I use Instantly for cold emailing and find it fast, simple, and affordable, especially appreciating its warmup process. It's not bloated with complicated features, which I really like. I also use the cold email sending, A/B testing, and support chat features, which are valuable to me. The initial setup was easy, and this simplicity is a big plus for me.
I like that the setup with Instantly is super easy. I appreciate how I can get the infrastructure set up very quickly, taking away a lot of the technical knowledge and hassle. Instantly kind of handles the whole process for me, allowing me to get the infrastructure set up and then be sending emails in the same day. Also, I've heard that deliverability is better on Instantly, which influenced my decision to switch from Lemlist.
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