Kochava offers robust CTV attribution capabilities, making it a strong choice for marketers looking to measure cross-device performance. It provides unified attribution across CTV, mobile, web, and desktop, enabling clear visibility into the full customer journey. With integrations across major CTV platforms like Roku and Amazon Fire TV, Kochava delivers granular, real-time metrics, including view-through attribution and time-to-conversion data. Its IdentityLink technology enhances cross-device matching, while customizable attribution models and privacy-compliant tracking ensure flexibility and security. Kochava also supports incrementality testing, helping advertisers determine the true impact of their CTV campaigns.
The Kochava support team is responsive and helpful when we have any and all questions. Always open to double check our work and provide recommendations for the best set-up.
Kochava Inc. is a real-time data solutions company offering leading omnichannel measurement, attribution, and campaign management for data-driven brands and platforms. Kochava empowers advertisers and publishers to measure what matters to them across all their marketing channels.