I appreciate Mitzu for its warehouse-driven approach that offers increased control over data quality, without the need for separate logic between analytics platforms, resulting in consistent data sources and time zones. The pricing model, not being based on the number of events, is incredibly cost-effective. The insights-driven approach enables self-service for product and business owners, eliminating the dependency on analysts, and helps in efficiently identifying and resolving issues like user dropout and retention through user journeys and funnels. I also find the native warehouse support invaluable as it allows handling of ad hoc user properties and experiments directly on the warehouse without needing data transfer to other tools. The integration with Snowflake is seamless, leveraging existing data models directly. Most impressively, the tech and support team at Mitzu is exceptionally competitive and empathetic, addressing any issue promptly while evolving the platform to meet customer needs. Their meticulous attention in supporting and working closely with us has been outstanding.

It is easy to use with great features such as MRR. I don't have to use reverse ETL tools for my data other tools as it is warehouse-native. And also it is great for our privacy as our data stays in the warehouse. Also it is ideal for us with large scale of data.

When companies lacked the tech stack to store event data, they relied on Amplitude, Mixpanel, and similar tools, which can become insanely expensive as a company grows. Meanwhile, you were also storing the data yourself, resulting in two separate realities, one that cannot be corrected if something goes wrong (surely, you've never encountered that before, nor do you have a hidden note for a specific time period when a chart contained incorrect data) and one that you can modify as needed. The best thing about Mitzu is that it sits on top of your stored data, what you own and control. It took like 5 minutes to setup, and the insights are quite straight forward!