I like the AppsFlyer dashboard mostly because it's very user-friendly. It's very easy to track the performance of the app and detect fraudulent installs, which makes it very convenient for me to access. If any clients are sharing fraudulent reports, I can identify the data match easily.

What I like best about AppsFlyer is the support team. They are very responsive, helpful, and patient whenever we have questions or need help troubleshooting an issue. Their team explains things clearly, follows up properly, and gives practical guidance that helps us solve problems faster. Besides the product itself, the quality of support makes a big difference for our team. It gives us more confidence when using AppsFlyer for tracking, attribution, and campaign performance analysis.

I am using AppsFlyer to track mobile app marketing performance stats and it solves a lot of tracking parameters, allowing me to see clicks, installs, and many other events on the platform. I really like its dashboard because it's very easy to access. When I need to see reports, I go to the light overview section and customize it according to my needs because it's simple and easy to use. The initial setup was very easy, and I love using AppsFlyer so much that I don't feel the need to use it with any other tools.