--- title: Yelp Advertising Reviews meta\_title: 'Yelp Advertising Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 41 reviews by the users' company size, role or industry to find out how Yelp Advertising works for a business like yours. aggregate\_rating: rating\_value: 2.6 review\_count: 41 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

# Yelp Advertising Reviews & Product Details

Yelp is a website and mobile app that connects people with great local businesses and business owners with their communities.

* * *

Seller
[Yelp for Business Owners](https://www.g2.com/sellers/yelp-for-business-owners)
Discussions
[Yelp Advertising Community](https://www.g2.com/products/yelp-advertising/discuss)
Solution Type

Best-of-Breed

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## Value at a Glance

Averages based on real user reviews.

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/yelp-advertising/pricing)

## Top-Rated Alternatives

[

 ![AdRoll](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "AdRoll")

AdRoll

4.1/5(787)

](https://www.g2.com/products/adroll/reviews)

[

 ![Facebook for Business](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Facebook for Business")

Facebook for Business

4.2/5(1,457)

](https://www.g2.com/products/facebook-for-business/reviews)

[

 ![Prisma](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Prisma")

Prisma

4/5(437)

](https://www.g2.com/products/prisma-mediaocean/reviews)

[
View All Alternatives
](https://www.g2.com/products/yelp-advertising/competitors/alternatives)

## User Insights

Average based on 41 real user reviews.

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

MK

Mary K.

Marketing Manager

Mid-Market (51-1000 emp.)

1/6/2022

"Yelp Advertising"

2/5

What do you like best about Yelp Advertising?

It is a good place to be listed --to appear with your competitors. Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

The sales process is very aggressive. They allow competitors who pay for ads to appear under your free listing thereby making it necessary to run a paid ad. Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

We get very little traffic from Yelp. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

SP

Sybille P.

Mid-Market (51-1000 emp.)

6/15/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"Advertising for restaurant and cafe"

4/5

What do you like best about Yelp Advertising?

The advertising builder is a good tool to settle up our campaigns. This is a 3 step creator, keywords will appear automatically and also the finder is very helpful. The reach is high and helps to improve our business activity. Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

The billing from the provider is without tax but they never changed also as we said it several times, the invoice data (company name). Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

Reaching a wide group of customers for the restaurant - better ranking in the search results and good visibility in the single categories. Also a connection with a channel manager is possible, so we can edit and start new campaigns also from there. Review collected by and hosted on G2.com.

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6/16/2021
Validated ReviewerIncentivizedSource: G2 invite

LL

Levison L.

Mid-Market (51-1000 emp.)

6/1/2020

"Yelp Advertising is pretty expensive, but gets great results and has a high ROI"

5/5

What do you like best about Yelp Advertising?

Yelp Advertising is a wonderful way to get your brand out there in a way that seems authentic and natural to your target demographic. By advertising on Yelp you are using untraditional marketing strategies that your competitors might not be aware of. You are more likely to get a lot out of your advertising with Yelp if you have spent some time and money on getting good reviews from your customers, and also if you are not a food establishment or "typical" retail location. By this, I mean that if you are a wedding dress store, which is a kind of service where most do not have any experience or a relationship with. Then, being placed first on Yelp can help you tremendously. On the other hand, if you are a typical café in a small neighborhood, you are not going to see the same results because many people already have a chosen favorite café and they won't be swayed by just seeing your business name and reviews. They need more advertising to be convinced. For us, being in the wedding industry, Yelp Advertising has been extremely helpful. Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

There have been some times where we have not had the revenue and profits we were hoping and there are certain times of year where we have to limit our ad budget. During these times, Yelp will call and call and call. They want us "back", even when we explain that we cannot afford it. They keep calling and asking, and they say things like: "you will make the money back in no time". And yes, that has been true during summer months for example, but the amount of people getting married in November is low compared to June. And so, their pressure to buy is uncomfortable. Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

Most Yelp users do not realize that the first listings they see on Yelp are promoted and that their placement has little to do with their Yelp ranking and more to do with how much more than the competitor they were willing to pay. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Laura W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Laura W.")
LW

Laura W.

Digital & Social Media Strategist & Consultant

Small-Business (50 or fewer emp.)

7/1/2020

"Would not use again"

1.5/5

What do you like best about Yelp Advertising?

1. Set up is easy and do-it-yourself.

2. Basic native analytics are built into the platform.

3. Generates lots of "impressions" Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

1. Ads are placed on competitor Yelp pages bypassing search intent.

2. Ads are charged and billed via credit card and difficult to pause and cancel.

3. Detailed reporting is vague and limited in scope for those who want more "details" Review collected by and hosted on G2.com.

Recommendations to others considering Yelp Advertising:

Try it as a test in conjunction with other digital marketing tactics Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

I previously used Yelp advertising to promote small local businesses needing more exposure to their local communities. Overall, Yelp ads did increase overall business visibility to other Yelp users. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Restaurants](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Restaurants")
AR

Verified User in Restaurants

Small-Business (50 or fewer emp.)

6/29/2020

"Yelp advertising is beneficial"

5/5

What do you like best about Yelp Advertising?

I like how it is currently not as well know in the marketing world so individuals with a specific niche are able to implement ads with minimal competition Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

I wish there was more support for its users but I understand that comes with time Review collected by and hosted on G2.com.

Recommendations to others considering Yelp Advertising:

Reach out to your sales rep Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

I am solving the problem of competition that floods other marketing platforms also from a price point perspective its extremely affordable Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management")
UN

Verified User in Non-Profit Organization Management

Enterprise (\> 1000 emp.)

6/26/2020

"Best ever"

4.5/5

What do you like best about Yelp Advertising?

It is so nice to be able to use this to track and manage clicks on ads to advertise my company. Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

It isn’t the easiest to get started. Needed to watch videos and trying to train myself. Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

I am advertising my company and getting our promotions out there. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Hospital & Health Care](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Hospital & Health Care")
UH

Verified User in Hospital & Health Care

Enterprise (\> 1000 emp.)

6/26/2020

"up and coming"

4/5

What do you like best about Yelp Advertising?

Yelp already has an established brand and naturally drives traffic to its platform Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

it still is not the preferred method. Many people still rely on the Google platform as Yelp is still rather new Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

Having our jobs and opportunities advertised along with provided services Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
AF

Verified User in Financial Services

Small-Business (50 or fewer emp.)

6/26/2020

"Yelp Advertising - Review"

4/5

What do you like best about Yelp Advertising?

I like the different components you can choose from. Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

The pricing is the one sticking point for me, it is quite expensive. Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

We are driving more and more traffic into various locations within Yelp advertising. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

JJ

JAsdeep J.

Sales manager

Small-Business (50 or fewer emp.)

4/9/2019

"The bully platform"

0/5

What do you like best about Yelp Advertising?

It's a nice way to advertise a restaurant or local service that you need to search for. The platform itself is a great way to view a menu or hours for a restaurant. For the most part, the ratings help you choose a restaurant following all health code rules and regulations. Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

Yelp bullies you into using their service. The second you register your business on many platforms you get hounded for calls upon calls. It also seems like when you deny their request for their expensive advertising, your good reviews seem to get hidden and your restaurant doesn't rank as high on their search results. The algorithm "happens" to stop working regardless of good reviews and business. The worst part of the advertising platform is that it's only good on Yelp. If someone looks for a Chinese restaurant for example, you will have your ad displayed with your total review rating. That is very useless in the sense that people almost always go with the restaurant they want in the top 10 results underneath the ads. The ads are also extremely expensive per impression. Review collected by and hosted on G2.com.

Recommendations to others considering Yelp Advertising:

Stop hounding your potential clients with advertising. Instead find a way to sell your advertising in a manner that encourages more businesses to use your platform. Lower the cost of your ads! They are way to expensive for small business owners. Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

The biggest benefits from using their platform is stopping the numerous calls you get every day and every single week asking you to sign up for advertising. If your business is already doing well, then the advertising is a great way to dominate search results and have your potential customers reach you easier. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

LS

Leonardo S.

VP of Marketing

Small-Business (50 or fewer emp.)

7/23/2019

"Another untapped revenue for advertising. "

4/5

What do you like best about Yelp Advertising?

I like that Yelp’s PPC Campaigns yield tremendous results. Many people have complaints that yelp is dead, but with their search and place, I can get at the fingertips of somewhen when they’re looking for a business. Review collected by and hosted on G2.com.

What do you dislike about Yelp Advertising?

I dislike how expensive their PPC Campaigns can be, and sometimes feel like they’re ghost clicks. Review collected by and hosted on G2.com.

Recommendations to others considering Yelp Advertising:

I would recommend using Yelp, there’s a considerable amount of traffic that allows you to yield results even with a little bit of adspend. Review collected by and hosted on G2.com.

What problems is Yelp Advertising solving and how is that benefiting you?

With Yelp Advertising, we’re able to get leads from people who are looking for our service this second at the same price or cheaper as googles and bings PPC Campaigns. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

## Questions about Yelp Advertising? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Yelp Advertising
](https://www.g2.com/products/yelp-advertising/discussions/new)

GU

Guest User
•
Last activity about 4 years ago

What kind of advertising is Yelp?

0 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/what-kind-of-advertising-is-yelp)

[
View all Discussions
](https://www.g2.com/products/yelp-advertising/discuss)

##### Pricing

Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more.

[
View More Pricing Information
](https://www.g2.com/products/yelp-advertising/pricing)

Yelp Advertising Comparisons

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4.1/5(787)

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c234b0ee74b541afa9ab8821ce182db8/facebook-for-business.png "Product Avatar Image")

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4.2/5(1,457)

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_cc854f5e62d8db1593925db41d45add6/the-trade-desk.png "Product Avatar Image")

The Trade Desk

4.4/5(184)

[
Compare Now
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##### 
##### Yelp Advertising Features

Mobile Functionality

Mobile Functionality

Campaign Management

Campaign Dashboard

Reach

Budget Pacing

Targeting

Targeting

Geo-Targeting

Mobile

Mobile Tracking

[
View More Features
](https://www.g2.com/products/yelp-advertising/features)

## Work at Yelp for Business Owners?

Claim this profile to respond to reviews, update product info, and reach in-market buyers.

[
Claim this profile
](https://www.g2.com/products/yelp-advertising/claim_requests/new?utm_medium=profile-footer-claim-cta&utm_source=g2)

##### Categories on G2

[Mobile Advertising](https://www.g2.com/categories/mobile-advertising)

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