I particularly like to animate all of our ads in there. It's quite a nice feature. It works on the same principle as pretty much all of the animation software, like Adobe After Effects, so it's quite easy to translate all of the animations you create inside of After Effects and receive exactly the same outputs. Celtra helps us accommodate very difficult animations provided by clients, which is really nice because most of our advertisements are quite motion-heavy. I feel like Celtra did a very good job with their support page. It's quite easy to pick up the software if you're a complete beginner. I think it's an extremely powerful tool.

It is easy to navigate and everything is clear to find. I like the wide range of components which are so simple to use to avoid having to code everything.

The biggest win is the ability to build one master template and instantly generate hundreds of variations. You can swap out copy, images, or CTA buttons across different sizes (300x250, 160x600, etc.) without having to manually redesign each one. It effectively kills the "grunt work" of digital production.