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Numerator

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125 reviews
  • 2 profiles
  • 8 categories
Average star rating
4.5
Serving customers since
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Numerator Verified Voices

83 reviews

Verified Voices, Numerator’s in-platform, DIY survey solution, allows users to engage consumers based on verified purchase behavior. With receipt-backed purchases, Verified Voices eliminates the need for screener questions, removes the cost of paying for incidence, and minimizes recall bias — setting a new standard in consumer research. With access to 600k buyers who have shared a verified purchase in the past 60 days, overlaid with rich demographic profiles, users can engage their most valuable customers segmented by what they purchase, where they shop, and more. Verified Voices offers an intuitive setup experience with ready-to-use specialty surveys, thoughtfully crafted templates, and AI-generated questionnaires, making survey creation effortless. Within as little as a few hours, users get high-quality, actionable consumer feedback they can trust. Survey responses are delivered as flexible reporting with customizable comparison charts and dynamic filters, enabling a deep exploration of responses. AI-powered summaries transform large sets of data into clear insights—highlighting key themes and takeaways for a concise and comprehensive view of survey results. Credit bundles and subscription options are available in-platform, giving users the ultimate flexibility to create surveys how and when they need to. Numerator’s differentiated ability to link verified purchase data with Verified Voices survey responses, uncovers deeper consumer attitudes and motivations, delivering a holistic, more accurate picture of today’s consumer.

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Numerator Insights

42 reviews

Numerator Insights helps brands and retailers grow via next generation consumer insights derived from America’s largest purchase panel.

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Numerator Reviews

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Tammy U.
TU
Tammy U.
03/12/2026
Validated Reviewer
Review source: Organic

Instant Insights with User Clarity

I like that Numerator Verified Voices provides instant results and offers clarity when bringing insights to line reviews. It makes understanding consumer thoughts much easier.
Justin B.
JB
Justin B.
03/12/2026
Validated Reviewer
Review source: Organic

Accelerates Insights with Trustworthy Results

I appreciate Numerator Verified Voices for the trust in the data, speed to results, and hyper targeting. What used to take weeks to field a panel of surveys now takes hours, and the strict guardrails ensure that panelists have actually purchased the products in focus, not just claimed to. The setup is also getting better all the time and is now very easy to set up.
Christine R.
CR
Christine R.
03/12/2026
Validated Reviewer
Review source: Organic

Fast, User-Friendly with Targeted Insights

I like Numerator Verified Voices for its speed and ease of use, which makes it a breeze to navigate. I appreciate the ability to focus segments of respondents, allowing us to drill down to the type of buyer we want data on. The initial setup was also easy, making it straightforward to get started.

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HQ Location:
Chicago, Illinois

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@numerator

What is Numerator?

Numerator is a data company transforming how consumers and markets are understood. Powered by advanced technology and proprietary, zero-party purchase and survey data from more than one million households, Numerator provides visibility into consumer behavior and attitudes across consumer goods, retail, restaurants, tech and media, management consulting, institutional investors, and the public sector. Headquartered in Chicago, Numerator drives decisions at the world’s largest and fastest-growing companies in more than 50 countries.

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Website
numerator.com