The technical capabilities and new features offered by the platform. The speed of implementation, the reactivity of technical support. The guidance, recommendations and ongoing support provided by our account manager. The feeling of being supported by an ambitious company that is constantly evolving.

I really like how well the web personalization and smart recommend features of Insider One work together. They were responsible for half of our total web revenue this year, which is impressive. The architect tools help us reach more than 1,000,000 customers without requiring any manual campaign building by running always on campaign. I also appreciate the lead collection tools, especially the gamified formats like Spinwheel, which accounted for about half of our new leads this year. Another great aspect is the CDP from Insider One, which gives us one place to track performance and KPIs, eliminating the need to piece data together from multiple tools. Overall, with the help of Insider One, we surpassed 100% of our KPI targets across the board.

I like how Insider One helps us update our customers in real time, reflecting any actions like referrals, purchases, or sign-ups instantly. The exclusivity angle with personalized codes and one-time links is easy to set up and significantly boosts our conversion rates. I appreciate the ease of building 'if this then that' logic without needing a developer, and their support is very responsive whenever we need help. The system unifies our customer data from online and offline showrooms, turns loyal customers into referral sources automatically, and reduces our reliance on ineffective advertising. Setting up a referral program that generates actual results within a week is impressive.