Optmyzr has a bunch of very useful functions like PPC Investigator, Quality Score Tracker, Keyword Lasso, Negative Keyword Finder, and many more which are extremely helpful for our paid campaigns. This takes the optimization of search ads to the next level.

Optmyzr is a must-have for any PPC strategist's toolbox. It saves me a ton of time by allowing me to optimize my campaigns quickly and efficiently as well as giving me the ability to create dynamic campaigns almost effortlessly. On top of that, their customer service is second to none. They are always making their platform better by adding more features with increasingly better recommendations. I've been using Optmyzr for close to 6 years now and they are always making things better, smarter, and faster. Recently we started getting more e-commerce accounts and with the help of Optmyzr, we're able to create a more granular shopping campaign that allows us to get a much higher ROAS for our clients. One more thing to mention is the Rules Engine, it's a game-changer. It allows to algorithmically perform tasks at scale, the limit is only your imagination.

Unique functionality and tools to see causation of trends and provides recommendations on next steps and optimizations. A variety of tools available to review success across all campaign types