoft, Yahoo (Japan), Amazon & Meta makes life so much easier. The tools/features (Keyword Lasso, Rule Engine, QS Tracker, PPC Investigator, Shopping Ad Creation Tool, etc.) reduce the manual work associated with managing campaigns, allowing me to focus more on the strategic, testing & creative elements of managing PPC accounts. The ability to automate just about everything within an account using custom rules is a game-changer. The Rule Engine alone is one of the best innovations made in PPC management in the past decade. On top of a brilliant platform, Optmyzr's customer support has been FANTASTIC. They go above and beyond to ensure you - and your clients - are getting the most value from the platform. Fred is also always open to new feature suggestions - and acts on them - so you can feel confident that Optmyzr's platform will continue to evolve to meet the needs of PPC pros in the coming months & years.

The report building is great. Optimization of campaigns, especially Display with being able to eliminate poor quality websites from showing the ads.

Very satisfied. It's my first time using this kind of solution, and it's very useful to have smart suggestions or auto-applied content. If you have to run Google Ads by yourself, I would recommend it without hesitation. And as much as I found out while searching for scripts, I would like to give them a high rating for their expertise.