

Gupshup is an advanced bot and messaging platform.

Recover carts, send order updates, and drive repeat purchases with WhatsApp marketing and automation Your Shopify store runs 24/7. Your customer engagement should too. Gupshup connects your Shopify store natively to WhatsApp - turning every key store event into a personalized, AI-powered WhatsApp automation. Live in minutes. Gupshup is an official WhatsApp BSP and a full lifecycle engagement platform built to scale with your brand - trusted by leading D2C and e-commerce brands across markets. Powered by Conversational Intelligence, every message is personalized by real behavioral signals. Recover abandoned carts: AI sends instant WhatsApp messages to recover checkouts Order updates: Turn confirmations and shipping into two-way upsell conversation Targeted campaigns: Use Shopify segments for personalized WhatsApp marketing AI shopping assistant: Trained on your catalog for 24/7 discovery and checkout Post-purchase support: AI handles returns, exchanges & tracking with escalation



Gupshup enables better customer engagement through conversational messaging. We are the leading conversational messaging platform, powering over 6 billion messages per month. Across verticals, thousands of large and small businesses in emerging markets use Gupshup to build conversational experiences across marketing, sales and support. Our carrier-grade platform provides a single messaging API for 30+ channels, a rich conversational experience-building tool kit for any use case and a network of emerging market partnerships across messaging channels, device manufacturers, ISVs and operators. Businesses have made conversations an integral part of their customer engagement success.